Business Development Representative

Crafty is a company that elevates workplace food and beverage programs through an innovative platform. They are seeking a Business Development Representative to identify and qualify potential business opportunities, build strong pipelines, and collaborate with cross-functional teams to drive growth.

Responsibilities

• Identify, research, and target potential clients in key industries aligned with Crafty's growth strategy
• Use a variety of tools and methods, including LinkedIn, CRM databases, and outbound outreach campaigns, to connect with prospects
• Maintain an organized pipeline of leads in the CRM system
• Collaborate with the Director of Business Development and Account Executives to ensure seamless handoffs and follow-ups
• Engage in outbound prospecting efforts in a multi-channel outreach setting, as measured by consistently hitting a schedule rate of 15% month-over-month, and to support overall pipeline acceleration
• Achieve an 85% conversion rate from booked meetings to qualified opportunities through strong communication skills and using data to refine outbound tactics

Skills

• Resilience: The ability to stay motivated, maintain a positive attitude, and persist through challenges or rejection, adapting to setbacks while continuing to work toward goals with determination
• Prospecting Strategy: Identify, research, and target potential clients in key industries aligned with Crafty's growth strategy. Use a variety of tools and methods, including LinkedIn, CRM databases, and outbound outreach campaigns, to connect with prospects
• Coachability: Being open to constructive criticism, implementing feedback from peers and leadership, and demonstrating continuous improvement in prospecting, communication, and sales techniques
• Effective Communicator: The ability to clearly and persuasively convey information across various channels, actively listen to understand prospects' needs, tailor messaging to different audiences, and build rapport to establish trust and advance opportunities
• Pipeline Management: Maintain an organized pipeline of leads in the CRM system. Collaborate with the Director of Business Development and Account Executives to ensure seamless handoffs and follow-ups
• 1+ years of professional workforce experience
• Excellent communication and interpersonal skills
• Strong organizational skills and attention to detail
• Comfortable working in a fast-paced and goal-oriented environment
• Bachelor's degree in Business, Marketing, or a related field is preferred but not required

Benefits

• Crafty healthcare plan to cover health, dental, and vision plans
• 401k
• Paid time off
• Equipment certification courses
• Parental leave
• Snacks, beverages, and fun Crafty events

Company Overview