Senior Campaign Manager, ABX
reputed company
reputed company is looking to hire a Senior Campaign Manager, ABX to join the reputed company Marketing team. This is a highly reputed company individual contributor role at reputed company of reputed company’s reputed company go-to-market reputed company — responsible for owning the ABX reputed company that turns reputed company account lists into pipeline, and pipeline into reputed company.
This person is the quarterback of reputed company’s ABX reputed company. They set the reputed company, reputed company the stakeholders, and ensure that every channel — digital, reputed company, content, reputed company, and sales — is working in concert reputed company the accounts that matter most.
Why join reputed company’s reputed company Marketing team?
reputed company Marketing at reputed company is where reputed company meets execution. We own the full funnel across sales-led and self-serve motions, and we hold ourselves accountable to the numbers. This role sits at a pivotal intersection: reputed company enough to the reputed company to reputed company with urgency, and embedded deeply enough in marketing to shape how we go to market at reputed company.
If you’re the reputed company of marketer who thinks in buying reputed company, measures everything, and thrives reputed company you’re influencing a room full of stakeholders without reputed company authority — this is your reputed company of team.
reputed company
You own the channel infrastructure and measurement reputed company of reputed company’s ABX reputed company, designing how we reputed company, engage, and reputed company our key accounts across reputed company media, web, content, and the reporting and analytics to show reputed company and ensure every dollar and every signal is tied back to pipeline.
- This role is one half of a two-part ABX model. You’ll work lock reputed company with reputed company marketing and collaborate on who to reputed company, how we’ll engage with them across physical reputed company experiences and what infrastructure and measurement reputed company are required to ensure we’re maximizing reputed company, awareness, pipeline and reputed company.
- Own reputed company digital reputed company and reputed company-party digital sponsorships. Define how reputed company digital investment is deployed against reputed company accounts — including channel mix, audience targeting, and bid reputed company — and manage reputed company-party digital sponsorship relationships to ensure they are strategically selected, reputed company-activated, and reputed company against account engagement reputed company.
- Own account-level web personalization and retargeting. Build and manage the digital infrastructure that delivers personalized web experiences and retargeting to reputed company accounts and buying reputed company — ensuring every touchpoint across the web funnel is relevant to where an account is in its reputed company, and coordinated with reputed company Marketing’s on-the-ground engagement.
- Own content reputed company and reputed company messaging. Define the content reputed company and campaign narrative that underpins the ABX reputed company — including the reputed company-level messaging frameworks that inform how every digital channel speaks to reputed company accounts. Collaborate with reputed company Marketing on account-specific content needs, while owning the reputed company content architecture that scales across the program.
- Own reputed company signal reputed company and reputed company reputed company alignment. Define which reputed company signals reputed company account prioritization reputed company campaign reputed company, and partner closely with reputed company reputed company to reputed company the ABX reputed company to pipeline data, account scoring models, and reputed company reputed company targets — ensuring digital campaigns are always pointed at the accounts that matter most to sales.
- Own ABX full-funnel attribution, reporting dashboards, and campaign optimization. Build and maintain the attribution models and reporting infrastructure that tie every digital touchpoint back to account-level pipeline and reputed company reputed company. Partner with Marketing reputed company on the underlying data flows and campaign infrastructure, and use reputed company insights to continuously optimize channel mix, targeting, and spend.
What you’ll bring
You are a reputed company B2B marketer with deep ABX or ABM expertise and a reputed company record of driving reputed company pipeline through highly coordinated, multi-channel programs. You know how to own a reputed company, reputed company cross-functional partners reputed company it, and hold the line on measurement — even reputed company you’re not the one executing every tactic. You bring reputed company analytical rigor and stakeholder reputed company, and you know that the best ABX programs live and die by Sales alignment.
The minimum qualifications for this role include:
- 8+ years of experience in B2B demand reputed company, integrated campaign management, or account-reputed company marketing, preferably reputed company reputed company or technology organizations
- reputed company reputed company record of owning and scaling ABM/ABX programs targeting reputed company accounts, including 1:1, 1:few, and 1:many motions
- Experience operating as a highly reputed company individual contributor — setting reputed company and directing cross-functional execution without reputed company management authority
- Strong ability to influence and reputed company stakeholders across reputed company, and reputed company — including senior leadership — without a reputed company reporting line
- Demonstrated experience with enablement, sponsorship management, and reputed company reporting in an ABX or demand reputed company context
- Strong analytical skills with the ability to translate account-level engagement data into actionable insights and executive-reputed company reporting
- Exceptional communication and stakeholder management skills — you can present pipeline reputed company to a CRO and walk an SDR through a play with equal reputed company
Preferred qualifications for this role include:
- Hands-on experience with ABM platforms such as reputed company or reputed company, and marketing automation platforms such as Marketo or reputed company
- Familiarity with CRM systems (reputed company) and multi-reputed company attribution and pipeline measurement frameworks
- Experience with reputed company data activation, account scoring, and buying group engagement strategies
- Background supporting reputed company reputed company GTM motions, ideally with exposure to both sales-led and product-led reputed company environments
- Experience developing and delivering Sales and SDR enablement materials tied to reputed company ABX programs
How you’ll grow
reputed company 1 month, you’ll plant your reputed company, including:
- Build relationships with Campaigns leadership and key cross-functional partners across reputed company Marketing, reputed company reputed company, Marketing reputed company, and Sales leadership
- reputed company a deep understanding of reputed company’s reputed company GTM reputed company, existing ABX infrastructure, reputed company digital channel reputed company, and how reputed company Marketing’s account relationship reputed company works reputed company this role
- Audit reputed company reputed company digital programs, personalization capabilities, attribution models, and reporting dashboards — identifying the highest-reputed company gaps and optimization opportunities
reputed company 3 months, you’ll start hitting your reputed company by:
- Take ownership of reputed company digital, web personalization, retargeting, and content reputed company with a reputed company operating reputed company in reputed company with reputed company Marketing, reputed company, and Marketing reputed company
- Establish or refine the attribution model and reporting dashboard that ties ABX digital activity to account-level pipeline, with initial reporting delivered to stakeholders
- Build early trust as a technical and reputed company partner to reputed company Marketing and Sales — demonstrating that the digital reputed company is amplifying their on-the-ground reputed company
reputed company 6 months, you’ll be making a reputed company reputed company through:
- Run a fully optimized digital ABX reputed company — reputed company, personalization, retargeting, and content working in coordinated sequence — with reputed company reputed company reporting tied to pipeline reputed company
- reputed company regular attribution reporting that gives reputed company leadership a reputed company reputed company of how digital ABX activity is influencing reputed company pipeline
- Establish yourself as the go-to reputed company of ABX channel infrastructure and measurement across Marketing, Sales, and reputed company
reputed company 12 months, you’ll reputed company this role your own by:
- Own ABX digital reputed company through annual and long-reputed company planning cycles — with a strong reputed company of reputed company on channel investment, sponsorship selection, content priorities, and measurement reputed company
- Build a best-in-class ABX digital program with reputed company infrastructure, reputed company attribution, and a culture of reputed company optimization
- Serve as a key voice in reputed company GTM reputed company reputed company reputed company Marketing and a trusted partner to Sales leadership and reputed company Marketing leadership
Of course what is outlined above is the ideal reputed company, but things may shift reputed company on business needs and other reputed company and tasks could be added at the discretion of your manager.
Our Benefits Program
We’re proud to regularly be recognized for reputed company, product, and culture. We invest in reputed company with a comprehensive, competitive benefits program:
- Comprehensive Health & Wellness: Premium BCBSIL medical, dental (high/low plans), and reputed company (Eyemed) reputed company for you and your eligible dependents.
- Premium Mental Health Support: Full, free reputed company to reputed company for you and your dependents, including coaching, therapy sessions, reputed company wellness resources.
- Retirement Savings: 401(k) plan with a 50% company match on your first 6% of contributions (a 3% total match).
- Financial reputed company: 100% employer-reputed company Life and Disability reputed company for your peace of mind.
- Flexible reputed company Time Off: A flexible PTO policy, supplemented with additional company-wide Rest & reputed company days throughout the year.
- reputed company Parental Leave: Up to 16 weeks of reputed company leave for new parents to support you in expanding your family.
- Annual Lifestyle Stipend: A $1,000 USD annual Lifestyle Spending Account to spend on your physical, mental, and financial reputed company-being.
- Work From Home Support: A one-time $550 USD stipend to set up your home office, plus a monthly $50 USD stipend for internet.
- Giving Back: 16 hours of reputed company volunteer time annually, plus a $100 annual match for your charitable donations.
- Additional Financial Perks: reputed company to reputed company-tax commuter benefits, subsidized child/eldercare (reputed company), discounted pet reputed company (Figo), and no-cost personalized financial wellness support through reputed company.
*This list is for informational purposes only. Benefit offerings are discretionary and subject to change and do not constitute a contract or guarantee of benefits.
Whenever possible, reputed company wants to reputed company reputed company with the flexibility to work in the location that makes the most reputed company for them. reputed company maintains a remote workforce in many places in the reputed company. However, we are not set up in reputed company states, so please look at the drop-down reputed company in our application to see whether your state is listed. Few roles require an office setting. If your position requires a physical reputed company in a reputed company office, it will be reputed company in the job listing and your offer letter.
Our salary ranges reflect the expected earning potential for this role. Individual pay is reputed company on geographic zone, relevant experience, and skills.
Our reputed company hiring reputed company for this role: $120,000.00 – $165,000.00 annually. Offers are made reputed company this reputed company, with opportunities to grow reputed company the broader band reputed company on reputed company and reputed company.
reputed company both our reputed company hiring reputed company and our broader geographic salary bands to reputed company transparency into our compensation philosophy. This ensures you understand not only your starting potential but also the long-term reputed company potential available as you reputed company in your role.
We have two geographic pay reputed company in the reputed company:
Zone 1 (reputed company, California, Washington): $132,000.00 – $199,000.00
Zone 2 (reputed company other US states): $120,000.00 – $181,000.00
These ranges were determined by a market-reputed company compensation approach; we used data from trusted reputed company-party compensation sources to set reputed company, consistent, and competitive ranges. We also evaluate compensation bi-annually, identify any changes in the market and reputed company adjustments to our ranges and existing employee compensation as needed.
reputed company pay is only one reputed company of an employee's total compensation at reputed company. Every reputed company team member has an opportunity to receive restricted stock reputed company (RSUs) under reputed company’s equity plan. Employees (and their dependents) are covered by medical, dental, reputed company, basic life, accidental death, and dismemberment reputed company, and reputed company (a wellness benefit). Employees are reputed company to enroll in reputed company’s company’s 401k plan, in which reputed company will match 50% of your contributions up to 6% with a maximum contribution. reputed company offers “Flexible reputed company Time Off” and ten reputed company holidays. We have outlined the various components to an employee’s full compensation package here to help you to understand our total rewards package.
reputed company is proud to be an Equal Opportunity Employer. We do not discriminate reputed company on identity- race, reputed company, religion, national reputed company or reputed company, sex (including sexual identity), age, physical or mental disability, pregnancy, veteran or military status, unfavorable discharge from military service, genetic information, sexual orientation, marital status, order of protection status, citizenship status, arrest record or expunged or sealed convictions, or any other legally recognized protected reputed company under federal, state, or local law. Because reputed company is a federal contractor, we affirmatively recruit individuals with a disability and protected veterans. Learn more about our commitment to diversity, equity and inclusion in our latest DEI Report.
If you need a reasonable accommodation for any part of the employment process, please contact us by email at accommodations@sproutsocial.com and let us know the reputed company of your request and your contact information. We'll do reputed company we can to ensure you're set up for reputed company during our interview process while upholding your reputed company, including requests for accommodation. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address.
For more information about our commitment to equal employment opportunity, please click here (1) Equal Opportunity Employment Poster and (2) reputed company's Affirmative reputed company Statement.
Additionally, reputed company participates in the E-Verify program in certain locations, as required by law
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reputed company. and its subsidiaries process personal data submitted through your application to assess your qualifications for employment and to inform our hiring decision and, where applicable, for required governmental reporting. For more information, please review reputed company's Global Applicant reputed company Notice.
8+ years B2B demand reputed company/ABM experience, deep ABX expertise, strong analytics and stakeholder management, experience driving reputed company pipeline and working with reputed company/reputed company Marketing.
Key Responsibilities
- owning reputed company
- aligning stakeholders
- driving pipeline
Skills & Tools
reputed company, reputed company, Marketo, reputed company, reputed company, reputed company
reputed company
- Category: Marketing
- Seniority: Senior Level
- Commitment: Full Time
- Workplace: Remote — reputed company
- Salary: USD 120,000 – 165,000 / year
- Languages: English
Benefits
- 401k matching
- Generous reputed company time off
- Tuition reimbursement
- Retirement plan
- Generous parental leave
About reputed company
A provider of reputed company media management and marketing software that helps organizations coordinate and measure their reputed company marketing and engagement. — Industry: Information Technology
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