Regional Marketing Field Coordinator

Lennar is one of the nation's leading homebuilders, dedicated to creating exceptional experiences for their Homeowners and Associates. The Regional Marketing Field Coordinator serves as a key marketing partner at the divisional level, supporting local execution and ensuring brand-aligned marketing implementation at the community level.

Responsibilities

• Serve as the primary marketing resource for Sales leaders and NHCs in the field
• Fulfill NHC requests for flyers, and collateral to support sales activity in partnership with regional teams
• Support Quick Move-In (QMI) homes with accurate signage, post and monitor MLS listings, and oversee community photography
• Oversee exterior/interior color selection updates
• Coordinate, track, and maintain signage inventory across assigned divisions
• Partner with approved signage vendors for installs, removals, and updates
• Manage and organize the marketing closet with current branded materials
• Plan and execute on-site logistics for local marketing events including grand openings, broker events, sales promotions, and open house weekends
• Support national and regional campaign rollouts at the local community level
• Oversee community launch execution, including WHC office set-up in partnership with regional and national merchandising teams, Self-Guided Tour (SGT) install/removal, and basic office systems
• Support regional content teams with requests for photography of homes, models, local area, testimonial and lifestyle photography as necessary
• Act as a liaison between sales, operations, and the regional marketing team to ensure flawless execution

Skills

• Bachelor of Science or Arts degree or equivalent preferred. High school diploma or GED required
• 0 - 2 Years of experience required
• Proven work experience as a Marketing Coordinator
• Computer skills and competencies are required
• Strong organizational and time management skills; able to manage multiple deadlines across various job types
• Knowledge of Microsoft office applications is required
• Excellent communication and interpersonal skills; able to build effective partnerships with internal teams and sales teams
• Resourceful and solution oriented
• Comfortable with digital tools and platforms (e.g., MLS, Canva, Airtable)
• Travel: Weekly community-level travel within assigned division / market
• Experience in home building, real estate, or consumer-facing industries is a plus

Benefits

• Robust health insurance plans, including Medical, Dental, and Vision coverage
• 401(k) Retirement Plan, complete with a $1 for $1 Company Match up to 5%
• Paid Parental Leave
• Associate Assistance Plan
• Education Assistance Program
• Up to $30,000 in Adoption Assistance
• Up to three weeks of vacation annually
• Generous Holiday, Sick Leave, and Personal Day policies
• New Hire Referral Bonus Program
• Significant Home Purchase Discounts
• Everyone’s Included Day

Company Overview