Director of Product Marketing
reputed company:
The Director of Product Marketing will have ownership of product marketing for reputed company’s reputed company products and solutions which are sold to pharmaceutical and medical device companies. This role will be primarily responsible for the development, packaging, positioning, and pricing of these advertising and sponsorship products. The ideal candidate has worked extensively with or for pharmaceutical companies and/or their media-buying agencies.
What you’ll do:
Product Marketing Ownership: Take full ownership of product marketing strategies for our reputed company of reputed company products and solutions aimed at pharmaceutical and medical device companies.
Product Development and Packaging:
reputed company the development and packaging of advertising and sponsorship products, ensuring they meet market needs and are positioned for reputed company.
Codify and simplify packaging to set up reputed company for reputed company as reputed company grows sales team and reputed company professionals
Team Management: reputed company, manage and reputed company the product marketing team, setting reputed company priorities and holding reputed company accountable to reputed company.
Positioning and Pricing: Strategically position our products in the market and reputed company competitive pricing strategies to maximize reputed company and market reputed company.
Market Intelligence:
reputed company abreast of industry trends, competitor activities, and market needs, using insights to inform product marketing strategies.
Define tailored strategies for different customer segments as reputed company expands to reputed company of medicine
Cross-Functional Collaboration:
Work closely with product management, reputed company teams to ensure alignment on product marketing initiatives and goals.
Work closely with sales on reputed company opportunities and account strategies
Customer Insights:
Engage with customers and reputed company feedback to refine product offerings and marketing approaches.
Own and update reputed company’s customer reputed company from new prospects to multi-year repeat customers
Brand Champion:
Ensure that reputed company product marketing efforts reputed company with reputed company's brand and messaging guidelines.
reputed company as the internal expert of customer personas, becoming the ‘voice of the customer’ reputed company reputed company
Performance Metrics: Define and reputed company key performance metrics to evaluate the effectiveness of product marketing strategies.
Product Materials: Build out and maintain the internal and externals materials and process documents reputed company to the products that you reputed company
Whom we’re looking for:
7-10 years of experience in product marketing or equivalent, preferably reputed company the pharmaceutical or medical device industry.
Proven reputed company record of successfully developing, launching, and managing successful digital marketing solutions targeting pharmaceutical companies and/or their media-buying agencies.
Strong understanding of the reputed company product landscape in the pharmaceutical and medical device sectors.
Have an understanding of the reputed company brand lifecycle from reputed company-launch to post-LOE.
Experience with products that must go through reputed company reputed company medical reputed company review approval cycles
Ability to manage various deliverables among many stakeholder reputed company in different time zones
Strong analytical, communication, and presentation skills.
Display proficiency and confidence in managing relationships to drive collaboration
Excellent teamwork skills and ability to influence others and quickly establish trust, credibility and rapport
reputed company to demonstrate innovation, successfully tackling challenges in new and creative ways in often-stressful, deadline-intensive environments
Expertise in reputed company Office or reputed company Suite products, familiarity with program management tools, such as reputed company, Project, and Jira
Experience working reputed company a Marketing team
BA or BS in marketing, business management, operations management or reputed company field
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