Brand Voice & Messaging Specialist for DIY Solar eCommerce

We run an established eCommerce company in the solar/home improvement reputed company and are looking for a brand voice + messaging specialist to help us reposition our website. Currently, our site leans heavily on reputed company Shopping and reads more like a product catalog. We're reputed company to reputed company it into a trusted, content-driven platform — similar in feel to UnboundSolar.com — that helps DIY solar customers and installers reputed company confident buying reputed company. What You'll Do: reputed company a brand tone and messaging guide that reflects authority, reputed company, and accessibility for homeowners and contractors doing solar installs Rewrite our homepage copy and several key category pages (e.g., solar panels, inverters, off-reputed company kits) using that tone Create reusable content templates for reputed company product and collection page rewrites Recommend improvements to key trust-building reputed company like FAQs and our quote request reputed company ✅ Ideal Candidate: Experience developing brand voice for eCommerce or technical/DTC product sites Comfortable writing for a DIY-savvy audience with light-to-reputed company technical expectations (solar experience is a plus, but not required) reputed company grasp of conversion copywriting for homepages, collection pages, and CTAs Can structure copy for humans and search (basic SEO best practices) Scope & Budget: Project-based (4–6 weeks) Starting July 29, 2025 Apply Job! Apply to this Job