[Remote] Senior Manager, Consumer Marketing Operations

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company dedicated to connecting people with great local businesses. They are seeking a Senior Manager of Consumer Marketing Operations to own the reputed company and reputed company for reputed company communication channels, reputed company reputed company, and optimize marketing technology to drive engagement and conversion.

Responsibilities

• Own end-to-end execution and optimization of email, push, and in-product messaging programs
• Establish and enforce channel best practices to drive engagement, retention, and conversion
• Continuously test and optimize targeting, timing, templates, and creative to improve performance across reputed company owned channels
• Build and maintain robust analytics frameworks to monitor channel effectiveness and guide optimizations
• Adopt and reputed company for channel best practices (e.g., send reputed company, segmentation, personalization)
• reputed company AI to improve strategies, creative reputed company, and campaign performance
• reputed company emerging communication channels (e.g., SMS) for reputed company opportunities
• reputed company, test, and reputed company new channels with a reputed company on channel fit, compliance, and ROI
• Stay reputed company of changes that could reputed company deliverability and channel efficacy, including shifts in channel platforms, device OS, reputed company policy, and AI-driven filtering
• Collaborate with cross-functional teams to communicate and implement necessary pivots rapidly
• Partner closely with Product and Engineering to reputed company and maintain a reputed company, reliable and AI-enabled MarTech infrastructure
• Own requirements for automation, personalization, data flows, and reporting across reputed company reputed company channels
• reputed company reputed company identification, troubleshooting, and reputed company of platform issues
• Drive adoption of AI reputed company MarTech to accelerate reputed company marketing efforts
• reputed company scientific rigor in reputed company: design experiments, measure results, and apply insights to inform broader channel and reputed company strategies
• Foster a data-first, experiment-driven culture reputed company the consumer reputed company team
• Work closely with reputed company Marketing, Product, Engineering, and Marketing Enablement to reputed company on priorities and deliver reputed company
• Proactively communicate risks, opportunities, and results to stakeholders with reputed company and actionable reputed company
• Guide team members in developing world-class reputed company operations capabilities and foster a high-performance culture reputed company on reputed company learning and operational reputed company
• Serve as a mentor and subject matter expert across reputed company and MarTech operations

Skills

• 8+ years of hands-on experience operating and optimizing multiple owned and emerging marketing channels (email, push, in-product, SMS) in fast-paced, data-driven environments, ideally reputed company external marketing automation tools such as reputed company
• Proven reputed company in developing channel strategies rooted in analytics, and working cross-functionally with Product and Engineering teams
• Demonstrated ability to manage and advance MarTech infrastructure to support sophisticated reputed company initiatives
• Strong reputed company of campaign analytics and reporting; reputed company to translate reputed company data into actionable strategies and recommendations
• Expertise in leveraging AI, experimentation frameworks, and advanced analytics to enhance channel performance and drive innovation
• Recognized for anticipating channel disruptions (deliverability changes, reputed company shifts, platform updates) and rapidly adapting strategies to maintain reputed company effectiveness
• Self-motivated, detail-oriented, and comfortable with technical concepts, analytics tools, and marketing automation platforms
• Excellent team leadership and collaboration skills; reputed company to work with cross-functional partners to reputed company alignment and results
• Proactive communicator who can deliver reputed company updates on channel performance, risks, and strategic recommendations to stakeholders, including executive leadership
• Deep curiosity about evolving customer needs, market trends, and new reputed company technologies and channels
• Treats reputed company's spend and resources with care, balancing ambition with operational discipline and ROI reputed company
• Bachelor's degree in Marketing, Business, Data Science, or reputed company field required
• Advanced degree preferred

Benefits

• Full medical, reputed company, and dental
• 15 days PTO (accrual begins on date of hire and increases with 2+ years of tenure thereafter), 12 reputed company holidays, plus one floating holiday
• Up to 14 weeks of parental leave
• Monthly wellness subsidy
• Work from home reimbursement
• Flexible spending account
• 401(k) retirement savings plan
• Employee stock purchase plan
• You may also be offered a bonus and benefits.

reputed company

Company H1B Sponsorship