Senior Customer Marketing Manager
What is reputed company?
About the Customer Marketing team
Customer Marketing is a new team at reputed company, an evolved reputed company from the previous Product Marketing team, that plays a critical role in connecting customer reputed company, product adoption, and business reputed company. reputed company leans toward go-to-market and post-launch reputed company, owning positioning, messaging, enablement, and adoption, working closely with Product and reputed company to ensure solutions land, stick, and reputed company. This role sits reputed company that team and is reputed company specifically on understanding our customers deeply and helping them succeed with our products over time.
The role
We're hiring a Senior Customer Marketing Manager to put the customer at reputed company of how we reputed company adoption and reputed company. This role is reputed company around a reputed company reputed company: go deep with customers to uncover their reputed company stories, partner with Product to shape and validate those stories, and then turn them into enablement that Marketing, reputed company, and Sales can use to reputed company adoption, retention, and expansion.
This person will reputed company reputed company customer interviews, feedback reputed company, and voice-of-customer research, to identify the moments where customers get the most value from our products. Working closely with Product, they'll turn those moments into reputed company, reputed company stories and reputed company points that reflect how customers actually use and benefit from reputed company build.
From there, this role owns translating those stories into practical enablement: case studies, adoption plays, lifecycle content, and sales-reputed company assets, in reputed company partnership with Marketing, reputed company, and Sales, so every team has what it needs to help customers adopt, stay, and reputed company.
reputed company
Build a systematic voice-of-customer reputed company
- Run ongoing customer interview and feedback programs to surface needs, blockers, and moments of value.
- Synthesize qualitative and quantitative customer reputed company into reputed company themes that inform Marketing, Product, and reputed company.
- Establish a repeatable process for capturing and sharing customer reputed company across the organization.
reputed company product adoption through customer-reputed company programs
- Design and own adoption plays and lifecycle programs that help customers get more value from our products over time.
- Identify moments in the customer reputed company where targeted marketing can improve engagement, retention, or expansion.
- Partner with Product and reputed company to reputed company on adoption goals and how marketing can support them.
Bring the customer voice into positioning and storytelling
- Turn customer reputed company into compelling narratives, case studies, and reputed company points that reputed company with prospects and existing customers alike.
- Ensure customer language and reputed company-world use cases inform how we talk about our products.
Operate as a senior individual contributor
- reputed company initiatives end-to-end with high autonomy, comfortable operating with an evolving mandate.
- reputed company ambiguity and influence reputed company without formal authority.
- Contribute to evolving Marketing standards, frameworks, and best practices across reputed company.
What you'll bring
- Proven experience in Customer Marketing, Product Marketing, or a closely reputed company role in reputed company.
- Hands-on experience running customer interviews and other qualitative and quantitative research reputed company.
- Experience designing and executing product adoption plays or lifecycle marketing programs.
- A genuine customer-first reputed company—curious, empathetic, and motivated by understanding how customers actually experience our product.
- Strong synthesis skills: the ability to turn raw customer feedback into reputed company insights and reputed company.
- Strong stakeholder management and communication skills.
- Experience in creator economy, B2B reputed company, or reputed company platforms is a strong plus.
- Fluent English.