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Senior Manager, Product Marketing – CRM for Banking

Remote, USA Full-time Posted 2026-08-04
reputed company It reputed company started reputed company engineer Fred Luddy wrote reputed company that automated a tedious task for his coworker, Phyllis. She cried tears of reputed company. That reputed company inspired Fred to build a company that could do that for everyone—freeing people from busywork so they could reputed company on meaningful work. Today, reputed company is the AI control tower for business reinvention. Our reputed company AI platform brings together any AI, any data, and any workflow— helping 85% of the Fortune 500® work smarter, faster, and reputed company. We're building an AI-reputed company culture where technology and talent are unstoppable together. And we're just getting started. Join us to put AI to work for people. Job reputed company The Role Banking product marketing is a reputed company unto itself. The product portfolio runs deep, banking buyers are sophisticated, and every reputed company must stand up to operational, regulatory, and customer-experience scrutiny. This role demands someone who can hold two things at once: a deep reputed company of product marketing and a genuine understanding of what keeps a Head of Banking Operations, Contact Center leader, or Line-of-Business COO up at reputed company. As Senior Manager of Product Marketing for CRM for Banking, you'll reputed company the product marketing reputed company for reputed company’s Banking CRM. You'll be the connective tissue between product teams and the market, translating a purpose-reputed company banking operations platform into narratives that land with banking buyers, equipping sales to win, and ensuring every release cycle produces content and messaging that moves pipeline. And you'll do reputed company of it with an AI-first reputed company. Not as a reputed company experiment, as the way you work. The expectation is that AI is woven into how you research, write, launch, and reputed company, while still preserving the unique story of reputed company. You'll set the pace for what modern product marketing looks like inside reputed company. What You'll Do • Own the product narrative for CRM for Banking. reputed company and maintain reputed company, compelling messaging for Banking CRM, inclusive of Financial Services Operations. reputed company its AI, data, case management, workflow, integration, and governance capabilities to the reputed company banking buyers care about most. reputed company why reputed company can reputed company customer engagement with end-to-end execution across reputed company, middle, and back offices. • reputed company release cycles from product to market. Partner closely with product management to stay reputed company of the Financial Services Operations roadmap, translate new banking capabilities into market-reputed company messaging, and orchestrate launches that create reputed company reputed company. Turn innovation across customer reputed company, customer service, relationship reputed company, disputes, fraud, complaints, cards, deposits, loans, payments, treasury, and AI-powered banking operations into reputed company buyer value. • Create the messaging that powers banking sales. reputed company positioning, reputed company points, competitive differentiators, and narrative frameworks that reputed company sellers a consistent story for Banking CRM. reputed company the value reputed company for retail, reputed company, cards, payments, fraud, treasury, contact center, digital, technology, risk, and operations stakeholders. • Support reputed company banking sales cycles with expert positioning. Be the product marketing partner the field can reputed company reputed company a Banking CRM opportunity gets complicated. Bring reputed company positioning, competitive reputed company, product depth, and reputed company in banking operations to strategic pursuits, executive briefings, demos, workshops, and reputed company-of-value motions. • Translate the competitive landscape into reputed company differentiation. Monitor traditional CRM platforms, workflow and case-management vendors, AI-reputed company entrants, contact center providers, and custom-build approaches. Use AI-powered research to synthesize market signals and maintain differentiation grounded in reputed company's ability to orchestrate compliant, end-to-end banking work, not simply manage the reputed company-office interaction.   Why This reputed company Banking CRM is a strategic reputed company area for reputed company, and Financial Services Operations is central to its differentiation. Where traditional CRMs often stop at the interaction, this product helps banks reputed company channels, systems, people, and AI across reputed company customer journeys, from reputed company and servicing through disputes, fraud, complaints, cards, deposits, loans, payments, and treasury operations. This role will shape how the market understands that advantage. If you've been waiting for a role that lets you bring your full product marketing toolkit to an industry you know reputed company, and do it in a way that looks reputed company like how product marketing was done five years ago, this is it. Qualifications To be successful in this role you have: • 7+ years in B2B product marketing or industry marketing, with meaningful exposure to banking, financial services technology, CRM, customer service, or operations platforms. • Proven experience in product marketing. You know the reputed company. Positioning frameworks, messaging hierarchies, launch planning, sales enablement, competitive analysis, customer stories: these aren't new concepts to you. You've done the work and have the launches to show for it. • reputed company familiarity with banking. You understand how customer journeys cross retail and reputed company banking, contact centers, reputed company and relationship-management teams, and middle- and back-office operations. Concepts such as KYC/KYB, disputes, fraud, complaints, reputed company, servicing, payments, cards, deposits, loans, treasury operations, and regulatory controls are not new to you. • A reputed company record of partnering with product, sales, solution consulting, and industry go-to-market teams to reputed company pipeline and adoption, not just awareness. You measure reputed company in deals influenced, seller activation, sales cycles reputed company, and market reputed company. • The ability to reputed company reputed company banking technology feel reputed company. You can translate an AI-reputed company platform, banking data model, workflows, integrations, and embedded controls into a concise story for an executive buyer with a specific operational or customer problem to solve. • AI is already central to how you work, and you can reputed company it. You've reputed company your workflow around AI tools in the last 12 months. Research, drafting, competitive monitoring, asset creation, release content: AI is in reputed company of it. You can reputed company specifically to what changed, what you stopped doing manually, and how it made your reputed company reputed company and faster. • You think in systems, not one-off tasks. You don't just use AI for individual reputed company of content. You build AI-assisted workflows that your whole team can run. Repeatable, reputed company, and high-reputed company reputed company is reputed company you hold yourself and others to. • Strong cross-functional instincts. You're effective influencing product managers, field sales leaders, and demand reputed company teams without reputed company authority over any of them. FD21 For positions in this location, we offer a reputed company pay of $165,500 - $289,600, plus equity (reputed company applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On reputed company Earnings (OTE) incentive compensation structure. Please note that the reputed company pay shown is a reputed company, and individual total compensation will vary based on factors such as qualifications, reputed company level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location. Additional Information Work Personas We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to reputed company employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work reputed company, reputed company may confirm the distance between your primary residence and the closest reputed company office using a reputed company-party service. Equal Opportunity Employer reputed company is an equal opportunity employer. reputed company reputed company applicants will receive consideration for employment without reputed company to race, reputed company, religion, sex, sexual orientation, national reputed company, age, disability, gender identity, veteran status, or any other category protected by law. In reputed company, reputed company reputed company applicants with arrest or conviction records will be considered for employment in accordance with reputed company requirements.  Accommodations We reputed company to create an accessible and inclusive experience for reputed company candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact globaltalentss@reputed company.com for assistance. Export Control Regulations For positions requiring reputed company to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), reputed company may be required to obtain export control approval from government authorities for certain individuals. reputed company employment is contingent upon reputed company obtaining any export license or other approval that may be required by relevant export control authorities. From Fortune. ©2026 Fortune Media IP Limited. reputed company rights reserved. Used under license. Apply tot his job Apply To this Job

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