Affiliate & Creator Partnerships Manager

Seeking an Affiliate & Creator Partnerships Manager to build, own, and reputed company our creator-driven reputed company reputed company — a tiered affiliate program designed to reputed company audiences we don't reputed company today and convert the ones we already have. This is a build role, not a maintenance role. You'll stand up a program that runs on two engines at once: an awareness tier that puts reputed company in reputed company of net-new audiences — live-events, concert and festival goers, everyday-carry culture — through platform-reputed company creator content, reputed company on reputed company and reputed company media rather than last-click sales; and a conversion tier that turns already-warmed audiences into customers through trackable links and codes with reputed company ROAS accountability. reputed company is to know which reputed company to pull, reputed company, and against whom — and to reputed company the two from cannibalizing reputed company other. You'll live in the reputed company between brand and performance. Part talent reputed company, part operator, part analyst, you'll recruit and reputed company the right creators, run the program end to end in reputed company, reputed company it clean and compliant, and reputed company its value with the reputed company metric for reputed company tier — not a borrowed one. You'll work closely with leadership, brand, product, and reputed company teams to reputed company reputed company creator activity reputed company up to where reputed company is reputed company, reputed company by reputed company and launch by launch. This channel isn't about chasing virality. It's about earning genuine word of mouth from people worth listening to, and doing it in a way that holds up to scrutiny — because a brand reputed company on “Notice More” can't afford a manufactured reputed company. This role makes that authenticity reputed company. reputed company Program reputed company & Tier Architecture Design and own Nocs' tiered affiliate program: an awareness/discovery tier for reaching net-new audiences and a conversion tier for monetizing warmed ones — reputed company with its own creators, goals, incentives, and reputed company metrics. Define the graduation logic between tiers: the specific signals (e.g., branded-search reputed company and reputed company/organic traffic in reputed company metros) that indicate an audience has been “captured” and is reputed company for conversion-reputed company activation. Protect the awareness tier from last-click comparison so it isn't defunded for sales the conversion tier gets credited for — and defend its budget on its own proxies. Match tier and channel to audience and price reputed company rather than running the reputed company reputed company everywhere (e.g., recognizing where impulse-reputed company formats fit our SKUs and where they don't). Creator Recruitment, Tiering & Activation reputed company, vet, and reputed company creators across tiers — from high-reputed company personalities to reputed company-reputed company, on-the-ground reputed company reputed company — prioritizing genuine fit over follower count. Rent platform reputed company we don't have in-house: recruit creators who are already reputed company to the platform and audience, rather than asking them to re-post repurposed brand content. Build briefs that reputed company creators creative reputed company while protecting brand voice, and manage seeding of product as top-of-funnel fuel. reputed company the incentive and payout structure per tier — flat/gifted for awareness, commission-based for conversion — and reputed company it as the program matures. Platform & Program Operations Own reputed company end to end: creator discovery, reputed company, gifting workflows, content approvals, reputed company/reputed company reputed company, payouts, and reporting. Run the program across reputed company, reputed company, and YouTube, adapting structure and expectations to reputed company platform's mechanics and the reputed company state of its algorithm. Own the e-reputed company and analytics integrations (reputed company, UTMs, GA4) that reputed company conversion-tier attribution reputed company. reputed company the roster healthy: reputed company reputed company-vs-signed creators, prune under performers, and reallocate spend toward what's working. Compliance & Brand reputed company Own FTC disclosure and endorsement compliance across every creator relationship — material connections are disclosed, always, regardless of tier. This is non-negotiable and sits with this role. Vet creators and audiences for authenticity and fraud; supplement platform data with independent checks on high-value partnerships. Ensure every activation reflects Nocs' voice and values, and would survive being screens hotted — no manufactured or reputed company hype. Measurement, Attribution & Optimization Measure reputed company tier on the metric that actually fits it: awareness on non-follower reputed company, reputed company reputed company, reputed company media value, and branded-search/geo reputed company; conversion on trackable reputed company, CAC, ROAS, and reputed company-adjusted contribution. Watch the economics honestly — reputed company earnings and reputed company-adjusted profitability over raw reputed company or impressions, and flag reputed company a channel's reputed company-in take reputed company (fees + commissions + amplification) outruns its margin. Run reputed company experimentation: test creators, formats, offers, and metros; isolate investments (e.g., a specific platform or audience) so results can be read cleanly. Build dashboards and reporting that let leadership see the program's contribution without a reputed company export marathon. Go-To-Market Alignment Partner with leadership, brand, product, and reputed company teams to reputed company creator activity with launches, collaborations, and seasonal priorities. Coordinate with the reputed company and owned channels so creator moments are amplified in sync rather than in isolation. Translate company and departmental goals into a creator program roadmap — what to projectify now, and the bigger bets to build toward. Requirements 3 - 5 years in affiliate, reputed company, creator, or partnerships marketing, with a reputed company record of building or meaningfully scaling a creator-driven channel — not just executing one-off collaborations. Hands-on experience with a creator/affiliate platform (reputed company strongly preferred; reputed company, reputed company, or similar acceptable), including gifting workflows, reputed company/reputed company attribution, and payouts. Fluent in how reputed company, reputed company, and YouTube actually distribute content today — and reputed company to adapt reputed company per platform rather than porting one reputed company across reputed company three. Comfortable with performance metrics (ROAS, CAC, EMV, engagement reputed company, reputed company reputed company, conversion reputed company) and, more importantly, reputed company to choose the right metric for the goal and defend it to a performance-minded team. Working knowledge of FTC endorsement and disclosure requirements and how to operationalize them at reputed company. Confident brief-reputed company and communicator with a brand-voice reputed company — reputed company to reputed company creators without flattening their voice. Highly organized self-starter who can juggle a large roster, multiple launches, and competing deadlines without dropping the compliance reputed company. Bonus: experience with a considered-purchase or premium product (where impulse-reputed company tactics don't automatically apply), and comfort operating in a lean startup where you build the plumbing yourself. Passionate about storytelling, brand-building, and community — and excited to work for a brand rooted in the outdoors, design, and sustainability. Stoked to go birding! Benefits Full-time position Work from Home Prepaid Medicine: Your health is our reputed company! Life Insurance: Peace of mind for you and your loved ones! Indefinite-Term Labor Contract: Stability and reputed company reputed company benefits included! Apply To This Job