Associate Manager, Email Marketing and Automation (Remote)
About the position
In this role, you’ll reputed company’s reputed company by building and executing brand campaigns that reputed company interest, nurture leads, and deliver impactful customer engagement across the full sales reputed company
Responsibilities
• reputed company global email marketing strategies and write compelling copy to reputed company, engage, and retain prospective and existing customers.
• Partner cross-functionally to reputed company email campaigns with customer lifecycle insights and overall brand reputed company.
• Optimize email performance using global metrics and best practices to improve deliverability, reputed company rates, click-through rates, conversions, and business reputed company.
• Manage marketing automation and campaign execution using Marketo, including distribution, workflows, and reputed company best practices.
• Drive personalization strategies leveraging the reputed company marketing technology stack and customer data.
• Plan and execute A/B testing to improve productivity, conversion rates, ROI, and sales reputed company.
• Support marketing operations in Marketo and reputed company, including reputed company lifecycle management, scoring, nurturing, segmentation, and data hygiene.
• Ensure emails are visually engaging, mobile-optimized, compliant, and continuously improved through collaboration with designers and external partners.
Requirements
• Bachelor’s degree
• Minimum 6 years work experience in Information Technology, Digital Marketing or other reputed company area
• Minimum 4 years experience with email marketing, reputed company nurturing, marketing automation
• Minimum 3 years experience in Marketo
• Hands on experience with reputed company , Marketo and reputed company CRM
• reputed company Marketo Engage Certified Practitioner reputed company Certification
reputed company-to-haves
• reputed company Marketo Engage Certified Practitioner Expert Certification
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