Email Copywriter (Health and Wellness-Focused | Story-Driven)

Hi, we’re hiring a freelance Email Copywriter to help us build trust, tell great stories, and educate our growing audience around GLP-1 medications and wellness. If you’re a strong writer who lives and breathes health, wellness, or weight loss, and especially if you’ve worked with GLP-1 users before, we want to hear from you. Most people on our email list are on GLP-1s or are considering it. We want to educate people not only on how to maximize their GLP-1 journey, but also teach them how to transition away from it. GLP-1s are a good stepping stone, in our eyes, but they aren't the cure. We want to educate people and teach them how to improve their lives for the long-haul so they can drop the weight, the medication, and keep it off. The Role We're looking for someone to own our weekly newsletter, which includes: - Writing one high-quality email per week following our “Expert-style” newsletter format (inspired by Dan Go and Arnold’s Pump Club) - Occasionally writing direct-response style sales emails (1–2 times/month) using copywriting frameworks like PAS, AIDA, and BAB - Collaborating on monthly email topics (we’ll often provide direction) - Telling compelling stories around health, behavior change, and personal transformation - Meeting clear deadlines and being responsive to editor feedback - You’ll write in Google Docs, and our team handles editing and publishing emails in Kit ✅ What We’re Looking For - Clear, concise writing with a strong voice - Ability to write story-driven, trustworthy health content - Understanding of copywriting frameworks and customer awareness stages - Background and professional in wellness, health, or weight loss - BONUS: Experience working with GLP-1 medications, either personally or professionally - Comfortable receiving feedback and iterating on copy - No pure AI-written content allowed. We expect thoughtful, human-first writing (AI assistance is fine) ⏰ Time & Pay - Part-time, remote - One email per week (potential to grow) - Flexible hours — just meet deadlines (we send the newsletter every Wednesday and want you to complete the issue a week before sending) Preferred: Fixed price model i.e. flat rate per newsletter How to Apply Please apply through Upwork and answer the questions attached to this job post. ⚠️ Note: Generic AI-generated applications will be ignored. We’re reviewing candidates now and plan to hire by next week. Looking forward to hearing from you! Apply Job! Apply to this Job