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Social Media Lead

Remote, USA Full-time Posted 2025-11-08

We’re looking for a

video‑native social media leadto own our narrative across X/Twitter, TikTok, YouTube Shorts, Instagram Reels, and whatever comes next. You’ll ideate, shoot, edit, and publish snack‑size videos that make crypto culture impossible to ignore.

Key Responsibilities

  • Design and execute a video‑forward social strategy that aligns with Zerion’s brand and growth goals.
  • Produce 3–5 short‑form videos per week end‑to‑end—concept → script → shoot → edit → post—with at least two optimized specifically for TikTok and Instagram Reels each week.
  • Be the on‑camera voice of Zerion at conferences and in day‑to‑day content.
  • Translate complex DeFi concepts and product releases into engaging visual stories.
  • Monitor trends, memes, and audio to keep Zerion at the center of the conversation.
  • Own the content calendar and collaborate with design, product, and community teams.
  • Track performance (views, watch time, engagement, follower growth) and iterate quickly.
  • Source and manage freelance videographers or motion designers when scale demands.

    • You’ll Thrive Here If You

  • Have2+ yearsin social video creation for a brand or personal channels, with a portfolio to prove it.
  • Edit fast in CapCut, Premiere Pro, Final Cut, or DaVinci; motion‑graphics chops are a plus.
  • Feel equally comfortablein front ofandbehindthe camera.
  • Understand platform algorithms, analytics, and growth levers.
  • Write sharp, meme‑savvy copy (threads, captions, CTAs).
  • Bonus: experience with live‑streaming tools (OBS, StreamYard), 3D/AR, or Farcaster/Lens.
  • Bonus: AI content/ any kind of

    • What Success Looks Like After 6 Months

  • Zerion’s short‑form videos consistently reach10k+ organic views.
  • The community remixes our clips and references Zerion in memes.
  • Follower growth on X and TikTok accelerates by50%+.
  • “Zerion” becomesthewallet account you actually want to follow.

    • How to Apply

  • A60‑second videoexplaining why you’re perfect for the role.
  • Links tothree short‑form videosyou’ve produced that you’re proud of.
  • Your social handles (X, TikTok, YouTube, Farcaster).
  • The best meme you saw this week.
    •  Apply to this Job
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