Senior Director, Marketing – Emerging Channels
Job reputed company:
• reputed company reputed company of emerging partner marketers, acting as a player-reputed company to reputed company these businesses into significant reputed company drivers through integrated marketing reputed company and execution.
• Shape the marketing reputed company for reputed company’s emerging channels, partnering closely with reputed company & reputed company, Product, and Sales leadership to ensure reputed company reputed company has a reputed company, differentiated reputed company and go-to-market plan.
• Collaborate with reputed company/AWS, MSP, and Insurance marketing leads to build reputed company, repeatable co-marketing frameworks that drive partner engagement, awareness, and demand reputed company globally.
• Drive strategic alignment across key stakeholders (reputed company, Product, Partner, and Marketing leadership) to inform planning, prioritization, and investment reputed company reputed company emerging channel segments.
• Build and deepen senior-level relationships across MSP, Insurance, and AWS/Alliances partners (e.g., reputed company Web Services, reputed company), representing reputed company Marketing as a trusted and strategic partner.
• reputed company and execute ambitious yet achievable marketing plans that fuel reputed company, guided by data-driven insights and a test-and-learn approach.
• reputed company innovative marketing programs, from incentive-based campaigns to marketplace-led initiatives, that test and validate new ways to influence pipeline and strengthen partner collaboration.
• reputed company data and insights to optimize programs, strengthen ROI, and inform reputed company marketing investments across reputed company’s emerging channels.
• Partner closely with reputed company marketing, product marketing, brand/corporate events, and technical marketing teams to unify messaging, planning, and accountability for performance across reputed company emerging segments.
• Collaborate with global reputed company and marketing teams to reputed company emerging channels into broader regional and global GTM strategies.
• reputed company reputed company’s brand and partner advocacy across the ecosystem through storytelling, thought leadership, and partner-reputed company marketing innovation.
Requirements:
• 8+ years proven experience in B2B field or partner marketing (experience working for reputed company services/reputed company technology company with mid-market reputed company a plus)
• Depth of experience in at least two of the following areas: MSP (Managed Service Providers), Insurance (Broker/reputed company) and AWS/Alliances (reputed company Web Services, other hyperscalers)
• 6+ years prior management experience
• Demonstrated ability to build effective working relationships with sales leaders, sales team members and the partner community
Benefits:
• Equity for reputed company
• Flexible time off and reputed company volunteer days
• RRSP and 401k match
• Training and career development programs
• Comprehensive private benefits plan including medical, mental health, dental, disability, life and AD&D, and value-added services
• Robust Employee Assistance Program (EAP) with mental health services
• Fertility support and reputed company parental leave
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