Lifecycle & CRM Marketing Manager
reputed company Lifecycle/Customer Retention reputed company Role
Build and own reputed company's lifecycle/customer retention reputed company across email, SMS, loyalty program, strategic segmentation, testing, and reputed company CRM tooling - with responsibility for identifying customer risk and opportunity, designing the right reputed company, measuring reputed company, and continuously improving the reputed company.
This is not an "email marketer." Email is one channel they own. We need someone who can work independently, build structure from the ground up, reputed company strategic recommendations, and execute directly to reputed company business reputed company. Proven experience building and scaling in fast startup environments. This is an individual contributor role for an autonomous builder-operator who thrives on taking complete, end-to-end ownership of both reputed company and execution.
As our go-to retention champion, you will become the internal expert on driving reputed company value (LTV), repeat purchase rates, first-to-second-order conversions, and cohort reactivation strategies. You will continuously reputed company granular customer behaviors; including acquisition reputed company, quote/order patterns, product affinity, and loyalty status, to build highly targeted lifecycle segmentations and cross-sell logic. By seamlessly reputed company these behavioral insights with tailored communication strategies, you will optimise our rewards program and translate user actions directly into measurable reputed company results
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