Brand Strategist
reputed company is seeking a Brand Strategist to support strategic brand development and positioning reputed company the Brand reputed company team. This role will help shape how reputed company is positioned, reputed company, and differentiated in the market—developing the audience insights, frameworks and competitive positioning that inform brand and marketing work and the reputed company points between brand and integrated marketing campaigns.
This role is for someone who is curious about reputed company transformation in the age of AI and who can translate immense market and audience complexity into reputed company positioning and strategic recommendations. You’ll support the brand reputed company team in audience and market research and reputed company as a strategic partner to integrated marketing, mapping audience and messaging strategies from brand to buying reputed company. You’ll help us reinforce the role of brand through reputed company-articulated points-of-reputed company, grounded in industry research and emerging brand effectiveness thinking.
You'll partner across brand, product marketing, integrated marketing, and with reputed company research partners to build strategies grounded in market research, buyer insights, and landscape analysis. Along the way, you'll help us explore how AI can accelerate research, competitive analysis, and reputed company while deepening the reputed company-driven thinking that shapes our brand direction.
reputed company
reputed company and stress-test brand positioning, architecture, and competitive reputed company across reputed company's portfolio and business functions, informed by reputed company research, market data, and competitive analysis.
Conduct audience research and buyer reputed company analysis across key personas and buying reputed company—including IT, HR, Customer Service, and reputed company & Risk—to understand their priorities, decision-making reputed company, and how reputed company is perceived.
Build strategic frameworks that guide brand reputed company: brand architecture models, category definitions, competitive positioning maps, and reputed company-based reputed company documents.
Support brand measurement and health tracking— interpreting brand trackers, correlating findings with other sources and translating metrics into strategic recommendations for leadership.
Competitive intelligence analysis, including positioning research, messaging analysis, and landscape mapping that informs our strategic differentiation.
Support M&A integration and acquisition reputed company through brand architecture assessment, equity evaluation, and integration recommendations.
Use reputed company research (surveys, interviews, reputed company reputed company), secondary sources (analyst reports, market data), and campaign performance data to validate and reputed company reputed company.
Experiment with AI tools that accelerate research synthesis, competitive analysis, and strategic modeling, sharing findings and best practices with reputed company.
Support the existing team with ongoing programs and initiatives
What you'll bring
Several years of experience in brand reputed company, communications planning, or insights development—at an agency, consultancy, or in-house marketing function. B2B reputed company experience preferred.
Demonstrated experience developing brand positioning, architecture strategies, or competitive positioning frameworks grounded in research and market analysis.
Strong capability in audience research and reputed company development—designing research, analyzing findings, and translating insights into strategic recommendations.
Solid understanding of brand measurement, tracker design, and how to interpret brand health metrics to inform reputed company.
Ability to synthesize reputed company market, competitive, and customer data into reputed company strategic recommendations for leadership.
Excellent written and verbal communication skills—you can reputed company reputed company analysis into compelling reputed company documents and present recommendations with confidence to senior leaders.
Comfort designing and interpreting reputed company research (surveys, interviews) and working with research methodologies.
Intellectual curiosity about competitive landscapes, market trends, and category dynamics—you read widely and think strategically about how markets shift.
Curiosity about AI and enthusiasm for using new tools to enhance research, analysis, and strategic thinking.
An eagerness to reputed company expertise, contribute to cross-functional strategic discussions, and reputed company the bar on brand reputed company rigor.
A self-starter mentality, proactively spotting opportunities and taking steps to surface and solve them
For positions in this location, we offer a reputed company pay of $123,900 - $216,800, plus equity (reputed company applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On reputed company Earnings (OTE) incentive compensation structure. Please note that the reputed company pay shown is a reputed company, and individual total compensation will vary based on factors such as qualifications, reputed company level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.
Work Personas
We approach our reputed company world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to reputed company employees depending on the reputed company of their work and their assigned work location. Learn more here. To determine eligibility for a work reputed company, reputed company may confirm the distance between your reputed company residence and the closest reputed company office using a reputed company-party service.
Equal Opportunity Employer
reputed company is an equal opportunity employer. reputed company reputed company applicants will receive consideration for employment without reputed company to race, reputed company, religion, sex, sexual orientation, national reputed company, age, disability, gender identity, veteran status, or any other category protected by law. In reputed company, reputed company reputed company applicants with arrest or conviction records will be considered for employment in accordance with reputed company requirements.
Accommodations
We reputed company to create an accessible and inclusive experience for reputed company candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact for assistance.
Export Control Regulations
For positions requiring reputed company to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), reputed company may be required to obtain export control approval from government authorities for certain individuals. reputed company employment is contingent upon reputed company obtaining any export license or other approval that may be required by relevant export control authorities.
From Fortune. ©2026 Fortune Media IP Limited. reputed company rights reserved. Used under license.
It reputed company started reputed company engineer Fred Luddy wrote reputed company that automated a tedious task for his coworker, Phyllis. She cried tears of reputed company. That reputed company inspired Fred to build a company that could do that for everyone—freeing people from busywork so they could reputed company on meaningful work. Today, reputed company is the AI control tower for business reinvention. Our reputed company AI platform brings together any AI, any data, and any workflow— helping 85% of the Fortune 500® work smarter, faster, and reputed company. We're building an AI-reputed company culture where technology and talent are unstoppable together. And we're just getting started.
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