[Remote] Marketing Manager - Influencer, Affiliate & PR
Note: The job is a remote job and is open to candidates in USA. Elevated Beauty Group is committed to creating, incubating, and scaling high-performance beauty brands. The Marketing Manager will lead the strategy and execution of influencer partnerships, affiliate programs, and PR initiatives, managing campaigns end-to-end to expand brand awareness and drive revenue.
Responsibilities
• Develop and own the brand’s influencer strategy across TikTok, Instagram, YouTube, and emerging platforms.
• Identify creators aligned with brand values—paid, unpaid, macro, micro, and nano.
• Manage all outreach, gifting, negotiations, briefs, contracts, and usage rights.
• Build and maintain long-term relationships with influencers, agents, and creator collectives.
• Develop creative campaign concepts that drive buzz, content volume, and measurable sales.
• Track performance, create post-campaign reports, and optimize for ROI.
• Own the affiliate strategy across LTK, AWIN, Amazon Influencer Program, and other key networks.
• Recruit, onboard, and nurture top affiliate partners
• Build monthly affiliate calendars, communications, and promotional incentives.
• Track performance and provide KPIs, insights, and optimization recommendations.
• Work cross-functionally with Product Development and Operations to support launches and promotions.
• Serve as the primary day-to-day partner to our PR agency, ensuring alignment on strategy, messaging, and priorities.
• Brief the PR agency on launches, campaigns, key moments, and brand storytelling needs.
• Review and approve press materials, pitches, talking points, and PR calendars.
• Coordinate product seeding, mailers, and event needs with the PR agency to ensure timely execution.
• Track and evaluate PR performance, ensuring KPIs are met and identifying optimization opportunities.
• Facilitate cross-functional communication between internal teams and the PR agency so messaging is consistent across channels.
• Support the PR agency with any assets, information, quotes, product details, and brand insights needed to secure top-tier coverage.
Skills
• A Bachelor's degree and 3–6+ years of experience in influencer marketing, affiliate marketing, PR, or a related field
• Demonstrated track record of running influencer or affiliate programs that delivered measurable results
• High degree of comfort negotiating contracts, talent rates, and usage rights
• Excellent writing skills — you can pitch, brief, onboard, and communicate clearly
• Detail-oriented with strong project management skills; can manage multiple campaigns at once
• Analytical mindset with the ability to extract insights from performance data
• Creative, scrappy, and excited to work in a fast-growing, entrepreneurial environment
• Beauty or CPG preferred but not required
• Strong network of creators, managers, publicists, editors, or affiliate partners is a major plus
Benefits
• Health, Dental and Vision Insurance with employer contribution
• 401(k )retirement plan with employer match incentive
• Company provided life insurance and long term disability
• Employee Product Allowance (Free Beauty Products of your choice every month)
• 10 Paid Holidays Annually
• Competitive paid time off policy with Paid Birthday Leave
Company Overview
• We are committed to creating, incubating, and scaling high-performance beauty brands that inspire confidence, celebrate diversity, and connect with consumers in impactful ways. It was founded in undefined, and is headquartered in Los Angeles, California, US, with a workforce of 11-50 employees. Its website is https://www.elevatedbeautygroup.com/.
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