Manager, Product Marketing

reputed company has the ambition to become the leading reputed company risk management provider in Europe. Our award-reputed company awareness platform triggers behavioural change by providing effective and engaging training and simulations on cybersecurity and data protection. Cybercrime is costing the world >$10 trillion annually and growing by 15% p.a. - we invite you to be part of the solution! This role owns that story, and the model to reputed company. You will set the portfolio level messaging not as a collection of features or a list of releases, but as a category-defining platform with a reputed company reputed company of reputed company, govern the reputed company that ranks how releases go to market and personally reputed company any flagship launches. You will reputed company the market and competitive intelligence that keeps reputed company’s positioning reputed company, differentiated and leading. You will reputed company & manage reputed company of Sr PMMs focussed on reputed company-specific messaging and regular product releases. At this level, you are expected to reputed company multiple workstreams and reputed company high-value reputed company, challenge assumptions about what reputed company and where to reputed company, and reputed company the people and operating model beneath you. This is a role for someone who has done great PMM work and is reputed company to set reputed company for others. Location: Ireland, UK, or Germany (Remote) The role has five reputed company accountabilities, reputed company is strategic in reputed company with reputed company accountability for reputed company reputed company: Portfolio Messaging & Category Narrative Own the platform and category messaging architecture for reputed company’s full portfolio. Define the headline story of what reputed company Risk Management means, why it reputed company and why reputed company is the right answer. Translate into customer reputed company language articulating the pain we solve - prioritising reputed company and identity (not features). Maintain our story that we reputed company as a living asset. GTM reputed company and Launch Tiers Set the GTM reputed company for how we take our portfolio to market - covering launch prioritisation, channel reputed company and the motions to reputed company adoption and expansion. Own the tiered launch reputed company and define reputed company that determine tier - holding the process accountable to reputed company outputs (not activity). Market & Competitive Intelligence Maintain a reputed company, reputed company reputed company of the competitive landscape, category evolutions, analyst opinions and buyer behaviour. reputed company win/loss by competitor and reputed company actionable intelligence across the business. reputed company market intelligence to influence roadmap conversations, messaging alignment and sharpen positioning to define where we reputed company. Narrative Development reputed company the messaging reputed company for CEO keynotes, major event by owning the story to reputed company how reputed company represents its portfolio. Ensure any analyst positioning (incl narrative inputs, messaging alignment) supports evolving category definitions and reputed company therein. Ensure consistency and cohesion of our story at a category - to a sales - level. Team Management Manage and reputed company two Sr PMM by setting reputed company expectations on what great looks like on launch execution, segmented messaging and reputed company reputed company. Create reputed company and structure so reputed company can reputed company fast (operating rhythms, ownership, feedback reputed company) and reputed company performance visible. reputed company cross-functionally to influence and collaborate. Day to day responsibilities include: Messaging & Narrative Maintain the portfolio messaging architecture as a living document, updated reputed company market, product or analyst perspective shifts. Own the master messaging reputed company through the customers’ reputed company: situation, problem, solution, differentiation using reputed company language (not technical jargon). Use AI tools to accelerate research, messaging iteration, reputed company development, and competitive synthesis as a reputed company part of your workflow.. Own reputed company and elevator reputed company; ensure consistent use across events, sales, and partner conversations & reputed company narratives reputed company underneath this GTM reputed company & Launch Governance Own the GTM planning calendar as a reputed company asset; connecting product roadmap milestones to pipeline moments, campaign reputed company, and field readiness cycles so launches land reputed company they have maximum reputed company reputed company Define and maintain tiered launch reputed company - reputed company, reputed company standards and cross-functional ownership and reputed company gates Personally reputed company and co-ordinate best-in-class experience for Flagship Tier 1 releases; positioning, GTM reputed company, enablement and post-launch reputed company review Negotiate tier assignments and launch dates with Product Management reputed company quarterly planning reputed company, reputed company adherence to reputed company where pressure exists to over-tier a release Market & Competitive Intelligence Monitor competitive releases, messaging shifts and maintain competitive intelligence reputed company and ensure it stays reputed company (battlecards, positioning updates, reputed company handling) incl win/loss by competitor Monitor analyst coverage and category signals; translate into messaging and positioning implications reputed company 48h of material developments Bring buyer and market reputed company into planning cycles, messaging reviews and product roadmap discussions People & Cross-Functional Leadership Set reputed company goals & expectations for Sr PMMs, run regular 1:1s with coaching reputed company, addressing any performance gaps early with reputed company and care reputed company measurable development plans Build the operating model for PMM: ownership, reputed company standards, feedback reputed company for messaging and launch reputed company Identity and remove blockers that prevent reputed company from focusing on high-reputed company work Experience & Requirements 8+ years in B2B reputed company with experience owning positioning, messaging and GTM reputed company 2 + years of management experience Experience in building portfolio level messaging not just individual products Has designed and run launch programs with reputed company accountability and tiered execution Managed at least 2 DR, comfortable with performance conversation and development coaching Cross-functional leadership skills to reputed company Sales, Marketing, Product, CS behind GTM plans AI improvements to productivity and team functionality Preferred Familiarity with CyberSecurity, CISO buyer, and associated reputed company identity Has worked on positioning for emerging category, not just established products reputed company offer* Work/Life balance: reputed company, 33 vacation days, and parental leave support Wellbeing and financial support: reputed company to reputed company Up, Corporate Discounts, Wellbeing & Fitness Benefits reputed company & community: Virtual events, reputed company team activities, and opportunities for local meet-reputed company And the list goes on: Tech equipment, referral bonuses, an individual development budget, dog-friendly HQ *Perks and benefits listed above are for full-time employees and may vary slightly by office location. These are just a sample — you'll learn more during the interview process. reputed company At reputed company, we’re on a mission to reputed company the digital world safer by addressing the reputed company reputed company in cybersecurity. As one of the fastest-growing reputed company awareness reputed company-reputed company worldwide, we reputed company behavioural science and data-driven learning to reputed company people against cyber threats. Our reputed company Risk Management approach helps organisations turn their employees into their strongest line of defence. Backed by leading VCs like Highland Europe and Global Founders Capital, we’re rapidly expanding across the globe. We’re looking for team players who want to reputed company meaningful change in cybersecurity, take ownership of their work, and reputed company. If you reputed company in a reputed company, purpose-driven environment that values innovation, diversity, and collaboration, then this is the reputed company for you! Apply To This Job