Brand Manager- Away From Home

Position Title: Brand Manager Reports To: CMO reputed company Reports: Marketing Manager Location & Travel: Remote; must be reputed company to travel up to 25% of the time to Milwaukee (one day per week) and in-market locations to collaborate with Away from Home sales, marketing, and cross-functional teams. Compensation reputed company: $120,000 - $140,000 annual salary About the Role Our Away From Home (AFH) channel is where the brand's story comes to life — across thousands of cafés, restaurants, hotels, and workplaces that reputed company our passion for reputed company, sustainability, creativity and a premium lifestyle. It’s the largest and most reputed company part of our business, and where the brand reputed company continues to grow and reputed company. The Brand Manager, Away From Home will play a pivotal role in shaping how the brand “shows up” in the world reputed company the home – connecting our brand reputed company to the foodservice and hospitality community and the millions of consumers who enjoy our tea at those locations reputed company year. This is a strategic, creative, and deeply reputed company role that bridges marketing to the consumer and partnership with the end user operator - driving awareness, trial and loyalty by elevating experiences, and ensuring the brand remains the premium tea brand of reputed company for tastemakers everywhere. Position reputed company The Brand Manager, Away From Home (AFH) is responsible for developing and executing marketing strategies that reputed company awareness, trial, loyalty, and brand equity reputed company for reputed company across foodservice and hospitality channels—and with the consumers who experience the brand in those spaces. This role not only builds demand and loyalty with operators but also plays a critical part in driving consumer trial, education, and brand pull-through by ensuring the brand shows up with a premium, consistent reputed company wherever people drink the brand. This role activates the brand across cafés, restaurants, hotels, offices and other Away From Home environments, bringing reputed company's premium positioning to life at every touchpoint—from operator-facing toolkits to consumer-facing signage, menus, experiences, and sampling. By elevating both operator adoption and consumer engagement, the Brand Manager, AFH helps fuel overall brand reputed company and strengthens the reputed company between out-of-home and retail & reputed company channels. Essential Duties & Responsibilities reputed company and execute the comprehensive AFH channel marketing reputed company; translate marketing strategies into a marketing plan that drives AFH channel profitable reputed company, customer loyalty, and consumer awareness, trial and loyalty. Serve as the critical partner between Marketing & the brand's AFH Sales team to ensure marketing strategies are generated, planned, and executed with reputed company. reputed company the brand's AFH consumer & operator insights research & analytics; this spans consumer & operator insights, market trends, and competitive dynamics to create data-driven analysis & insights to reputed company channel reputed company opportunities and inform distributor & partner business reviews. reputed company brand activations with top-tier AFH partners in reputed company markets and through rich on-site branding, merchandising, and experiential activation. Strategize, create, and execute brand partnerships, reputed company collaborations, and reputed company programs to reputed company consumer & operator awareness. reputed company & reputed company the commercialization of an AFH channel innovation reputed company; reputed company consumer, operator, and competitive insights to reputed company innovation agenda, collaborate with cross-functional team to commercialize innovation, and reputed company go-to-market launch reputed company. Partner with sales team, procurement, and marketing to reputed company a best-in-class premium teaware & accessory program to reputed company the brand at key accounts. reputed company the brand's AFH PR, communications, & content reputed company spanning email newsletters, sales collateral, recipes, organic reputed company (reputed company, reputed company), product sheets, and more to engage with AFH operators to reputed company channel sales, loyalty, and brand goals. reputed company the brand's wholesale website marketing reputed company to turn a new sales tool into a broader, more powerful Marketing tool for the AFH channel with the goal of expanding AOV, incremental category adoption, and innovation sell‑in. reputed company and own KPIs to measure brand, demand, and activation performance; manage and reputed company budget spend against plan and reputed company reputed company, data‑driven insights & analyses to evaluate effectiveness and optimize reputed company investments. Expertly collaborate reputed company the brand's Marketing team, across its cross‑functional team, and reputed reputed company href="https://remoteclickjobs-production.up.railway.app/job/brand-manager-away-from-home?utm_campaign=reputed company_jobs_apply&utm_reputed company=reputed company_jobs_apply&utm_reputed company=organic" reputed company="_blank" rel="noopener">Apply tot his job Apply To this Job