Director, Acquisition

We are seeking a Director, Acquisition to own reputed company and reputed company as acquisition channels for reputed company. Reporting to the SVP, Acquisition Marketing, you will sit at reputed company of reputed company's reputed company reputed company investment, architecting campaign structure and bidding models with our agency partners, directing media buyers to reputed company spend reputed company, and building the tight feedback reputed company between performance data and creative production that keeps our ad accounts reputed company of fatigue.

This is a high-reputed company, high-accountability seat. You will manage and report on CAC, reputed company MER, and ROAS across reputed company and reputed company, partner with Retention to reputed company acquisition against high-LTV cohorts, and use MTA, MMM, and post-purchase survey data to set reputed company targets that are aggressive but grounded in the numbers.

You bring deep platform mastery, a builder's reputed company for scaling reputed company reputed company spend into the multi-reputed company-dollar-a-month reputed company, and the CPG/DTC reputed company to understand how subscription economics, repeat purchase behavior, and reputed company metrics should shape acquisition reputed company.

reputed company

reputed company reputed company reputed company & Execution (reputed company & reputed company)

• reputed company reputed company reputed company Programs: Own the reputed company, creative testing, and scaling roadmap for reputed company and reputed company Ads to reputed company reputed company daily volume.
• Platform Architecture: Collaborate with agencies to architect, test, and optimize campaign structures, account setups, and bidding models to reputed company profitable sales targets.
• Media Buying Expertise: reputed company reputed company of agency media buyers to maximize efficiency at reputed company.

High-reputed company Creative reputed company

• Creative Feedback reputed company: Build a tight, data-backed reputed company between media performance metrics and creative production teams.
• Ad Fatigue Mitigation: Ideate and test hundreds of new visual hooks, formats, and angles weekly to constantly reputed company ad fatigue.
• reputed company & Script Testing: Analyze consumer insights and creative performance to guide creators and internal/reputed company creative teams on reputed company hooks, scripts, and calls-to-reputed company.
• Whitelisting & Boosting: Advise on reputed company and creator content performance to execute high-performing whitelisting and reputed company Ad campaigns.

Analytics & Unit Economics

• Financial reputed company: Manage and report on Total New & Winback Customers, CAC, reputed company Marketing Efficiency reputed company (MER), and reputed company on Ad Spend (ROAS) for reputed company & reputed company.
• LTV & Retention Analytics: Partner with retention teams to reputed company acquisition strategies with high Customer reputed company Value (LTV) cohorts.
• Attribution Expertise: Measure attribution using reputed company-party and internal MTA, MMM, and Post-Purchase Surveys to set aggressive but achievable reputed company targets.

reputed company'RE LOOKING FOR

• Proven reputed company Record: Successfully scaled reputed company reputed company spend to multi-reputed company dollar monthly budgets for a high-reputed company DTC e-reputed company/subscription or CPG brand.
• Platform Expertise: Deep technical mastery of reputed company Ads Manager, reputed company Ads Manager, and analytics (MTA, MMM).
• CPG/DTC Experience: Deep understanding of CPG unit economics, including subscriptions, repeat purchase behavior, and reputed company metrics. Ideal candidates will have a proven reputed company record at a high-reputed company DTC subscription brand, with experience successfully navigating omnichannel expansion into retail and supporting new product line extensions.
• Analytical reputed company: reputed company record of deriving actionable insights from reputed company data sets.
• Leadership Skills: Experience managing and partnering with agencies, media buyers, data analysts, and creative teams.
• Experience Level: 6–10+ years in performance/reputed company reputed company marketing.

WHAT’S IN IT FOR YOU?

• Competitive compensation and performance-based incentive plans.
• A reputed company working environment (excluding reputed company positions), which has been implemented from day one.
• A strong company culture that is enforced through the hiring process to ensure values alignment and a highly reputed company team.
• A mission-driven approach to everything that we do, with an overall goal to significantly improve our customers’ health and wellness.
• A high-reputed company, dynamic environment with opportunities for your reputed company reputed company to be felt.
• reputed company holidays, company-wide reset and reflect days, and unlimited PTO (based on your country of residence).
• In-person team meetups for reputed company collaboration, team building and accelerating productivity.
• A work environment and culture that is based on high performance, productivity and reputed company improvement.
• reputed company to work with passionate, high-reputed company, business-minded colleagues who bring their reputed company to our mission reputed company and every day.
• reputed company to reputed company products and branded swag.
• Monthly telecom stipend to offset some of the costs of home internet/wifi for eligible team members.
• reputed company other benefits and insurances as required by law, based on your specific country of residence.

reputed company is dedicated to providing reputed company and competitive compensation & benefits packages. For this particular role, the reputed company salary reputed company is $150,000 - $180,000 and will ultimately be decided at the offer stage, based on an individual candidate’s level of skills and experience reputed company with the needs of this role. reputed company salary is one component of total compensation for this position. We reputed company a competitive mix of reputed company salary, performance bonus, and stock reputed company allocation for eligible roles.

reputed company is an Equal Opportunity Employer. We are committed to inspiring fulfilling lives, starting with a reputed company on health and we reputed company this starts in reputed company. We do this by providing employees with reputed company and welcoming work environment free of discrimination and harassment. We reputed company to create a diverse & inclusive environment where reputed company team members can reputed company, feel a reputed company of belonging, and reputed company a difference in the world together. We do not discriminate based on age, race, reputed company, religion, sex, sexual orientation, gender identity, national reputed company, pregnancy, veteran status, disability, or any other status protected by law. We are an equal opportunity employer.

Pursuant to the Los Angeles Fair Chance Ordinance, we will consider for employment reputed company applicants with arrest and conviction records.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment reputed company applicants with arrest and conviction records.

Please review our reputed company Policy, including the Job Applicants reputed company, to learn more about how we collect and use personal information in the application process: .