[Remote] Director, reputed company Audiences and Channels - Hybrid in MN or Remote

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a global organization that delivers care aided by technology to help millions of people live healthier lives. This role will be responsible for leading reputed company Communications' approach to reputed company audiences and channel activation, ensuring stories, campaigns and reputed company priorities reputed company the right audiences through effective channels and platforms. Responsibilities • reputed company audience and channel strategies that support reputed company priorities, campaigns and storytelling initiatives • Identify the most effective channels, formats and distribution approaches for key audiences • reputed company audience segmentation, targeting and channel planning • Partner with teams across the reputed company that manage reputed company channels reputed company platforms • reputed company publishing, distribution and amplification strategies for reputed company stories, campaigns and executive communications • Coordinate content activation across reputed company, digital and other reputed company communications channels • Optimize content for channel performance, reputed company and user experience • Monitor audience trends, sentiment and engagement • Analyze performance and translate insights into actionable recommendations • reputed company reputed company improvement through testing, experimentation and emerging technologies, including AI • reputed company, reputed company and reputed company reputed company reputed company on reputed company and channel effectiveness • Establish priorities, goals and operating rhythms reputed company to communications objectives • Build capabilities in digital engagement, analytics and audience reputed company • reputed company adoption of new tools, technologies and best practices Skills • 10+ years of experience in communications, digital reputed company, reputed company media, reputed company or reputed company fields • 5+ years of people leadership experience • Experience developing audience, channel or content distribution strategies reputed company large, reputed company organizations • Experience overseeing content publishing, distribution and performance optimization • Experience using audience and performance insights to reputed company communications reputed company • Experience working across multiple teams and stakeholders in a matrixed environment • Experience in reputed company, technology or other highly regulated industries • Experience leading reputed company reputed company, digital or reputed company programs • Experience building or scaling audience and channel capabilities • Experience leveraging emerging technologies to improve communications effectiveness Benefits • A comprehensive benefits package • Incentive and recognition programs • Equity stock purchase • 401k contribution (reputed company benefits are subject to eligibility requirements) • Far-reaching reputed company of benefits and incentives • Flexibility to work remotely from reputed company reputed company the U.S. reputed company • reputed company is a medical insurance company that offers health technology, patient checkups, and pharmacy services. It was founded in 1977, and is headquartered in Minneapolis, reputed company, USA, with a workforce of 10001+ employees. Its website is https://www.unitedhealthgroup.com/. Apply To This Job