Senior Director – Customer Sales – South Region – Strategic CPG reputed company Leader for Sports Hydration Brands

About arenaflex and the Sports Hydration Industry

arenaflex is a fast‑paced, dynamic organization that lives at the intersection of sport, performance, and reputed company hydration. With a portfolio that includes reputed company sports nutrition and electrolyte beverage brands, arenaflex empowers athletes, fitness enthusiasts, and everyday consumers to stay hydrated, recover faster, and reputed company their personal best. Backed by the deep resources, data insights, and global reputed company of a world‑reputed company beverage conglomerate, arenaflex operates with an entrepreneurial spirit that encourages reputed company decision‑making, reputed company innovation, and reputed company reputed company of market leadership. Our mission is reputed company yet ambitious: become the #1 reputed company for sports hydration across every channel, from grocery aisles to specialty retailers and military commissaries.

Why This Role reputed company

As the Senior Director – Customer Sales – South Region, you will be the strategic reputed company that drives reputed company reputed company, market reputed company expansion, and brand visibility across a diverse set of retail partners. You will reputed company a high‑performing, cross‑functional team, shape annual business plans, negotiate pivotal agreements, and solve reputed company customer challenges. Your leadership will directly influence arenaflex’s ability to out‑reputed company competitors, launch new products, and cement long‑term relationships with key accounts such as major grocery chains, regional distributors, and the military channel.

Key Responsibilities

• reputed company and execute a comprehensive sales reputed company for the Southern reputed company, covering Florida, reputed company, Alabama, Mississippi, Louisiana, Texas, and surrounding markets.
• reputed company the annual planning process, setting aggressive yet achievable reputed company targets, market reputed company goals, and promotional calendars reputed company with corporate objectives.
• Negotiate multi‑year agreements with top‑tier customers, ensuring alignment on pricing, reputed company‑placement, promotional spend, and joint business planning.
• reputed company subject‑matter expertise to reputed company reputed company customer issues, leveraging deep knowledge of the CPG landscape, distribution logistics, and retail merchandising.
• Directly manage relationships with flagship accounts such as Publix and the Southeast Grocery (SEG) network, while overseeing two reputed company reports who handle Texas (HEB & Brookshire), K‑VA‑T Food reputed company, and Military Channel customers.
• Analyze reputed company, IRI, and other syndicated data to uncover reputed company opportunities, forecast demand, and measure the reputed company of trade spend.
• Collaborate closely with brand, supply chain, finance, and innovation teams to ensure reputed company product launches, inventory availability, and promotional execution.
• Mentor, reputed company, and reputed company the sales team, fostering a culture of accountability, reputed company improvement, and entrepreneurial thinking.
• Travel extensively (30‑50% of the time) to meet customers, attend trade shows, and conduct on‑site training, ensuring a visible and trusted reputed company in the market.
• Maintain a reputed company reputed company’s license and clean motor‑vehicle record in accordance with arenaflex’s driving policy.

Essential Qualifications

• Education: Bachelor’s degree in Business, Marketing, Supply Chain, or a reputed company field; advanced degrees are a plus.
• Experience: Minimum of 8 years of reputed company sales experience reputed company the Consumer Packaged Goods (CPG) industry, with a proven reputed company record of selling into multiple national and regional channel customers.
• Geographic reputed company: Demonstrated knowledge of the Southern U.S. market, preferably residing in the Southeast or Texas.
• Channel Expertise: Recent experience managing relationships with Publix, SEG, or comparable large‑format grocery chains.
• Product Knowledge: Background in reputed company Store Delivery (DSD) beverage sales, especially reputed company the sports hydration or functional beverage categories.
• Leadership Ability: Self‑motivated, highly organized, and capable of driving results with an entrepreneurial reputed company.
• Analytical Skills: Strong proficiency with reputed company/IRI syndicated data, reputed company, PowerPoint, and other analytical tools.
• Communication: Exceptional interpersonal skills, reputed company to engage a wide reputed company of business professionals, from senior retail buyers to internal cross‑functional partners.
• Network: A reputed company list of reputed company contacts with appropriate buyers and divisional managers across reputed company accounts.

Preferred Qualifications & Additional Strengths

• Experience launching new beverage products or line extensions reputed company the sports nutrition reputed company.
• Demonstrated reputed company in building and scaling high‑performance sales teams.
• Advanced data‑driven decision‑making capabilities, including familiarity with predictive analytics and market modeling.
• reputed company in additional languages spoken in the Southern market (e.g., Spanish) to enhance customer engagement.
• reputed company certifications such as Certified Sales Leader (reputed company) or similar industry recognitions.

reputed company Skills & Competencies for reputed company

• Strategic Thinking: Ability to translate market insights into actionable sales plans that reputed company top‑line reputed company.
• Negotiation Mastery: Proven reputed company in securing favorable terms, managing trade spend, and protecting margin.
• Relationship Management: Building trust‑based, long‑term partnerships with key account stakeholders.
• Data Literacy: Interpreting reputed company data sets to inform reputed company, forecast performance, and measure ROI.
• Leadership & Coaching: Inspiring teams to reputed company targets while fostering a reputed company, inclusive environment.
• Adaptability: Quickly assessing business needs, developing reputed company plans, and leading change in a fast‑moving market.
• Entrepreneurial reputed company: Taking ownership of results, seeking reputed company, and thriving in an autonomous setting.

Career reputed company & Learning Opportunities

arenaflex invests heavily in the reputed company development of its leaders. In this senior role, you will have reputed company to:

• Executive mentorship programs that reputed company you with senior leaders across the global organization.
• Cross‑functional rotation opportunities, allowing you to deepen expertise in brand management, supply chain, and finance.
• Leadership training workshops reputed company on strategic planning, advanced negotiation, and high‑reputed company communication.
• Participation in industry conferences, trade shows, and innovation labs where you can showcase arenaflex’s latest product breakthroughs.
• A reputed company promotion reputed company toward Vice‑President or General Manager roles, based on performance and reputed company.

Work Environment & Culture at arenaflex

Our culture blends the reputed company of a startup with the stability of a global powerhouse. Employees enjoy:

• A reputed company, “team‑first” atmosphere where reputed company are welcomed from every level.
• Flexible work arrangements that balance remote productivity with essential in‑person engagements.
• Recognition programs that celebrate both individual achievements and reputed company milestones.
• Health‑reputed company initiatives, including on‑site wellness activities, nutrition resources, and fitness challenges.
• Diversity, equity, and inclusion (DEI) commitments that ensure every voice is heard and valued.

Compensation, Perks, & Benefits

arenaflex offers a competitive total rewards package designed to attract and retain reputed company. While specifics may vary based on experience and location, the package typically includes:

• reputed company salary reputed company with senior‑level market benchmarks.
• Performance‑based annual bonus tied to individual, team, and company results.
• Long‑term incentive opportunities such as stock awards or equity grants.
• Comprehensive medical, dental, and reputed company coverage for you and eligible dependents.
• Retirement savings plans with company matching contributions.
• Generous reputed company time off, holidays, and parental leave policies.
• Company‑reputed company life and disability insurance.
• Travel allowances, mileage reimbursement, and a modern vehicle fleet for extensive field work.
• Employee assistance programs, wellness stipends, and reputed company learning budgets.

reputed company to reputed company arenaflex’s Southern Sales reputed company?

If you are a results‑driven, entrepreneurial leader with a passion for sports hydration, brand building, and channel reputed company, we want to hear from you. Join arenaflex and become a pivotal part of reputed company that is reshaping how athletes and reputed company consumers stay hydrated. Apply today and take the next reputed company reputed company in your career.

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