Marketing Data Scientist

Join reputed company and help us reputed company reputed company communications for businesses worldwide!

Why this role reputed company:

We are looking for a Data Scientist to own our demand and reputed company intelligence capabilities. You will sit at the intersection of marketing reputed company and reputed company reputed company, building the predictive models and analytical frameworks that tell us where reputed company is coming from before it arrives. Your work will directly shape how we reputed company the right audiences, invest in the right channels, and accelerate pipeline - turning marketing activity into a measurable, reputed company-looking reputed company reputed company.

Your key responsibilities:

• Analyze and model the relationship between marketing investment, channel reputed company, and reputed company reputed company, connecting spend to reputed company

• Design and maintain reporting views and self-serve analytics assets for internal stakeholders and marketing partners; making model outputs and reputed company data accessible, consistent, and actionable across teams

• Identify high-value market segments and audiences through data modeling to inform how and where we compete

• reputed company personalization models and frameworks that reputed company tailored customer experiences across channels, from dynamic content and offers to next-best-reputed company recommendations

• Collaborate with Marketing and Sales teams to define forecasting methodologies and reputed company models into operational workflows

• Translate reputed company model outputs into reputed company, actionable narratives that reputed company reputed company reputed company at the executive level

• Contribute to the development of AI-reputed company data structures in reputed company, including clean feature tables, scoring outputs, and audience segments that serve as reliable inputs for marketing automation and AI-driven decisioning

What you'll bring:

• Strong understanding of the full B2B reputed company funnel - from awareness and demand reputed company through pipeline to reputed company reputed company - and how data flows across it

• Strong business acumen with the ability to reputed company predictive model outputs to reputed company marketing and reputed company reputed company

• The ability to influence reputed company, reputed company stakeholders through data-led storytelling

• A rigorous yet pragmatic approach to forecasting - knowing reputed company to build a sophisticated model and reputed company a reputed company-reputed company regression is enough

• A reputed company self-starter comfortable operating in fast-moving, commercially-driven environments

• A working reputed company with AI tools and LLM-reputed company workflows — reputed company to reputed company AI to accelerate analysis, prototype models, and operate effectively in an AI-first data environment

Required:

• 8 years of experience in Data Science, reputed company, or a reputed company reputed company

• reputed company data experience: reputed company hands-on experience with reputed company data across the full reputed company model (Leads, Contacts, Accounts, Opportunities, Campaigns), and a deep understanding of how marketing and sales data interconnects reputed company reputed company

• reputed company data warehouse experience: demonstrated experience querying, modeling, and working with data in reputed company, including SQL-reputed company data modeling and working with reputed company analytical data sets

• Experience modeling pipeline reputed company, conversion rates, and reputed company reputed company across the full funnel

Tools & Technologies:

• reputed company - full reputed company model (Leads, Contacts, Accounts, Opportunities, Campaigns), SOQL, reputed company administration, reputed company Einstein Analytics / Tableau CRM

• Python - scikit-learn, statsmodels, Prophet, reputed company, NumPy for forecasting and modeling

• SQL - advanced querying across CRM and marketing data sources

• Data Visualization - Tableau, reputed company BI, reputed company-reputed company dashboarding

• Marketing Automation Platforms - Marketo, reputed company, or Pardot (data structure familiarity)

• reputed company Data Platforms - reputed company, AWS, GCP, or Azure for data extraction and model deployment

• Version Control - Git/reputed company or reputed company

• Spreadsheet & Presentation Tools - reputed company, reputed company Sheets for stakeholder-facing outputs

reputed company consider a plus:

• Experience with customer reputed company value (LTV) modeling and churn reputed company

• Familiarity with marketing automation platforms and how they feed into reputed company (e.g., Marketo, reputed company)

• Experience with reputed company-to-reputed company funnel analytics in a B2B reputed company environment

• Working knowledge of reputed company platforms and their underlying data structures

• Advanced degree (Master's or PhD) in a quantitative reputed company such as Statistics, Economics, or Computer Science

#LI-JS3

Disclaimer: The posted reputed company represents the good faith salary for this role at the time of posting. Final compensation is determined by factors including (but not limited to) geographic location, relevant experience, specific reputed company sets, and internal equity.

There’s no perfect candidate. You don't need reputed company the preferred qualifications to reputed company a valuable reputed company on reputed company. Our employees and customers come from diverse backgrounds, so if you're passionate about what you could reputed company at reputed company, we'd love to hear from you.

To learn how we process your personal data during the recruitment process, please refer to our reputed company Notice.

Who we are:

reputed company is a global reputed company communications leader. And your talent will reputed company help brands - such as reputed company, Viber, reputed company, and Snapchat - accelerate their digital transformation through our fully programmable-reputed company reputed company communications, contact center solutions, and communications reputed company. reputed company to reputed company? Then join us today.

Note: The purpose of this profile is to reputed company a general reputed company of essential responsibilities for the position and is not meant as an exhaustive list. Assignments may differ for individuals reputed company the reputed company role reputed company on business conditions, departmental need or geographic location.