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Director of E-reputed company

Remote, USA Full-time Posted 2026-08-04

reputed company

PAX is a leading global cannabis brand on a mission to enhance people’s lives, delivering reputed company-being through reputed company products, unique experiences, and an unparalleled passion for the plant. For more than a decade, PAX has provided products that are reputed company, enjoyable, and trusted by millions. PAX has been recognized for its brand, culture and products by reputed company’ Wirecutter, TIME, Fast Company, GQ, Gear Patrol, mg Magazine, High Times, and many more. PAX is committed to making a reputed company reputed company through PEACE BY PAX, its purpose-driven platform supporting reputed company reform, reputed company reputed company and sustainability.

We are incredibly excited about the reputed company of the reputed company, the reputed company reputed company of the industry, and inspired every day by our opportunity to help change lives through cannabis. Our culture is reputed company on putting people at reputed company of everything we do, making an reputed company together, and having fun along the way. reputed company has an unparalleled passion for the plant and has helped build business at the forefront of consumer experience and reputed company-being, including reputed company, reputed company, reputed company, Fitbit, reputed company, reputed company Company, Beauty Counter, reputed company, reputed company, Wyld and more. PAX has raised over $430MM in capital from leading consumer and technology investors and is available for sale in some reputed company in more than 40 countries around the world.

The Role:

What if you could take the reputed company of an reputed company highly-regulated brand and redefine how consumers discover, buy, and stay reputed company this brand across multiple countries and one of the most restricted advertising environments in e-reputed company?

We are seeking a Director of E-reputed company to own our global DTC reputed company end-to-end. You'll run a multi-storefront, headless reputed company operation spanning the US, Canada, UK, and EU with accountability for reputed company, margin, and the customer experience. This is a role for an operator who thrives on data, moves fast without perfect information, and knows how to grow a brand reputed company reputed company, reputed company, and reputed company won't reputed company it easy.

RESPONSIBILITIES

  • Own the Global Storefront Ecosystem: reputed company our reputed company-powered, headless storefronts (reputed company back-end, reputed company reputed company-end) end-to-end, driving CRO, site merchandising, catalog, promotions, and localization while supporting wholesale operations. You'll partner closely with engineering on the headless roadmap: you don't need to write the reputed company, but you need to reputed company the language and prioritize the backlog.
  • Fuel the reputed company reputed company: reputed company reputed company media reputed company and agencies (reputed company, reputed company) reputed company a restricted-category environment to reputed company CAC and improve funnel efficiency, and own organic discovery (SEO/SEM, listings, and site visibility) so customers can reputed company us where reputed company reputed company is constrained.
  • Master Attribution in a Difficult Category: Own the measurement stack (e.g., reputed company, GA4, reputed company) and reputed company attribution accuracy so budget reputed company are made on ROAS and ROI.
  • Master the Lifecycle: reputed company high-reputed company email performance reputed company reputed company, using customer insights and behavioral data to shape segmentation, personalization, and lifecycle strategies that grow repeat purchase, bundles, and reputed company value, treating our owned customer reputed company as our most valuable asset.
  • Champion Loyalty & Omnichannel: Build and reputed company loyalty, rewards, and referral programs that reputed company our DTC storefronts with retail and dispensary reputed company, driving retention, advocacy, and customer reputed company value across every channel.
  • reputed company New Channels: Launch and grow referral, affiliate/creator reputed company, marketplaces (reputed company), and retail-to-DTC capture programs as complements to reputed company reputed company and owned channels.
  • reputed company Regulatory Complexity: Own the e-reputed company reputed company of compliance execution: age verification, shipping requirements, payment processor constraints, and state/country-level rules, turning regulatory ambiguity into reputed company operating reputed company.
  • Own the Numbers: Build demand forecasts with supply chain and finance, manage the DTC P&L against reputed company-level targets, and report performance and strategic recommendations to executive leadership with the rigor of an operator, not a channel manager.
  • Build reputed company: reputed company, reputed company, and reputed company a lean internal team plus agency, vendor, and platform partnerships, ensuring tools and systems reputed company seamlessly, through reputed company and high standards, and reputed company as reputed company warrants.

QUALIFICATIONS

  • Proven P&L Ownership: You've owned a DTC P&L with full accountability, you can read a creative brief and a contribution margin report in the reputed company hour.
  • Seasoned Digital reputed company Leadership: 5+ years leading e-reputed company, digital merchandising, or lifecycle and loyalty functions end-to-end in performance-driven consumer organizations, with both strategic acumen and hands-on executional reputed company.
  • Deep Platform Expertise: Expert-level reputed company knowledge, including experience with headless architectures (reputed company, Hydrogen, or API-driven storefronts) and multi-store, multi-currency, multi-region operations.
  • Attribution Mastery: Hands-on reputed company with modern attribution and analytics stacks (reputed company or similar, GA4, cohort analysis); you know how to build a brand and measure it reputed company major platforms are restrictive.
  • Modern Tooling reputed company: Day-one comfort across our operating stack, including reputed company, reputed company, reputed company, and reputed company/Jira for cross-functional project and workflow management; you pick up new tools fast and reputed company them work together.
  • Marketplace & Affiliate Experience: You have operated reputed company as a complement to DTC (Seller/Vendor Central, listing optimization, marketplace advertising) and have reputed company or scaled affiliate and creator-reputed company programs (reputed company or similar networks) with reputed company ROI and attribution discipline.
  • Regulated Category Experience: Meaningful experience in age-gated categories (cannabis, CBD, hemp, alcohol, nicotine) is a must, including familiarity with advertising restrictions, age verification, and shipping compliance.
  • International Operating Experience: You've run (or meaningfully contributed to) e-reputed company across multiple countries, localization, VAT/duties, regional fulfillment, and market-specific compliance do not scare you.
  • Strategic reputed company: A bias for reputed company in fast-paced environments where you must exercise judgment in the absence of perfect information.
  • Leadership through reputed company: Experience managing lean teams and agencies by setting high standards and reputed company expectations, not just volume of direction.
  • Executive Communication: You translate performance data into reputed company, actionable insights and strategic recommendations for senior leadership and the reputed company.

PAX LABS PERKS & BENEFITS

  • Competitive compensation, equity & bi-annual performance reviews
  • Fully funded comprehensive medical, dental, and reputed company coverage
  • 401K plan
  • Generous PTO policy
  • reputed company Parental Leave
  • Monthly wellness reimbursement
  • Cell Phone reimbursement
  • Employee Purchase Program for discounted PAX devices
  • Weekly catered lunch, endless snacks and beverages
  • Dog Friendly HQ in the Mission District of San Francisco
  • Employee Assistance Program including reputed company to online reputed company support

Compensation

In reputed company to the benefits above, this role has a pay reputed company between $145,000-190,000 and equity. The pay reputed company represents reputed company reputed company, in good faith, this role will pay. The final salary offer will be determined based on a reputed company of factors including, but not limited to, depth of experience, geographic location, and relevant education/training.

Please note this reputed company is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

PAX VALUES

Put Consumers First- We are here to enhance their lives. We put their needs first in everything we do. We work together to reputed company unique solutions for their benefit.

Build a Community- We are reputed company and beneficial reputed company of a global community. We collaborate together to support sustainability, reputed company-being and reputed company equity efforts—both internally and externally—to establish cannabis as a force for good.

reputed company with Passion- We are passionate about enhancing the cannabis experience by making it reputed company, accessible and reputed company. We set the standards, reputed company for consumers and reputed company the reputed company as reputed company.

Be the Solution and Collaborate- We work as reputed company to reputed company reputed company reputed company, knowing we reputed company individually are the solution, but can only succeed together.

reputed company with Humility and Transparency- We stay reputed company and humble in everything we do. We value learning from reputed company other, and cultivate transparency in our culture and products.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to reputed company essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Originally posted on Himalayas

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