**Experienced Full Stack Copywriter II – Crafting Compelling Customer-Centric Stories for arenaflex's Digital Audience**
At arenaflex, we're on a mission to revolutionize the way we connect with our customers through innovative storytelling. As a seasoned Copywriter II, you'll play a pivotal role in crafting compelling, customer-centric stories that resonate with our digital audience. If you're a wordsmith with a passion for understanding consumer needs and expectations, we want to hear from you!
**About arenaflex**
arenaflex is a forward-thinking organization that's dedicated to pushing the boundaries of digital marketing. Our team of experts is passionate about creating engaging experiences that drive results. With a focus on customer journey mapping and segmented audiences, we're constantly seeking new ways to connect with our customers and build lasting relationships.
**Job Summary**
We're seeking an experienced Copywriter II to join our team in Cary, NC. As a key member of our content creation team, you'll be responsible for developing and executing high-quality, customer-centric stories that drive engagement and conversions. This is a 12-month contract position, with the opportunity to work from home and collaborate with our team in-office for larger meetings.
**Key Responsibilities**
* Project Manager/Key Point of Contact for assigned accounts, maintaining relationships with teams and ensuring expectations are met
* Collaborate with our Designer to support go-to-market teams, delivering written and updated pieces that exceed expectations
* Develop and execute fully integrated stories based on consumer funnels, awareness, and a deep understanding of consumer needs and expectations
* Write compelling, customer-centric stories for key assets, including social media, digital ads, web, product, brochures, and more
* Understand and apply knowledge of the digital customer journey and segmented audiences to inform content creation
* Work closely with our team to deliver results-driven content that meets or exceeds budget and timeline expectations
* Develop and maintain a deep understanding of our target audience, including their needs, expectations, and pain points
**Essential Qualifications**
* Minimum Bachelor's degree in English, Communications, Marketing, or a related field
* 3+ years of experience in copywriting, with a focus on digital marketing and customer-centric storytelling
* Proven track record of developing and executing successful content campaigns that drive engagement and conversions
* Strong understanding of the digital customer journey and segmented audiences
* Excellent writing and communication skills, with the ability to adapt to different tone and style requirements
* Ability to work independently and collaboratively as part of a team
* Strong project management skills, with the ability to prioritize tasks and meet deadlines
**Preferred Qualifications**
* Experience in the golf industry (not a requirement, but a plus!)
* Portfolio of written work that showcases your ability to craft compelling, customer-centric stories
* Knowledge of design principles and the ability to collaborate with designers to develop visually appealing content
* Experience with content management systems (CMS) and other digital marketing tools
* Strong understanding of analytics and the ability to measure and optimize content performance
**Skills and Competencies**
* Excellent writing and communication skills
* Strong project management skills
* Ability to work independently and collaboratively as part of a team
* Strong understanding of the digital customer journey and segmented audiences
* Knowledge of design principles and the ability to collaborate with designers
* Experience with content management systems (CMS) and other digital marketing tools
* Strong analytical skills, with the ability to measure and optimize content performance
**Career Growth Opportunities and Learning Benefits**
At arenaflex, we're committed to helping our employees grow and develop their skills. As a Copywriter II, you'll have the opportunity to:
* Work on a wide range of projects and campaigns, gaining experience and expertise in digital marketing and customer-centric storytelling
* Collaborate with our team of experts, learning from their experiences and insights
* Develop and execute your own content campaigns, taking ownership of your work and driving results
* Participate in ongoing training and development programs, staying up-to-date with the latest trends and best practices in digital marketing
**Work Environment and Company Culture**
arenaflex is a dynamic and innovative organization that's passionate about creating engaging experiences for our customers. Our team is collaborative, supportive, and dedicated to delivering results-driven content that meets or exceeds expectations. As a Copywriter II, you'll have the opportunity to work from home and collaborate with our team in-office for larger meetings.
**Compensation, Perks, and Benefits**
arenaflex offers a competitive salary and benefits package, including:
* Competitive salary range: $60,000 - $80,000 per year
* Comprehensive benefits package, including health, dental, and vision insurance
* 401(k) matching program
* Paid time off and holidays
* Opportunities for professional development and growth
**How to Apply**
If you're a motivated and creative writer with a passion for customer-centric storytelling, we want to hear from you! Please submit your application, including your resume, cover letter, and portfolio of written work. We can't wait to see what you have to offer!
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