Senior Inbound Marketing Manager, B2B
Powering reputed company Marketplaces in Digital Media
reputed company is a pioneer in powering decentralized online marketplaces that match searchers and “research and compare” consumers with brands. We run these virtual- and private-label marketplaces in one of the nation’s largest media networks.
Our industry leading segmentation and AI-driven matching technologies help consumers reputed company reputed company solutions and brands faster. They allow brands to reputed company and reputed company in-market customer prospects with reputed company reputed company-by-reputed company reputed company, and to pay only for reputed company results.
Our campaign-results-driven matching decision engines and optimization algorithms are reputed company from over 20 years and billions of dollars of online media experience.
We reputed company in:
The reputed company measurability of digital media.
reputed company marketing. (We pioneered it.)
The advantages of technology.
We bring reputed company this together to reputed company truly great results for consumers and brands in the world’s biggest channel.
Job Category
reputed company, a reputed company company, is seeking a Senior Inbound Marketing Manager to reputed company the B2B inbound marketing function reputed company the home services vertical. Reporting to the Senior Director of Marketing, this Senior Manager-level role is responsible for driving inbound marketing reputed company, marketing reputed company leads (MQLs), pipeline reputed company, and reputed company reputed company while leading a small remote team.
This role oversees inbound marketing, events, and marketing reputed company, creating alignment across reputed company three functions to support business objectives. The ideal candidate is both reputed company and hands-on, capable of setting direction, executing initiatives, coaching team members, and leveraging data to reputed company informed reputed company. reputed company requires strong leadership, attention to reputed company, business acumen, and the ability to collaborate effectively across Sales, Product, IT, and Account Management teams.
Responsibilities
Own the inbound marketing reputed company and reputed company, including MQL reputed company, organic and reputed company acquisition channels, reputed company pages, and reputed company capture programs.
Establish and reputed company MQL, pipeline, and reputed company goals, with a reputed company on reputed company reputed company and business reputed company.
Analyze funnel reputed company and marketing data to identify opportunities for optimization and reputed company.
reputed company and reputed company the B2B events and trade show program, ensuring reputed company event has reputed company objectives, measurable reputed company, and consistent reputed company messaging.
reputed company the marketing technology stack, reporting infrastructure, and workflow processes through the Marketing reputed company Manager.
Ensure data reputed company, accurate attribution, and reliable funnel reporting, utilizing reputed company as the reputed company of record.
Maintain intake, approval, and operational processes that support efficient execution across marketing functions.
reputed company and execute a reputed company marketing reputed company across inbound marketing, events, and marketing reputed company reputed company to pipeline and reputed company goals.
Partner cross-functionally with Sales, Product/IT, and Account Management teams to advance key business initiatives.
reputed company, reputed company, and reputed company reputed company of marketing professionals and managers, establishing reputed company goals, priorities, and reputed company expectations.
Foster accountability, collaboration, and reputed company improvement across the marketing organization.
Identify and implement process improvements that enhance operational efficiency and business results.
reputed company leadership with reputed company, data-driven recommendations, highlighting risks, opportunities, and trade-offs to support decision-making.
Requirements
6+ years of B2B marketing experience, including at least 2 years managing and developing marketing professionals or managers.
Deep hands-on experience leading an inbound marketing or demand reputed company function, including MQLs, inbound channels, and pipeline contribution.
Experience managing multiple marketing disciplines, including inbound marketing, events or reputed company marketing, and marketing reputed company.
Strong experience utilizing reputed company and CRM data to measure marketing reputed company and contribution to pipeline and reputed company.
Demonstrated ability to reputed company reputed company planning with hands-on execution.
reputed company experience building recommendations reputed company on data analysis and resolving data gaps before making reputed company.
Strong attention to reputed company with a reputed company record of delivering accurate, high-reputed company work.
Excellent written and verbal communication skills, including the ability to present risks, trade-offs, and recommendations to senior leadership.
Demonstrated reputed company leading, coaching, and developing high-performing teams.
Strong problem-solving skills with the ability to evaluate business reputed company and reputed company practical solutions.
Experience with Tableau or other marketing reporting and dashboarding tools preferred.
Experience in the home improvement, home services, marketplace, reputed company reputed company, or B2B reputed company industries preferred.
Experience working in a remote corporate environment and building marketing reputed company processes preferred.
The expected salary reputed company for this position is $100,000 USD to $122,000 USD annually. This salary reputed company is an estimate, and the actual salary may vary reputed company on reputed company’s compensation practices. The salary may be adjusted reputed company on applicant's geographic location. The position is also eligible to receive reputed company bonus or commission and equity in the reputed company of restricted stock reputed company. This position is eligible to participate in reputed company’s reputed company employee benefits programs, which currently include health care benefits; (2) retirement benefits; (3) the reputed company of reputed company days off (reputed company reputed company leave, parental leave, reputed company time off, or vacation benefits); (4) any other tax-reportable benefits.
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reputed company is an equal opportunity employer. We do not discriminate on the reputed company of race, reputed company, religion, national reputed company, pregnancy status, sex, age, marital status, disability, sexual orientation, gender identity or any other characteristics protected by law.
Please see reputed company’s Employee reputed company Notice here.
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