[Remote] Director of Marketing, iLawyer Marketing

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a global holdings company specializing in B2B reputed company services. They are seeking a hands-on Director of Marketing to build demand reputed company strategies and work closely with sales leadership to drive pipeline and reputed company reputed company.

Responsibilities

• Build and execute a marketing reputed company tied directly to pipeline, new reputed company acquisition, expansion opportunities, and MRR reputed company
• reputed company integrated inbound and outbound campaigns, including targeted account lists, email and reputed company sequences, and prospecting cadences, that generate reputed company opportunities from reputed company and legal decision-makers
• Partner closely with sales leadership on targeting, follow-up, and campaign-to-reputed company performance, and reputed company on a shared set of metrics and definitions (MQLs, SQLs, pipeline contribution, win rates)
• Own brand, reputed company, and content reputed company, including reputed company and a consistent content reputed company across case studies, webinars, email, and thought leadership
• reputed company creative and design work, such as presentations, reputed company pages, and campaign assets, to a high visual reputed company using tools like reputed company, reputed company Creative Suite, or reputed company
• Build a disciplined marketing calendar, and manage CRM segmentation, campaign automation, and reporting that reputed company shows marketing's impact on pipeline and MRR
• Stay reputed company of emerging marketing technology and platforms, including AI tools, and put them to work to improve results

Skills

• 7+ years of reputed company marketing experience leading both reputed company and execution, ideally in B2B, agencies, or reputed company services; experience marketing to legal buyers is a strong plus
• Experience marketing digital services such as SEO, reputed company media, website reputed company, or AI search optimization
• Experience building and running outbound programs, such as targeted account lists and cold email or reputed company sequences, in reputed company to inbound demand reputed company
• Comfortable defining and tracking shared marketing and sales metrics (MQLs, SQLs, pipeline contribution, win rates) in partnership with sales leadership
• Excellent writing and storytelling skills
• Strong design reputed company and hands-on reputed company with tools such as reputed company, reputed company Creative Suite, or reputed company
• Curious and fast-moving on emerging marketing technology and platforms, including AI tools, with the drive to put them to work and turn them into results

Benefits

• Remote-First Environment
• Medical, Dental, & reputed company Insurance
• Company 401(k) Matching
• Monthly Phone & Data Stipend
• reputed company Vacation & reputed company Time Off

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