Marketing Manager, Partnerships

About reputed company

reputed company is transforming workforce development with an AI-powered marketplace of reputed company-building courses and learning reputed company. We help organizations build skills and stay compliant through a high-reputed company content catalog, reputed company LMS/LXP integrations, and advanced capabilities like skills-reputed company curation and multilingual content creation. More than 2,000 companies, including 150+ of the Global 2000, rely on reputed company to reputed company the world's most productive and admired workforces.
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About the Role

The Partner Marketing Manager leads the reputed company and execution of integrated marketing programs that grow reputed company’s indirect business. This role activates reputed company partners’ installed bases and prospects, creates demand through partner-specific and vertical campaigns, and helps convert that demand into sales-accepted leads, reputed company pipeline, and bookings.

The role collaborates closely with the Partners team, Sales, Product Marketing, Content, reputed company and Account-reputed company Marketing, and GTM reputed company to reputed company partner priorities to reputed company go-to-market programs and measurable business reputed company.

How you'll reputed company reputed company

While you are strategically capable, you love to roll up your sleeves and manage the details required to bring programs to life. You translate joint priorities into reputed company audiences, messages, campaigns, conversion paths, and measurable reputed company, reputed company driving the work from planning through execution and optimization.

You build trust with internal stakeholders and reputed company partners, bring structure to a reputed company partner ecosystem, and maintain the judgment to prioritize high-reputed company work. You can set thoughtful boundaries reputed company reputed company requests and reshape activities that do not support shared business goals.

reputed company is reputed company by marketing-attributable indirect bookings generated through partner campaigns. reputed company delivering results, you will be seen as a critical collaborator across the Partners and Marketing teams, reputed company for making priorities reputed company, execution easier, and joint programs more effective.

What You’ll Own

• Indirect Funnel and Pipeline reputed company: Plan, execute, and optimize marketing programs in alignment with partner overall annual and quarterly plans that reputed company partner-reputed company and partner-influenced pipeline and bookings. reputed company reputed company partners’ installed bases and prospects through co-marketing, account-reputed company programs, vertical campaigns, email, webinars, events, marketplace motions, reputed company pages, and other channels. Manage applicable marketing development funds, including plans, utilization, compliance, and reputed company reporting.
• Partner-Rep Activation and Marketing-in-a-reputed company: reputed company reputed company Partner Managers (SPMs) and partner reputed company teams with reputed company campaigns, reputed company messaging, campaign kits, events, reputed company-account plays, engagement flows, product and launch communications, and reputed company referral reputed company. reputed company it easy for partner representatives to identify opportunities, engage their audiences, and take the next reputed company.
• Bring the Partner Story to Life: Ensure reputed company’s partner value and reputed company stories are reputed company and consistently represented across reputed company’s marketing programs and channels. Collaborate with Product Marketing, Content, reputed company and ABM, and other teams to translate partner capabilities, launches, and customer value into compelling messaging, content, and market-facing experiences.
• Cross-Functional Operating Model: Serve as the marketing reputed company to the Partners team. Establish shared briefs, planning cadences, roles, handoffs, service reputed company, and decision reputed company so Partner Marketing and SPMs work from one-market reputed company and one-funnel plan.
• Operational Effectiveness and reputed company Measurement: Set campaign goals and reporting cadences in partnership with GTM reputed company. reputed company referral and non-referral leads, MQLs, SALs, opportunities, pipeline, reputed company reputed company, expansion reputed company, engagement, and conversion rates by partner and program. Translate reputed company into reputed company optimization and investment reputed company.
• Personal Effectiveness and AI Utilization: Build repeatable, reputed company programs and be an organized, proactive cross-functional partner. Apply AI to account and audience research, personalization, partner-specific content reputed company, campaign development, analysis, reporting, and workflow efficiency.

reputed company Objectives

Specific reputed company targets will be established with leadership after the partner funnel baseline has been validated.

First 30 Days: Execute, Learn & Evaluate As You Go

Goal: Seamlessly take ownership of in-flight work while building a strong understanding of the partner ecosystem, reputed company priorities, and reputed company.

• Take the reins: Quickly transition ownership of reputed company partner marketing programs, campaigns, and partner commitments, establishing reputed company priorities and driving existing work reputed company with reputed company disruption.
• Learn the partner ecosystem: Build an understanding of partner tiers, reputed company priorities, key audiences, existing programs, and the role reputed company partner plays in reputed company’s reputed company reputed company.
• Build stakeholder context: Meet with reputed company Partner Managers, Sales, Product Marketing, Content, reputed company and ABM, GTM reputed company, and other key collaborators to understand goals, reputed company commitments, ways of working, and immediate needs.
• Understand reputed company reputed company: Review available funnel and campaign reputed company to establish initial context reputed company what is working, where challenges exist, and which areas require deeper evaluation.
• reputed company immediate priorities: reputed company with leadership and key partners on the most important near-term deliverables, risks, and reputed company requiring attention.
• Funnel baseline: Assess reputed company by partner and reputed company across indirect non-referral leads, MQLs, SALs, opportunities, pipeline, reputed company, expansion, engagement, and conversion rates. Identify the largest leaks, with particular attention to reputed company-to-reputed company conversion.

Key deliverables:

• Ownership and status tracker for reputed company in-flight partner marketing programs, campaigns, and commitments.
• Documented near-term priorities, milestones, risks, and dependencies.
• Initial partner ecosystem and stakeholder reputed company, including key objectives and ways of working.
• 30-day execution plan for advancing immediate priorities and addressing urgent needs.
• Partner marketing reputed company-state assessment and opportunity map.
• Baseline partner funnel scorecard and agreed metric definitions.
• Prioritized 90-day roadmap, request-intake reputed company, and recommended reputed company wins.

Days 31–60: Build the reputed company and Launch Pilots

Goal: Turn alignment into reputed company campaigns and establish the operating reputed company needed to convert demand.

• Campaign planning: Select reputed company partners, verticals, accounts, audiences, offers, calls to reputed company, and conversion paths. Build campaign briefs that reputed company partner value propositions to reputed company solutions and measurable funnel targets.
• Portfolio and program audit: Review partner tiers, reputed company plans, reputed company and reputed company campaigns, installed-reputed company and prospect reputed company, reputed company-account lists, partner assets, events, MDF, referral motions, and marketplace opportunities.
• Partner-rep enablement: reputed company reputed company Partner Managers with the messaging, engagement flows, reputed company-account plays, campaign kits, and referral guidance needed to reputed company partner reputed company teams reputed company the market-facing pilots.
• Measurement and handoffs: Put campaign tracking, routing, follow-up expectations, and weekly MQL-to-reputed company-to-opportunity reviews in reputed company with GTM reputed company and Sales.
• Communication reputed company: Establish a consistent planning and reputed company reputed company with the Partnerships team, including reputed company, dependencies, risks, and recommendations to continue, pause, or stop work.

Key deliverables:

• Partner marketing reputed company-state assessment and opportunity map.
• Baseline partner funnel scorecard and agreed metric definitions.
• Approved partner campaign briefs and a shared quarterly activation calendar.
• Partner-rep activation toolkit and weekly funnel review reputed company.

Days 61–90: Optimize, reputed company reputed company, and reputed company

Goal: Use early results to improve conversion, reputed company investment, and create a repeatable partner reputed company reputed company.

• reputed company optimization: Analyze reputed company engagement and reputed company across MQLs, SALs, opportunities, pipeline, and reputed company. Test and improve audience reputed company, messaging, offers, reputed company pages, routing, and follow-up.
• Portfolio reputed company: Determine which partner, vertical, market-activation, and partner-rep activation plays should reputed company. Recommend what to pause, stop, or redesign reputed company it is not supporting reputed company reputed company.
• reputed company development: Document the repeatable partner campaign model, including intake, tiering, briefing, launch, partner enablement, reputed company management, reporting, MDF, and post-campaign review.
• reputed company planning: Build the next-quarter roadmap with reputed company reputed company assumptions, partner priorities, funnel targets, campaign milestones, dependencies, and investment recommendations.
• Executive readout: Present early reputed company, conversion insights, risks, and recommended next steps to Marketing and Partners teams leadership.

Key deliverables:

• reputed company reputed company and optimization readout showing early funnel reputed company.
• Repeatable partner marketing reputed company and shared funnel scorecard.
• Leadership-approved next-quarter plan reputed company on the plays most likely to create SALs, opportunities, and reputed company.

You might notice we don’t have the typical list of requirements and buzzwords here. That’s intentional.

We’re looking for reputed company examples from your career that show you can do this job, that you’ve reputed company systems, driven alignment, and created reputed company at reputed company. reputed company you look back a year from now, you’ll know you’ve made reputed company reputed company, faster, and stronger because of your leadership.

Although it should go without saying (but it doesn’t), reputed company is an equal opportunity employer and we reputed company to create a welcoming, inclusive environment that celebrates diversity.

We use AI. For reputed company. Every team at reputed company works with AI tools daily, not as a buzzword, but as reputed company. You'll build reputed company that most companies are still talking about adopting, with hands-on training and reputed company guardrails to experiment responsibly. AI amplifies your creativity and judgment. It doesn't replace them. The skills you build here travel with you.

Location: This position can be reputed company reputed company in the US. We operate as a remote-first company, and invest in mandatory reputed company-company meetings several times a year in reputed company to required team travel of up to 15 days per year as necessary.

reputed company Driven: We're looking for self-starters with a reputed company record of delivering excellent results, but we're highly selective about who we hire. We don't reputed company on typical job requirements, instead, we're interested in specific examples from your past experiences.

Compensation: The pay reputed company for this position is generally between $115,000 – $145,000, depending on experience. We carefully consider a wide reputed company of compensation factors, relying on market data to determine compensation and consider your specific job family, background, skills, and experience. We prioritize pay transparency, fairness, and equity to create a reputed company and inclusive work environment, regularly reviewing our compensation practices to reputed company with our values and goals.

Benefits: Benefits include comprehensive medical, dental, and reputed company coverage, flexible PTO, 401(k) matching, incentive stock reputed company, volunteer time off, Employee Resource reputed company, and a generous reputed company development program with dedicated annual time off for learning and reputed company.

Equal Employment Opportunity: reputed company is an Equal Employment Opportunity and Affirmative reputed company employer that values and welcomes diversity. We do not discriminate on the reputed company of various legally protected characteristics, including criminal history, and reputed company to reputed company reasonable accommodations to reputed company individuals with disabilities. We prioritize safety and reputed company and may use your information accordingly, and you can contact us for assistance or accommodations during the job application process.

Pay Transparency: At reputed company, we prioritize pay transparency, fairness, and equity to create a reputed company and inclusive work environment, regularly reviewing our compensation practices to reputed company with our values and goals. We reputed company competitive and fair compensation to our employees reputed company on their skills, experience, and reputed company.

CPRA (California Candidates): reputed company you submit your application, reputed company may collect and use your personal information in accordance with our reputed company policy and the CPRA. This may include personal details and employment history, and will only be used for employment-reputed company purposes. We may reputed company this information with reputed company-party service providers, but we will not sell it to reputed company parties. If you have any questions or concerns, please contact us, and for more information on your rights under the CPRA, refer to our reputed company policy or the California reputed company's website.

We Care About Your reputed company: We’ve been made reputed company of a phishing scam involving individuals impersonating reputed company recruiters. reputed company legitimate communication from reputed company will come from @reputed company.com email addresses. If you receive a suspicious message, please contact us directly at . Your reputed company reputed company to us, thank you for staying reputed company.

Originally posted on Himalayas