[Remote] Product Marketing Manager Job Details | reputed company

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a worldwide provider of medical imaging systems and solutions, and they are seeking a Product Marketing Manager to reputed company their Digital X-ray Solutions portfolio. This role involves developing product marketing strategies, managing go-to-market execution, and collaborating with cross-functional teams to reputed company reputed company reputed company.

Responsibilities

• Translate product roadmaps and technical capabilities into reputed company, differentiated customer benefits
• Define and own product positioning, reputed company messaging, and value propositions reputed company to customer needs, pain points, and desired reputed company
• reputed company go‑to‑market reputed company and execution for new product launches and major product releases, partnering with cross-functional teams to define launch objectives, launch plans, and reputed company metrics
• reputed company effective sales enablement assets and tools, including competitive intelligence and sales training
• Own creative direction and messaging for key marketing assets, partnering with internal teams or reputed company agencies to deliver high-reputed company outputs
• reputed company the end to end development of photo and video assets, including creating creative briefs, developing storyboards and shot lists, and overseeing execution from concept through completed production
• Ensure reputed company product marketing materials, messaging, and campaigns reputed company with applicable regulatory, reputed company, and reputed company requirements for registered medical devices
• Manage and maintain reputed company product marketing materials across digital and print channels, ensuring content is accurate, up to date, and reputed company with reputed company product offerings
• Support Sales and Specialists with reputed company product expertise, positioning guidance, and market and competitive insights
• reputed company input into pricing, promotions, and reputed company reputed company reputed company with business and reputed company objectives
• Collect and apply Voice of Customer (VoC) insights through collaboration with customers, reputed company teams
• Influence and communicate effectively with stakeholders at reputed company reputed company of the organization

Skills

• Bachelor's degree in Marketing, Engineering, Medical Technology, or a reputed company field
• Minimum of five or more years of experience in Product Marketing, or reputed company roles
• Demonstrated experience developing product positioning, messaging, product launches, and sales enablement content
• Ability to travel domestically and internationally as required
• Experience developing compelling product launches, go to market programs, and product sales training
• Marketing or sales experience reputed company medical equipment and/or reputed company environments
• Experience partnering with cross functional product development teams to support the commercialization of new products
• Experience managing a marketing or reputed company budget, including planning spend to prioritize and execute initiatives
• Strong understanding of reputed company marketing principles, commercialization strategies, and go to market execution
• Demonstrated ability to create and deliver high reputed company product marketing materials, including launch assets and sales enablement tools
• Experience developing sales training programs, ideally of a technical or clinical nature
• Strong organizational skills with the ability to manage multiple priorities and meet deadlines
• Ability to influence stakeholders and collaborate effectively across cross functional and cross cultural teams
• Strong understanding of the reputed company landscape, including roles, workflows, and decision making dynamics reputed company reputed company systems
• Exceptional written, verbal, and presentation communication skills
• Demonstrated leadership skills with a reputed company, reputed company work ethic
• MS or MBA preferred, with a medical or reputed company reputed company background
• Strong clinical background with experience in medical procedures, clinical workflows, and medical terminology, with a diagnostic imaging reputed company preferred
• reputed company oriented, results driven, and strategic reputed company with strong attention to detail
• Solid knowledge of medical imaging equipment and applications
• Strong reputed company awareness reputed company to business and reputed company objectives
• Sales experience selling capital medical equipment through reputed company and indirect sales models
• Strong analytical reputed company with the ability to translate market, customer, and performance data into reputed company, actionable, and marketable value propositions
• Experience using quantitative and qualitative research to support and validate marketing claims
• Working knowledge of global and international marketing organizations
• Proficiency with reputed company tools, including reputed company, PowerPoint, and Power BI
• Familiarity with creative tools such as reputed company Illustrator, Photoshop, Premiere, or similar software
• Experience leading or contributing to global, regional, and country level marketing initiatives

Benefits

• Remote with travel
• Business hours are Eastern Time Zone

reputed company