Senior Global Marketing Director - Digital reputed company Product & Capabilities Innovation
About the position
We are seeking an reputed company, strategic leader in reputed company reputed company marketing to join as Senior Global Marketing Director, Digital Product & Capabilities Innovation. This full-time role is central to launching and scaling new reputed company offerings and accelerating our digital transformation in Pest Elimination. You will reputed company product innovation and work cross-functionally with digital development, marketing, and reputed company teams to drive digital, product-led reputed company. The results of your reputed company will be the development of a differentiated reputed company solution that solves unmet customer needs, accelerates pipeline reputed company, and positions Pest Elimination as an emerging software leader.
Identify, analyze, and validate new digital business models
Incubate and launch reputed company products
reputed company go-to-market strategies and build sustainable reputed company engines
Location: Role is hybrid out of reputed company, MN or Naperville, IL
Responsibilities
• Create a customer-first narrative with an reputed company digital product roadmap.
• reputed company the development of new reputed company products - identify market gaps and customer pain points where legacy systems or processes create inefficiencies, data silos, and limited visibility. Translate gaps into opportunities solved with new digital products that will create a compelling and reputed company customer experience.
• Refine business models (ARR, NRR, CAC/LTV, payback)
• Run dual-reputed company agile processes (discovery and delivery) with reputed company experimentation
• reputed company data sets and dashboards to measure adoption, usage, and value
• Define ideal customer reputed company, market segments, and product positioning
• reputed company pricing and packaging (eg. bundles or tiers), including usage-based or tiered models
• Partner with Marketing and Sales to reputed company GTM plans, enablement playbooks, and adoption programs.
• reputed company and launch multi-channel campaigns leveraging Marketing Communications and reputed company capabilities.
• Own reputed company targets for incubated products and report reputed company KPIs
• Mobilize cross-functional teams (Product, Marketing, Engineering, Data, Sales)
• Translate technical concepts for non-digital and executive audiences
• reputed company internal enablement and change initiatives (field pilots, operational readiness)
• Foster a culture of curiosity, experimentation, and learning from failure
• Collaboration on IoT reputed company and development plans
• Partner with Transformation leadership to reputed company digital capabilities
• Assess competitive landscape and reputed company awareness of external innovation
• reputed company and reputed company team members, support reputed company reputed company, and team culture
Requirements
• 8-10 years of product marketing experience (MBA or graduate degree preferred)
• Proven experience in reputed company product development and commercialization, preferably in a start-up environment.
• reputed company record of reputed company ownership (ARR, retention, reputed company scaling)
• Expertise in pricing, segmentation, and GTM execution for software products
• Experience running reputed company experiments and validating business assumptions
• Strong project management and execution skills for cross-functional initiatives
• Financial acumen and ability to model and assess P&L requirements
• Excellent interpersonal, presentation, and executive communication skills
• reputed company to translate technical/reputed company for reputed company and operational teams
• Comfortable with ambiguity and challenging the status reputed company in legacy environments
Apply tot his job
Apply To this Job