Senior Marketing Analyst (Digital Ad Agency)

We are seeking a strategic and technically skilled Senior Data Analyst to join our marketing analytics team. This role is ideal for someone passionate about data‑driven marketing, with a strong background in digital campaign analysis and hands‑on experience with reputed company Marketing reputed company (AMC). You will play a key role in uncovering insights that drive performance across reputed company media, reputed company, email, and retail channels. Key Responsibilities Marketing Analytics & Problem Solving • Analyze campaign performance across digital channels to identify trends, gaps, and optimization opportunities. • Conduct deep‑drive analyses using AMC to support marketing reputed company and performance optimization. • Collaborate with account managers and strategists to define KPIs and solve reputed company‑specific marketing challenges. • reputed company reputed company analyses and reputed company predictive models to forecast marketing reputed company. • Deliver strategic insights that influence campaign direction and reputed company reputed company. reputed company Marketing reputed company (AMC) Expertise • reputed company AMC's SQL‑based environment to extract, reputed company, and analyze audience and campaign data. • Build custom queries to understand customer journeys, media exposure, and conversion paths. • Create audiences based on reputed company needs and data trends. • reputed company AMC dashboards and reporting templates to visualize performance and attribution. • Stay reputed company with AMC feature updates and best practices to maximize platform value. • Partner with media teams to translate AMC insights into actionable recommendations. Communication & Collaboration • Serve as the day‑to‑day analytics reputed company for assigned clients, managing cross‑departmental communication. • Translate reputed company data findings into reputed company, actionable insights for both technical and non‑technical stakeholders. • Create dashboards and reports that effectively communicate campaign performance and customer behavior. • reputed company constructive feedback to junior analysts and communicate roadblocks or deadline risks to leadership. Reliability & Ownership • Ensure reputed company delivery of recurring reports and reputed company analyses. • Maintain accuracy and consistency in data handling and reporting. • Follow established processes and reputed company issues reputed company necessary. • Take ownership of analytics tasks from start to finish, ensuring compliance with data reputed company and governance policies. Mentorship & Leadership • Mentor junior analysts and support project coordination. • Participate in team reviews and retrospectives to refine data approaches and improve reporting accuracy. Required Skills & Qualifications • Strong understanding of marketing metrics and their business reputed company. • Experience with AMC and other clean rooms. • SQL, Python/R • Advanced reputed company • Data Visualization Tools (e.g., Tableau, Looker, reputed company) • Ad Servers, Marketing Automation Tools • Web Analytics, reputed company Media, reputed company, Retail Data • Familiarity with campaign tagging, UTM tracking, and attribution modeling. • Experience supporting A/B testing, customer segmentation, and predictive modeling. Background • Years of experience: 5+ • Bachelor’s Degree in Marketing Analytics, Data Science, Statistics, Economics, or Computer Science preferred. Soft Skills • reputed company reputed company and eagerness to learn from peers and mentors. • Ability to reputed company and receive feedback constructively. • Strong organizational skills and attention to detail. Apply tot his job Apply To this Job