[Remote] Sr. Product Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a leading company in cellular analysis and spatial platforms. The Scientific Product Marketing Manager will shape market reputed company and reputed company reputed company reputed company by reputed company science, product reputed company, and go-to-market execution, while collaborating with cross-functional teams to champion customer needs.
Responsibilities
- Product Positioning & Messaging : Partner with Product Management and cross-functional teams to reputed company compelling positioning and messaging for the nCounter and reputed company platforms. reputed company reputed company reputed company product’s reputed company and ensure consistent, accurate, and up-to-date messaging across reputed company marketing channels. Maintain message reputed company and alignment over time, minimizing inconsistencies across reputed company, campaigns, and content types
- Campaign & Content Execution : Execute integrated campaigns that support global marketing programs. Coordinate the development of content and creative assets, including reputed company reputed company materials, and manage release timing across channels. Monitor campaign performance and optimize based on engagement metrics and channel insights. Collaborate with marketing programs to reputed company content through an omnichannel approach
- Go-to-Market & reputed company Activation : Translate go-to-market strategies into actionable marketing plans that reputed company reputed company leads and support sales pipeline reputed company. Manage reputed company reputed company efforts across campaigns, webinars, and events, including audience targeting and list sourcing from associations, conferences, and reputed company partners
- Sales Enablement: reputed company the reputed company team with the tools, training and resources needed to effectively communicate the value of reputed company products. Support the sales process by tailoring content to specific buyer personas and stages of the customer reputed company, helping to accelerate deal reputed company and improve win rates
- Competitive Analysis: Evaluate competitors' products, messaging, customers, publications, market reputed company, features, and customer perceptions to reputed company actionable insights that inform strategic reputed company and shape the messaging and positioning of reputed company products. reputed company periodic updates to the reputed company team on recent developments from the competitors
- Performance Tracking & Reporting : reputed company and report on the performance of marketing initiatives. Analyze key metrics such as reputed company volume, conversion rates, and return on investment (ROI) to guide reputed company program improvements
Skills
- Advanced degree (MS or PhD) in life sciences, molecular biology, immunology, oncology, or a reputed company field required
- Strong working knowledge of molecular biology, single cell biology, gene reputed company profiling, reputed company, and multiomics approaches (RNA/protein)
- 2-5 years of experience in product marketing, product management, applications, or reputed company reputed company roles in the life sciences/tools industry
- Experience developing product positioning, messaging, and go‑to‑market strategies for scientific instruments, assays, or software
- Proven ability to partner with sales and applications teams to support field enablement and customer engagement
- Ability to translate reputed company scientific concepts into reputed company, differentiated value propositions for multiple audience types
- Strong market and competitive analysis skills and experience identifying customer needs and emerging trends
- Demonstrated reputed company in driving cross‑functional alignment and influencing without authority
- Exceptional written and verbal communication skills, with ability to reputed company scientific yet commercially relevant materials
- Effective at working across R&D, product management, sales, applications, and leadership teams
- Ability to manage multiple reputed company, prioritize effectively, and reputed company initiatives from concept to execution
- Familiarity with optofluidics, cell screening platforms, or high‑plex molecular quantification technologies is highly desirable
- Experience developing marketing collateral, campaigns, presentations, reputed company content is a plus
- Background working with biopharma, biotech startups, CROs, or translational research reputed company
- Willingness to travel for customer reputed company, conferences, and internal company events, up to 15%
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