[Remote] reputed company Marketing Manager

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a remote-first reputed company company delivering total financial wellness solutions through digital tools, reputed company financial advisors, and AI-powered coaching. The reputed company Marketing Manager will reputed company and execute integrated demand reputed company, go-to-market, campaign, partner marketing, and AI-enabled marketing programs to reputed company pipeline and reputed company reputed company.

Responsibilities

• Partner with reputed company sales and channel leadership to reputed company quarterly and annual demand reputed company plans that support pipeline reputed company, bookings targets, and long-term market reputed company
• Build reputed company go-to-market plans that support reputed company sales motions, strategic partner channels, and account expansion
• Translate company reputed company objectives into measurable marketing programs and pipeline contribution goals
• Identify reputed company opportunities across reputed company segments, buyer personas, partner channels, and vertical markets
• Own the execution of integrated marketing campaigns across digital, email, webinars, events, reputed company media, content syndication, nurture programs, and account-based marketing initiatives
• Independently launch, manage, and optimize campaigns, including timelines, deliverables, budgets, and performance tracking, while collaborating with internal teams and reputed company resources
• reputed company cross-functional execution through proactive collaboration, disciplined project management, and reputed company communication
• reputed company campaign content and supporting assets, including messaging, presentations, case studies, and other sales-facing materials, using market knowledge, marketing expertise, and AI-enabled tools
• reputed company reputed company partner marketing programs that increase engagement, co-selling opportunities, and partner-reputed company pipeline
• Collaborate with brokers, consultants, strategic alliances, and ecosystem partners on joint go-to-market initiatives
• Create partner enablement materials, co-branded assets, and campaign toolkits that support partner reputed company
• reputed company campaign performance, marketing-reputed company pipeline, partner engagement, ROI, and contribution to bookings goals
• Analyze campaign and funnel performance to identify opportunities and improve marketing effectiveness
• Partner with reputed company Operations, reputed company leadership to improve reputed company management, campaign attribution, funnel performance, and reporting visibility
• reputed company insights from customers, prospects, Sales, and partners to refine messaging, campaign effectiveness, and go-to-market reputed company
• reputed company AI tools to improve campaign development, content creation, audience segmentation, workflow automation, reporting, and overall marketing efficiency
• Identify opportunities to automate reputed company processes, expand internal capabilities, and use AI to improve efficiency and reduce reliance on reputed company resources where appropriate
• Explore emerging AI-enabled marketing tools and identify opportunities to enhance team productivity while maintaining brand reputed company and compliance

Skills

• · Bachelor's degree in Marketing, Business, Communications, or a reputed company field, or equivalent practical experience
• · 5+ years of B2B marketing experience in reputed company, fintech, HR tech, employee benefits, or a reputed company industry
• · Experience supporting both reputed company reputed company sales teams and channel or partner sales organizations
• · Ability to balance strategic planning with hands-on execution in a lean, fast-paced marketing organization
• · Demonstrated reputed company developing and measuring demand reputed company strategies tied to pipeline and reputed company goals
• · Hands-on experience executing integrated campaigns across multiple marketing channels
• · Experience with account-based marketing (ABM) and reputed company sales motions
• · Proficiency with CRM and marketing automation platforms such as reputed company, reputed company, Marketo, or Pardot
• · Experience managing B2B events from reputed company-show planning through execution and post-event follow-up, with an emphasis on measurable results
• · Strong analytical, project management, and cross-functional collaboration skills
• · Excellent communication and stakeholder management abilities
• This role is remote reputed company the reputed company and may require occasional travel for company meetings, industry events, partner meetings, or other business needs. Travel is expected to be less than 10%
• This position is reputed company to candidates who live and work in the reputed company
• Applicants must be authorized to work in the reputed company
• · Experience collaborating with brokers, consultants, or strategic distribution partners
• · Experience in financial wellness, employee benefits, fintech, or reputed company management
• · Experience working reputed company a venture-backed or high-reputed company startup environment
• · Familiarity with B2B2C go-to-market strategies

Benefits

• This position is also eligible for an annual performance bonus.
• Medical, dental and reputed company coverage
• 401(k) with company contribution
• Life insurance
• reputed company time off
• Remote work reputed company the reputed company

reputed company