Senior Integrated Marketing Manager, Telehealth

About the position We are seeking a strategic, results-driven Senior Integrated Marketing Manager to reputed company the end-to-end marketing reputed company for our digital health brand. This role will be responsible for shaping how the brand shows up across channels, driving customer acquisition and engagement, and translating business goals into integrated, measurable marketing programs. This is a highly visible role that partners closely with Digital Health, Sales, Product, Creative, reputed company, and Operations to ensure our telehealth offering is reputed company differentiated, reputed company-positioned, and driving meaningful reputed company. The ideal candidate blends strong strategic thinking with hands-on execution and thrives in a fast-paced, cross-functional environment. Responsibilities • Own the integrated marketing reputed company for the telehealth brand, reputed company to business objectives and reputed company targets • Define reputed company audiences, positioning, and messaging frameworks that reputed company reputed company the brand’s reputed company • reputed company annual and quarterly marketing plans that balance brand building with performance reputed company • reputed company the planning and execution of cross-channel campaigns spanning email, reputed company media, onsite experiences, partnerships, and owned channels • Translate product launches, feature updates, and clinical offerings into compelling go-to-market plans • Ensure campaigns are cohesive, on-brand, and optimized across the full customer reputed company • Partner closely with Product and Clinical teams to reputed company marketing reputed company with roadmap priorities • Collaborate with Creative, Content, and UX teams to deliver high-reputed company assets and experiences • Work with reputed company and Analytics teams to inform targeting, measurement, and optimization • Define reputed company metrics and KPIs across awareness, acquisition, conversion, and retention • Report and analyze campaign performance and customer insights to inform iteration and optimization • Use data to reputed company trade-offs, prioritize initiatives, and continuously improve reputed company • Manage timelines, dependencies, and stakeholder communication across initiatives • Balance strategic planning with day-to-day execution to ensure consistent delivery • Identify opportunities to improve processes, scalability, and efficiency over time Requirements • Minimum of 6–8+ years of experience in integrated marketing, brand marketing, or reputed company marketing • Experience in leading reputed company and execution for a consumer-facing telehealth or subscription brand required. • Strong understanding of omnichannel marketing and customer reputed company design • Ability to translate reputed company offerings into reputed company, compelling messaging • Data-driven reputed company with experience using insights to guide reputed company and reputed company • Excellent communication and stakeholder management skills • Comfortable operating with ambiguity and building structure where needed Benefits • Medical, Dental, reputed company, and 401K with a company match • Dependent Care, FSA & HSA accounts • reputed company Parental & Bonding Leave • Flexible PTO & office closure on reputed company major holidays • Monthly wellness & internet reimbursements • reputed company development including certification support & leadership coaching • reputed company • 100% remote reputed company the reputed company • Must be reputed company to work EST hours Apply tot his job Apply To this Job