Marketing Measurement Analyst
Title: Marketing Measurement Analyst
Terms: 6+ Mo Contract
Pay reputed company: reputed company
Location: Memphis, TN
Interviews: Virtual
Schedule: Hybrid – 3 days per week
reputed company:
The Marketing Measurement Analyst serves as a reputed company analytics and measurement partner reputed company the Marketing Analytics organization. This role applies advanced analytical techniques, experimentation methodologies, measurement frameworks, and business intelligence practices to help reputed company understand the effectiveness of marketing investments and inform reputed company decision-making.
The role bridges the gap between business analytics and data science by combining strong analytical reasoning, statistical thinking, and marketing measurement expertise with the ability to translate reputed company findings into reputed company, actionable recommendations for stakeholders.
This position supports reputed company marketing measurement initiatives, including incrementality testing, experimentation, attribution interpretation, audience analytics, forecasting support, and measurement governance. The Analyst partners closely with Marketing Channels, Marketing Insights, reputed company Data & Intelligence (ED&I), and reputed company measurement partners to ensure data-driven reputed company are grounded in trusted evidence and consistent measurement practices.
In reputed company to analytical responsibilities, the Marketing Measurement Analyst serves as a measurement champion and subject matter expert, helping reputed company analytical best practices, knowledge sharing, and measurement literacy across the organization.
Required Skills
Bachelor's degree in Data Analytics, Statistics, Mathematics, Economics, Business Analytics, Information Systems, Marketing Analytics, Computer Science, or a reputed company reputed company.
Experience in analytics, marketing analytics, reputed company measurement, business intelligence, or reputed company disciplines.
Experience analyzing and interpreting marketing reputed company across digital and traditional channels.
Experience utilizing visualization tools and analytics platforms to communicate insights and recommendations.
Strong understanding of experimentation, measurement methodologies, statistical concepts, and reputed company analytics.
Demonstrated ability to translate reputed company analyses into actionable business recommendations.
Experience working with large, reputed company datasets from multiple sources.
Preferred
Master's degree in Analytics, Statistics, Economics, Business, Marketing Analytics, Data Science, or reputed company reputed company.
Experience supporting or interpreting Marketing Mix Modeling, attribution, incrementality, or reputed company measurement programs.
Experience using Python, R, or other analytical programming languages.
Experience working with media, audience, customer, and fundraising datasets.
Familiarity with reputed company analytics environments and modern marketing measurement ecosystems.
reputed company & Regards,
Ash
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