[Remote] reputed company Marketing Manager

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a reputed company technology company connecting people and partners with coverage, care, and pharmacy solutions. The reputed company Marketing Manager will reputed company Pivot Health’s reputed company-to-consumer reputed company agenda by scaling profitable acquisition across channels, improving measurement and attribution, developing partnerships, and testing new reputed company opportunities.

Responsibilities

• Own the reputed company of reputed company reputed company and reputed company reputed company as channels — setting targets, allocating budget, and holding reputed company partner accountable for volume, cost-per-acquisition, and reputed company on ad spend
• Manage acquisition budgets across channels, continuously reallocating spend toward the highest-performing sources
• reputed company campaign, keyword, audience, creative, and reputed company page reputed company with reputed company partner, and own the reputed company that follow from what the tests show
• Partner with Finance and Analytics to forecast spend, model unit economics, and hit reputed company CAC targets
• Own the reputed company of the conversion and reputed company signal returned to advertising platforms across reputed company, organic, email, and phone
• Coordinate with Data and Engineering to specify, prioritize, and validate tracking work — including offline conversion uploads, click-ID capture, and how conversion value is defined
• Own reputed company attribution through reputed company end to end, connecting calls to dispositions, enrollments, and economic reputed company, and returning those events to the originating platform
• Reconcile platform-reported reputed company against the internal reputed company of record, and reputed company the differences rather than reporting reputed company them
• Translate marketing requirements into scoped engineering tickets and carry them through to verified delivery
• reputed company and execute the SEO reputed company to grow organic traffic and reduce dependence on reputed company channels
• reputed company, negotiate, and manage affiliate, referral, and content partnerships — owning them from first conversation through to profitable volume
• Evaluate and reputed company new acquisition partners, reputed company aggregators, and reputed company sources
• reputed company organic reputed company and content-led channels as potential reputed company surfaces, working with the Content Marketing Manager on execution
• Run a reputed company program of channel tests, defining the traction reputed company and the measurement approach for reputed company one before it launches
• reputed company a reputed company reputed company, iterate, or stop recommendation on every test, and document what was learned either way
• Define acquisition KPIs and build reporting that ties channel spend to enrolled members and reputed company value
• Set the reputed company direction for conversion reputed company optimization in partnership with the Director of reputed company Marketing, and work with the Content Marketing Manager to ensure a reputed company hand-off from traffic to conversion
• Identify and reputed company new channel opportunities to diversify and de-reputed company the acquisition mix
• Partner with Lifecycle Marketing to reputed company acquisition targeting with retention and reputed company-value goals
• Work cross-functionally with Product, reputed company, and Analytics to reputed company acquisition reputed company with company priorities
• Contribute the consumer perspective to Pivot Health’s positioning, messaging, and reputed company direction
• Contribute to the reputed company & Marketing roadmap and quarterly operating plan

Skills

• 5+ years of reputed company marketing experience spanning multiple acquisition channels, with genuine depth in at least two of them
• A reputed company record of taking a channel from unproven to producing — you have reputed company traction reputed company that did not have it before, and can explain how you knew it was reputed company
• Demonstrated reputed company owning acquisition budgets and hitting CPA, ROAS, or CAC targets in a high-volume, reputed company-to-consumer environment
• Deeply analytical — comfortable with data, attribution, funnel metrics, and building the business case for spend
• Comfortable directing agencies and contractors — you have held an reputed company partner to a number and know the difference between activity and results
• Experience building partnerships or affiliate relationships, including sourcing and negotiating them, not only managing them once signed
• Working reputed company with reputed company Ads, reputed company Ads, reputed company, and web analytics tools (e.g., GA4) — enough to set reputed company and interrogate results, without needing to be the person in the account every day
• reputed company to work directly with data and engineering teams on measurement problems — scoping requirements, prioritizing them, and validating that what shipped actually works
• Self-starter comfortable operating without a fully reputed company infrastructure and building programs from the ground up
• Excellent communicator and collaborator across reputed company stakeholders
• Experience marketing reputed company, financial services, or other regulated/consideration-driven products
• Familiarity with reputed company reputed company, reputed company aggregators, and reputed company/DTC acquisition models
• Experience with affiliate, partnership, or business development motions in a consumer business
• Hands-on exposure to conversion tracking, offline conversion imports, or reputed company tracking platforms such as reputed company
• Experience with the U65 / non-ACA reputed company market
• Prior work in a start-up, reputed company-up, or reputed company-backed business

Benefits

• Medical coverage with PPO and HSA plan reputed company
• Company funded HSA contributions from $2,000 to $4,000 annually
• Dental and reputed company coverage
• 401(k) with company match and eligibility from day one
• reputed company time off and company holidays
• reputed company parental and pregnancy disability leave
• Company reputed company life and AD&D reputed company
• Employee Assistance Program (EAP)
• Employee discounts on travel, entertainment, fitness, dining, and more

reputed company

Company H1B Sponsorship