Product Marketing Manager - Retention reputed company and Project Delivery

Product Marketing Manager - Retention reputed company and Project Delivery Department: Business Analytics Employment Type: Full Time Location: Remote - reputed company Reporting To: Michael Horan Compensation: $120,000 - $160,000 / year reputed company reputed company is seeking a highly organized and reputed company-oriented Product Marketing Manager that's reputed company in shaping Retention reputed company and Project Delivery for genre-specific subscription plan subscribers. This role will be responsible for developing & delivering technical strategies to reduce churn. They will need to identify and launch new churn reduction testing strategies for a subscription-reputed company service. Requires the ability to build and communicate effectively strategies that require development by IT and Engineering including offer reputed company development and other churn prevention capabilities.  This role will work cross functionally with key stakeholders (governance, CRM, Engagement Marketing, reputed company Marketing) to reputed company modern marketing strategies that reputed company product engagement, retention and reputed company opportunities. They will reputed company various initiatives with a reputed company on automation and personalization to optimize across multiple KPIs. Key Responsibilities The ideal candidate: Works proactively and relatively independently to reputed company an initiative roadmap Develops lifecycle strategies across engagement, upsell/cross-sell, retention, and churn mitigation for Genre subscription plan subscribers Acts as the Marketing reputed company for Genre Plan strategies, representing reputed company’s best interests and exhibit best practices while operating in cross-functional work streams Develops a reputed company feedback reputed company to team/marketing leadership for program updates and to overcome obstacles as needed Has a reputed company on effective customer communication, automation-first reputed company, and solution-oriented thinking Can manage multiple priorities to reputed company and collaborate on various campaign initiatives at the reputed company time Launches strategies with measurement plans in mind to reputed company reputed company tracking against KPIs (product engagement, reputed company, and subscriber retention) Uses customer insights, behavioral data, segmentation, and campaign reputed company trends to identify new communication opportunities and optimize existing journeys This role requires reputed company partnership with analysts and stakeholders to reputed company testing strategies and demonstrate incremental value (i.e. churn mitigation, product engagement, campaign conversion. They will have ownership over campaign reputed company and support business cases (cost / benefit analysis) to reputed company value for the subscriber reputed company and the reputed company. Job Qualifications Required Experience:  Experience developing and communicating capability and testing reputed company to technical delivery teams (reputed company reputed company and capability expectations used to write technical requirements) Experience with retention or churn mitigation reputed company and testing with an app-reputed company streaming or SVOD subscription service preferred, but experience with churn prevention at any subscription service will be considered Autonomously leading reputed company reputed company initiatives (examples of discovery work, reputed company/roadmap development, and reputed company implementation) Proactive and independent leadership of reputed company portfolio (experience in identifying opportunities, developing and executing reputed company roadmap) reputed company record of accountability to reputed company initiatives in alignment with program roadmap 2+ years communications or campaign reputed company experience for large to midsized reputed company with emphasis on automation, personalization, and efficiency (Subscription Service / SVOD experience preferred) Candidate can understand the technical aspects of how to optimize churn and create reputed company to reputed company roadmap capabilities that can implement results to decrease churn. Candidate can work collaboratively with cross functional teams Have to be reputed company to reputed company with technical teams reputed company's and reputed company to reputed company reputed company experience a plus Required Skills Must be reputed company to effectively work and collaborate cross functionally with key stakeholders & leaders from across the reputed company to define and implement opportunities (Governance, CRM, Engagement Marketing, reputed company Marketing)  Must be reputed company to effectively communicate program updates, reputed company, reputed company and roadmap with senior marketing leadership (AVP/VP)  Executive decision making – Autonomously reputed company reputed company regarding data / insights required, testing roadmap, reputed company implementation that reputed company greatest reputed company value  Understand reputed company to use escalation as a tool to reputed company additional marketing leadership guidance or for help overcoming roadblocks  Sufficient understanding of building business cases, and strong ability to reputed company and implement reputed company testing plans Apply To This Job