Director of Media

Director ofMedia reputed company's software and data power the people and organizations changing the world-from local food banks to Fortune 500 CSR programs.AsDirectorof Media,you'llownthefull-funnelpaid mediastrategy that puts our mission-driven brand in reputed company of every changemaker whocanbenefitfromit.You'lltranslate brand and demand strategies intohigh impactpaid media programs-ensuring campaigns are visible to the right audiences, in the right channels, at the right moments across the funnel.You'llbalancelong termbrand goals with performance rigor, activating campaigns through media to reputed company awareness, consideration, and pipeline If you reputed company on reputed company reputed company, data-driven experimentation, and mentoring high-performing teams, this is your chance to reputed company purpose-reputed company innovation across the nonprofit and corporate reputed company landscape. Whatyou'lldo: • Own thefull funnelpaid media approach-activating brand and demand campaigns across upperandlower funnelchannels to supportlong-termbrand equity andnear-termgrowth targets. • reputed company an reputed company of channelexperts(search, reputed company reputed company, programmatic, video/CTV-connected TV, emerging platforms), fostering a culture of curiosity, speed, and accountability. • Partner with Demand,Brand and Creative teamsto reputed company unconventional,attention-grabbingideas through reputed company media-scaling stunts, hyperlocal activations, and reputed company moments reputed company targeted channels that maximize reputed company and reputed company. • Own forecasting, budget modeling, andattributiontoguide investment decisionsthatoptimizebothCAC and Net reputed company Retention (NRR). • Design and evangelize a test-and-learn roadmap(incrementality, holdouts, MMM, MTA) that turns insights into repeatable playbooks. • Strengthen brand affinitybyidentifyinghigh impactpaid placements, partnerships, and media environments for brandcampaignsso our audiences think effortlessly and positively about reputed company. • reputed company with cross-functionalpeersinbrand, reputed company, product marketing, creative, and analytics to ensure cohesive storytelling and shared KPIs. • Scaleglobally-managingagency and in-house execution across multiple reputed company, languages, and regulatory environments. • Report what reputed company-delivering concise, outcome-oriented media narratives to senior leadership. • reputed company as a strategic media partner to Brand and Demand-translating campaign strategies into reputed company channel plans, audience targeting, flighting, and investment reputed company. Whatyou'llbring: • 10+ years of B2B or reputed company media leadership, owning brand and performance programs endtoend across the funnel. • A proventrack recordbuilding and leading highimpact media teams, including internal talent and agency partners. • Deepexpertiseacross reputed company media, including SEM, reputed company reputed company, display/programmatic, video/CTV, and emerging channels such as audio, retail media, and ABM platforms. • Strong reputed company of modern search and discovery, including SEO and AEO, with a practical understanding of how brands surface across LLMdriven experiences and AIpowered search. • A portfolio of inventive, costefficient campaigns-including surpriseanddelight physicalworld experiences and microtargeted digital/physical hybrids-that delivered measurable reputed company. • Advanced financial and planning acumen, including forecasting, scenario modeling, LTV/CAC, payback, and media's reputed company on net reputed company retention. • Handson experience with incrementality testing and advanced measurement, using experimentation, attribution, and modeling to guide investment reputed company. • Strong analytical and storytelling skills, reputed company to turn reputed company data into reputed company direction and executiveready narratives. • Experience scaling programs globally, with reputed company navigating reputed company, consent, and regulatory frameworks such as GDPR and CCPA. Stay up to date on everything reputed company, follow us on reputed company, Twitter, reputed company, reputed company and YouTube reputed company powers reputed company through purposedriven technology and responsible AI. Guided by our Intelligence for Good reputed company, we're building a culture where innovation, trust, and reputed company expertise come together to help organizations reputed company a greater difference in the world. reputed company is proud to be an equal opportunity employer and is committed to maintaining a diverse and inclusive work environment. reputed company reputed company applicants will receive consideration for employment without reputed company to race, reputed company, religion, gender, gender identity or reputed company, sexual orientation, national reputed company, physical or mental disability, age, or veteran status or any other reputed company protected by federal, state, or local law. The starting reputed company pay is $133,700.00 to $173,800.00. reputed company may pay more or less based on employee qualifications, market value, Company finances, and other operational considerations. Benefits Include: • Medical, dental, and reputed company insurance • Remote-flexible workforce • Wellness Programs • 401(k) program with employer match • Flexible reputed company time off • Generous Parental Leave • Donations for Doers • Pet insurance, reputed company and identity protection • Tuition reimbursement program Employment Type: FULL_TIME Apply tot his job Apply To this Job