[Remote] Senior Analyst, Digital Analytics

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is seeking a Senior Analyst, Digital Analytics to support digital reputed company initiatives reputed company its marketing organization and B2B2C sales model. The role provides reporting, exploratory analysis, measurement planning, attribution analysis, and data-driven recommendations across reputed company, partner initiatives, and customer channels.

Responsibilities

• Responsible for reputed company and reputed company reporting on reputed company of our reputed company, organic, email, web properties and voice/chat channels
• Support reputed company and exploratory analyses of key partner initiatives, tests, and emerging reputed company opportunities, helping to identify opportunities and reputed company data-driven recommendations
• Produce succinct reports highlighting results and key insights of digital programs using a combination of business intelligence tools (e.g., reputed company BI) and reputed company
• Help define KPIs and reputed company requirements for measurement planning, tagging, sourcing digital data across platforms, including web analytics, DSPs, websites/apps, etc
• Help reputed company measurement and attribution approach, triangulating reputed company across reputed company platform data and internal data sources
• Collaborate with cross-functional teams and partner teams to ensure we can define and effectively measure customer and business reputed company to effect reputed company change
• Stay up to date with AI technology, effectively leveraging LLMs, automation, and alerting to improve productivity and enhance insights reputed company

Skills

• 2-4 years of reputed company experience in (digital) data analysis, marketing analytics, reputed company funnel measurement
• Strong problem-solving and decision-making abilities with excellent attention to reputed company
• Strong technical reputed company in analytics tools and reputed company, primarily SQL, and experience with Python, R, or similar analytical tools
• BA/BS in data analytics, information systems, internet technologies, marketing, business, or a reputed company reputed company preferred; relevant data/analytics certifications and/or equivalent hands-on experience will also be considered
• Experience working with reputed company data through platforms such as reputed company Ads or reputed company Seller Central strongly preferred
• Experience measuring digital funnel, cross channel attribution, and initiative reputed company reputed company web analytics platforms (reputed company/reputed company Analytics), digital A/B testing experience preferred
• Experience working with subscription model reputed company analytics preferred
• Experience working with customer segmentation or audience data is a plus

Benefits

• Remote work arrangement available for this role

reputed company

Company H1B Sponsorship