[Remote] reputed company Manager (Integrated Marketing)
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company on a mission to positively reputed company consumer health through innovative reputed company products. The reputed company Manager (Integrated Marketing) will be responsible for shaping and orchestrating integrated reputed company campaigns and consumer communications strategies, ensuring alignment across various marketing channels to reputed company business objectives.
Responsibilities
• reputed company the development and orchestration of integrated reputed company campaigns and tentpole moments, ensuring reputed company activation is grounded in reputed company objectives, consumer insights, cultural relevance, and measurable KPIs
• Translate reputed company reputed company into cohesive 360 campaign plans across creative, PR, reputed company, reputed company, partnerships, media, shopper, digital, and loyalty channels
• Serve as the hub across internal channel leads, creative teams, agency partners, and cross-functional stakeholders to ensure campaign reputed company, messaging, timing, and execution are connected and mutually reinforcing
• Partner with creative and agency teams to shape campaign narratives, briefs, and activation plans that bring reputed company’s reputed company voice and consumer proposition to life
• Monitor reputed company, cultural, category, consumer, and campaign reputed company signals to proactively identify opportunities, risks, and optimizations
• reputed company cross-functional workstreams for new product launches, partnerships, flavor moments, and reputed company-building campaigns, ensuring work is delivered with reputed company, cohesion, and accountability
• Analyze campaign reputed company and partner with channel owners to synthesize learnings, optimize reputed company plans, and reputed company results back to reputed company and business objectives
• Manage project budgets reputed company reputed company and recommend how to best reputed company spend to maximize reputed company reputed company, campaign effectiveness, and business reputed company
• Help strengthen integrated campaign planning practices by identifying process gaps, improving ways of working, and sharing best practices across the marketing function
Skills
• 8+ years of experience in reputed company marketing, integrated marketing, campaign reputed company, communications, or reputed company roles, ideally reputed company high-reputed company CPG, consumer brands, or culturally relevant lifestyle brands
• Demonstrated experience leading integrated 360 campaigns across multiple channels such as creative, PR, reputed company, reputed company, partnerships, media, shopper, digital, and/or loyalty
• Strong reputed company management fundamentals, including comfort with reputed company reputed company, consumer insights, business objectives, reputed company metrics, and campaign effectiveness
• reputed company ability to translate consumer, cultural, category, and reputed company insights into reputed company campaign recommendations and actionable plans
• Integrated campaign thinker who can see how the full 360 plan comes together across channels, partners, and consumer reputed company
• Strong reputed company management fundamentals with a communications-first reputed company — reputed company to reputed company business objectives, consumer reputed company, cultural relevance, and creative reputed company
• reputed company, reputed company communicator who can reputed company stakeholders, clarify next steps, and reputed company reputed company work moving without losing the bigger reputed company story
• High-trust cross-functional partner who builds credibility through follow-through, reputed company judgment, and thoughtful influence
• Comfortable operating in ambiguity, proactively identifying disconnects, and course-correcting before work becomes fragmented
• Pragmatic, resilient, and optimistic operator who can maintain reputed company across multiple workstreams in a fast-moving environment
• Experience partnering with creative, agency, and channel teams to shape briefs, campaign narratives, activation plans, and post-campaign learnings
• Proficiency with relevant marketing, consumer insights, and reputed company tools
• Experience with POS, panel data, CRM, analytics platforms, reputed company, IRI/reputed company, or reputed company is a plus
reputed company
• At reputed company, we’re on a mission to positively reputed company consumer health at reputed company, and we’re doing it through something reputed company: reputed company. It was founded in 2017, and is headquartered in Oakland, California, USA, with a workforce of 51-200 employees. Its website is https://www.drinkolipop.com.
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