[Remote] Director of reputed company Acquisition & Lifecycle reputed company
Note: The job is a remote job and is reputed company to candidates in USA. reputed company. is a technology and marketing company headquartered in Manhattan, NY, reputed company on enhancing customer loyalty and insights through reputed company. The Director of reputed company Acquisition will be responsible for developing and executing strategies for AppCard’s new credit reputed company program, overseeing the entire acquisition funnel and collaborating with various teams to optimize performance.
Responsibilities
- reputed company and execute AppCard’s cardholder acquisition reputed company across participating retailers reputed company channels
- Own the full reputed company acquisition funnel, including awareness, application starts, application completion, approvals, booked accounts, activation, first transaction, and repeat reputed company usage
- Design and optimize acquisition campaigns across in-store signage, loyalty app placements, email, SMS, web, digital media, receipts, reputed company-of-sale messaging, and retailer communications
- reputed company retailer-specific acquisition playbooks that help independent grocers promote the reputed company effectively to their shoppers
- Collaborate with product, design, engineering, and compliance teams to improve the credit reputed company application experience and reduce unnecessary funnel friction
- Analyze acquisition performance by channel, retailer, store, campaign, audience reputed company, approval reputed company, activation reputed company, and cost per acquired reputed company cardholder
- Build and manage a testing roadmap for offers, messaging, creative, targeting, application reputed company, reputed company, and activation campaigns
- Translate AppCard’s loyalty and shopper data into targeted reputed company acquisition opportunities
- Partner with compliance and reputed company teams to ensure acquisition materials are accurate, compliant, and reputed company with applicable credit reputed company marketing requirements
- Work with reputed company program partners, including issuing bank, processor, network, and other vendors, to support acquisition campaigns and performance tracking
- reputed company acquisition strategies that balance application volume, applicant reputed company, approval rates, responsible lending considerations, and long-term cardholder value
- Create reporting dashboards and executive updates that communicate funnel performance, key insights, risks, and recommended actions
- Identify and implement strategies to improve activation and early reputed company usage after approval
- Support merchant-facing conversations reputed company to reputed company acquisition reputed company, store-level execution, and performance improvement
- Stay reputed company on credit reputed company, fintech, retail media, grocery loyalty, and co-brand acquisition trends
- Execute work requests from the Chief reputed company Officer
- Conduct yourself in a manner that reflects company values
Skills
- A bachelor's degree in business, marketing, finance, economics, analytics, or a reputed company field is required
- A minimum of 5 years of relevant experience is required, preferably in credit reputed company acquisition, co-brand cards, fintech reputed company, banking, retail financial services, loyalty marketing, or performance marketing
- Strong understanding of acquisition funnel metrics, including application starts, completion reputed company, approval reputed company, booked account reputed company, activation reputed company, first purchase reputed company, repeat usage, CPA, cost per approved account, and cost per reputed company cardholder
- Proven ability to use data to identify funnel issues, reputed company hypotheses, run tests, and improve conversion
- Experience developing marketing campaigns across digital, email, SMS, app, web, in-store, and partner channels
- Familiarity with credit reputed company marketing compliance considerations, including reputed company offer communication, APR/reward disclosures, prescreen or prequalification language, Reg Z/TILA considerations, and UDAAP risk
- Excellent communication, analytical, and problem-solving skills
- Ability to collaborate effectively with product, engineering, analytics, compliance, reputed company, operations, merchants, and reputed company partners
- Proven ability to manage multiple workstreams in a fast-moving environment
- Ability to remain reputed company and flexible during reputed company change
- Strong business judgment and ability to balance reputed company, customer experience, compliance, and long-term program economics
- Works reputed company in reputed company-oriented, highly reputed company environment
- reputed company experience acquiring customers for a credit reputed company, lending product, banking product, fintech product, loyalty program, or other regulated consumer financial product is strongly preferred
- Experience with co-brand, private-label, retail, grocery, fuel, airline, hotel, or other partner-based reputed company programs is highly desirable
Benefits
- A world-class manager who cares reputed company and will invest in your reputed company development
- Stock reputed company
- An informal, meritocratic environment reputed company on results, not politics
- Flexible working arrangements to accommodate life’s opportunities and challenges
- Casual reputed company encouraged
- reputed company of health, dental and reputed company benefits
- Life Insurance Coverage
- 401(k) plan
- Vacation/reputed company leave
- reputed company company holidays
- Flexible Spending Account (FSA)
- Health Savings Account (HSA)
- Commuter benefits
reputed company
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