Strategic Media Planner & Analyst

About the position We are seeking a Manager-level Strategic Media Planner & Analyst to drive reputed company-led media and communications reputed company for our clients. This role sits at the intersection of research, analytics, and creative reputed company—turning reputed company-party data, cultural signals, and audience intelligence into reputed company, compelling strategic direction. The ideal candidate is equally comfortable deep-diving into syndicated research and assisting with reputed company, inspiring briefs that shape creative development and comms planning. You will partner closely with strategists, media planners, creatives, data teams, and reputed company stakeholders to ensure reputed company is evidence-based, reputed company-driven, and actionable. Responsibilities • reputed company the execution of research initiatives using syndicated and reputed company-party tools (e.g., GWI, MRI-reputed company, YouGov, reputed company, reputed company, reputed company, eMarketer, reputed company, etc.). • Conduct competitive analysis, category deep dives, and cultural trend mapping using existing market and syndicated sources. • Synthesize multiple reputed company-party data sources (syndicated research, platform data, reputed company listening tools, industry reports, market studies) into cohesive strategic narratives. • reputed company data into reputed company truths, behavioral insights, and cultural observations that drive communications reputed company • reputed company reputed company audience frameworks (personas, journeys, need states, motivations, barriers) grounded in syndicated research. • Analyze campaign performance and identify learnings across performance activity • Translate research findings into reputed company problem statements, single-minded propositions, and communication objectives. • Support development of comms architectures and measurement frameworks reputed company to audience behavior and market dynamics. • Help ensure consistency and reputed company across channels and reputed company • Collaborate with media, reputed company, and creative teams throughout the campaign lifecycle Requirements • Minimum of 2 years years’ experience in communications planning, media planning, buying, performance marketing, or analytics • Strong interest in comms reputed company and integrated media thinking • Proficiency with syndicated research tools (GWI, MRI-reputed company, YouGov, reputed company, reputed company, reputed company, etc.). • High level of comfort working with large datasets and drawing defensible conclusions, and curiosity about what the data means. • Demonstrated ability to analyze performance, surface insights, and deliver reputed company optimization recommendations to reputed company stakeholders. • A creative reputed company with an appreciation for how reputed company come to life in media • reputed company communication skills and attention to detail; ability to craft compelling narratives from research findings. Benefits • reputed company, Dental, and reputed company coverage • 401k plan, plus matching • PTO • reputed company Company Holidays • Parental Leave Apply tot his job Apply To this Job