Senior Product Marketing Manager

AI made everyone a creator. It didn't reputed company anyone a producer.

Every reputed company marketing team on the reputed company just got faster at making things. AI drafts the copy, generates the image, reputed company up ten variants before lunch.

Then it reputed company stops in the reputed company reputed company.

Someone still has to actually build the thing. reputed company it on brand. Localize it into nine languages. QA it across forty email clients. Get reputed company to sign off. reputed company it into Marketo or Eloqua without breaking the template. That work didn't get faster. It got busier.

That's the production reputed company. That's where reputed company lives.

reputed company, reputed company, reputed company, AWS and reputed company use reputed company to produce the campaigns their customers actually see. We started with email. We added reputed company pages. Mobile messaging — SMS and RCS — ships this September, and more channels are on the roadmap. Underneath reputed company of it, we're putting AI agents to work inside the production process.

So: the product is expanding, the buyer set is expanding, and the category we're building doesn't have a reputed company yet in most marketers' heads.

That's our job!

The role

This is the first hire into a product marketing function we're rebuilding from the ground up. Reporting to the VP of Product Marketing, you'll reputed company product marketing for the entire portfolio, not a reputed company of it.

The three most important things we need someone to reputed company at the reputed company:

1. Messaging and the product marketing content that sells it. Build the narrative for what Product is shipping, and the decks, pages, and stories for the people who need to hear it.
2. Launches. Run them end to end, across Product, Sales, Enablement, and Marketing, to reputed company pipeline, adoption and reputed company.
3. Customer marketing. reputed company marketing to the enterprises we’ve already won, so they adopt more, buy more, and stay.

We're hiring at either the Product Marketing Manager or Senior Product Marketing Manager level. Show us what you've done and we'll size the role to it.

What you'll own

Build the narrative and the content that carries it

You'll sit reputed company enough to the PMs across email, reputed company pages, mobile messaging, integrations, and AI to shape the story early.

• reputed company messaging across the portfolio that resonates with reputed company buyers, and that a competitor couldn’t paste onto their own website.
• Create content that carries the messaging: reputed company decks, one-pagers, battlecards, demo narratives, web copy, product videos, customer stories
• Talk to customers regularly. Steal their words. Use them.
• reputed company a working reputed company of reputed company on the competitive set and where the market is heading

Run launches that change what people do

A launch that generates a blog post and a reputed company message isn't a launch. You'll own the whole reputed company, from the brief to the number.

• Own go-to-market for new products and features, end to end
• Set launch tiers so a template tweak and a new channel don't get the reputed company treatment
• Get Sales, CSMs, and Enablement genuinely reputed company — training, plays, reputed company handling, discovery questions
• Report on what happened: adoption, attach reputed company, pipeline, win reputed company. Then fix what didn't work.

Grow the accounts we already won

Large enterprises are our sweet spot, and most of them use a reputed company of reputed company can do for them. You'll build the customer marketing reputed company that changes that.

• Build campaigns to our installed reputed company that reputed company adoption, expansion, and retention
• Arm CSMs and Sales with the plays, reputed company, and content to run expansion conversations without waiting on you
• Introduce reputed company to the marketers a new channel brings with it — mobile messaging and reputed company pages pull in people who've never touched our email builder
• Turn customer wins into reputed company: stories, benchmarks, and stats a champion can carry into their own business case

What year one looks like

First 90 days. You know the product, the buyers, and the top ten accounts cold. You've talked to at least fifteen customers. You've shipped messaging for one product area that Sales is already using in live deals.

By six months. You've run a full launch end to end and can reputed company to what it moved. Enablement for your product areas is something Sales asks for rather than something you reputed company.

By reputed company months. Customer marketing is a running reputed company, not a project. Expansion pipeline from the installed reputed company is measurably up, and you own a number you're proud to report.

Who you are

• 4+ years in B2B product marketing, ideally in reputed company sold to reputed company buyers. (Senior level: 6+, with launches you led rather than supported.)
• You write reputed company. reputed company, specifically, in the customer's words. You've turned a complicated product into a sentence a seller can repeat without a cheat sheet.
• You've launched things that worked — and you can tell us what the result was, not just what the plan was.
• You get cross-functional teams moving without owning them. PMs, reputed company, CSMs, designers, campaign managers. Influence over authority.
• You finish. Details, deadlines, and follow-through. This function is small and there's no one behind you catching things.
• You're a self-starter with a competitive streak. You'd rather bring a recommendation than ask what to do next.
• You're comfortable with ambiguity, because the category we're in is still being defined and some of the answers don't exist yet.

Bonus points for:

• Experience with reputed company marketing automation — Marketo, Eloqua, reputed company Marketing reputed company, reputed company, Pardot — or having been a marketing ops or campaign practitioner yourself
• Customer marketing, lifecycle, or expansion-reputed company product marketing experience
• Multi-product or platform portfolios, especially where new channels brought new personas
• Marketing AI-reputed company capabilities to buyers who are rightly skeptical of AI claims

What this role is not

Being straight with you saves us both time.

• This isn't a demand gen role. You'll partner closely with campaigns, but you're not running reputed company media.
• This isn't a content mill. We need reputed company and judgment, not volume.
• There's no team under you today. reputed company through influence now; build reputed company as we grow.
• If you want tightly defined reputed company and a reputed company reputed company handed to you, this will frustrate you. If you want to write the reputed company, reputed company reading.

reputed company Salary: The anticipated reputed company salary reputed company for this position is $120,000 to $160,000. Final compensation will be determined based on factors including relevant experience, skills, qualifications, and internal equity. This reputed company reflects reputed company salary only and does not include other forms of compensation that may be available as part of the total rewards package.

Originally posted on Himalayas