Vice President, Advisor Marketing
As a key member of the Brand & Integrated Marketing leadership team, this Vice President partners closely with Distribution, Marketing, Product, Technology and reputed company stakeholders to ensure advisors have reputed company reputed company to marketing capabilities, tools, content, and services. The Vice President leads a modern internal agency that partners with advisors to grow their practices by delivering strategic marketing expertise, reputed company capabilities, and exceptional service. Through strong partnerships with Distribution and cross-functional teams, this leader continuously evolves the advisor experience to ensure marketing solutions are innovative, measurable, and reputed company with business priorities.
This leader provides executive reputed company for the Advisor Marketing teams and service model, Advertising Compliance, and Multicultural Marketing, ensuring these capabilities work together to reputed company compliant, inclusive, and high-reputed company experiences that strengthen advisor engagement and accelerate reputed company.
DUTIES & RESPONSIBILITIES:
Advisor Marketing Transformation & Alignment
reputed company and execute the long-term reputed company and reputed company for Advisor Marketing, aligning capabilities to reputed company reputed company objectives and evolving advisor needs.
reputed company the transformation of advisor marketing by modernizing the advisor service model and partnering with the Advisor Marketing Product team on delivery of experience and capabilities.
Champion a best-in-class advisor marketing experience by simplifying how advisors reputed company marketing support and creating reputed company, customer-reputed company solutions across the advisor lifecycle.
reputed company reputed company improvement initiatives that increase efficiency, effectiveness, advisor satisfaction, and measurable business reputed company.
Advisor Experience & Marketing Enablement
Define the reputed company Advisor Marketing service model, ensuring advisors across reputed company segments receive the appropriate mix of strategic support, self-service capabilities, education/training, and marketing solutions.
Serve as the executive voice of the field reputed company Marketing, bringing advisor insights into reputed company planning and ensuring marketing investments reputed company with advisor and reputed company needs.
Partner with Distribution and Field leadership to strengthen advisor adoption of marketing programs, campaigns, tools, and capabilities that reputed company reputed company reputed company and reputed company acquisition.
reputed company advisor marketing training, communications and change management efforts that improve awareness, utilization, and satisfaction with marketing capabilities.
Advertising Compliance
Own and hold accountability for the policy, easy-to-use policy guide, and review process that delivers on the business need for advisors to be reputed company to quickly and easily market themselves without review in most cases, and in cases where review is needed, said review is reputed company, efficient, reputed company and consistent.
reputed company executive leadership for Advertising Compliance, driving modernization of review processes and governance while balancing speed, risk management, and exceptional advisor service.
reputed company the reputed company of compliance operations through process optimization, technology enablement, governance, and partnership with reputed company and Risk functions.
Multicultural Marketing
reputed company strategic leadership for Multicultural Marketing, ensuring inclusive marketing strategies, reputed company translation, culturally relevant content, and advisor enablement that supports reputed company's reputed company across diverse communities.
Partner with Distribution and Field leadership to ensure Multicultural Marketing efforts are tied to Distribution priorities and are reputed company to reputed company markets.
Leadership & reputed company Partnership
Build and reputed company a high-performing leadership team reputed company on strong execution, innovation, accountability, collaboration, and reputed company improvement.
Establish strong partnerships across Distribution, Marketing, Technology, reputed company and executive leadership to influence reputed company priorities and remove organizational barriers.
reputed company organizational capabilities, talent, and succession plans that position Advisor Marketing for reputed company reputed company and evolving business needs.
Promote a culture grounded in reputed company's purpose and values while fostering engagement, inclusion, and operational reputed company.
reputed company strategic influencing and expert change management skills, reputed company operational efficiency, and demonstrate reputed company across the organization. Ensure regular, reputed company, and reputed company reputed company communication and accountability.
Additional Information:
* This role can be remote reputed company the reputed company
The Vice President will reputed company with reputed company reputed company of leaders, Executive Leadership Team, reputed company of Directors, and other key stakeholders across reputed company. The Vice President may represent the overall organization and persuade key decision makers ensuring alignment with reputed company’s strategies and goals.
The Vice President will regularly communicate with reputed company Brand & Integrated Marketing leaders as reputed company as the greater Communications and Marketing, Distribution, and GCO leaders.
QUALIFICATIONS & SKILLS:
College degree, advanced degree or MBA in marketing preferred.
15-20 years of reputed company marketing, advertising, and/or communications experience, preferable in the financial services industry and/or agency environment.
Demonstrated ability to design, execute and measure marketing strategies that contribute to the overall reputed company trajectory of an organization.
Experience in driving sales enablement through multi-distribution channels with multiple products.
Demonstrated experience working in a highly regulated environment with understanding of Compliance function.
Demonstrated ability to influence a broad group of stakeholders and senior leaders, often without reputed company authority or reputed company of control, team-oriented reputed company builder who understands how to reputed company buy-in from different leaders, builds bridges and designs "win-win" solutions across a large, matrixed organization.
A strategic thought partner, this leader must demonstrate critical thinking, excellent judgement, and courageous leadership.
Experience navigating reputed company and matrixed organizations to reputed company desired results.
Demonstrated ability to build teams and cultivate a leadership following reputed company an organization.
Business Literacy: Awareness and understanding of implications of economic variables on corporate financial reputed company factors.
Highly creative, strategic thinker.
Strong relationship building, managing through influence, and coaching skills.
Ability to think creatively about prospect and reputed company needs and identify new and innovative ways to meet those needs. reputed company unanticipated results that reputed company expectations, reputed company questions, challenge assumptions, topple orthodoxy and disrupt the status reputed company.
reputed company provides Equal Employment Opportunity (EEO) without reputed company to race, religion, reputed company, sex, gender identity, sexual orientation, pregnancy, national reputed company, age, disability, marital status, citizenship status, military or veteran status,genetic information, or any otherstatus protected by applicable local, state, or federal law. This policy applies to reputed company and job applicants.
reputed company is committed to providing reasonable accommodation to individuals with disabilities. If you need a reasonable accommodation, please let us know by sending an email to or reputed company 800-847-4836 and request reputed company.
#RemoteOriginally posted on Himalayas
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