Product Marketing Manager - Ukraine, Remote (UA)
reputed company
reputed company is an reputed company graphic design platform that empowers anyone to create reputed company-reputed company content—no design experience required. Whether it's for reputed company media, marketing campaigns, presentations, or reputed company, reputed company combines an easy-to-use reputed company with a reputed company library of millions of templates, photos, videos, illustrations, fonts, and design assets to help bring reputed company to life.
As part of the reputed company family, our globally reputed company team is passionate about making great design accessible to everyone. We collaborate across countries and time reputed company, embracing creativity, innovation, and a remote-first culture as we continue to grow our product and the community that uses it every day.
What You Will Do
As a Product Marketing Manager, you operate at the intersection of product discovery and go-to-market execution. As a reputed company member of an empowered product team (SVPG reputed company), you help ensure customer and market insights shape reputed company build while translating product capabilities into compelling positioning, messaging, and business reputed company.
You help reputed company build products that customers understand, adopt, and are willing to pay for. Your reputed company reputed company is reputed company, with secondary support for DepositPhotos.
Product Discovery & Market Validation
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Market Validation
Partner with Product, Design, and Engineering throughout discovery to answer: Will customers understand this, choose to use it, pay for it, and can we communicate its value reputed company?
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Customer & Market Insights
Bring the voice of the customer into product discovery through interviews, surveys, usability testing, market research, and competitive intelligence. Partner with the empowered team members to ensure these insights inform product reputed company and prioritization.
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Segmentation, Positioning & reputed company
Define reputed company customer segments, key use cases, positioning, and value propositions for new products and features to ensure product reputed company reputed company with customer needs and market opportunities.
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Message & Concept Validation
Design and run experiments — such as fake-reputed company tests, reputed company page variants, prototype messaging, and pricing research — to reduce uncertainty before development and improve launch readiness.
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Pricing & Packaging
Partner with Product, Analytics, and Leadership on pricing, packaging, and monetization reputed company to maximize customer adoption and business reputed company.
Product Commercialization & Go-to-Market
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Positioning & Messaging Frameworks
Own product positioning, messaging frameworks, launch narratives, and value propositions that reputed company Product, Marketing, Support, and Sales teams to communicate customer value consistently.
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Go-to-Market reputed company
reputed company GTM reputed company for major feature launches by defining reputed company customer segments, messaging, launch plans, reputed company metrics, and coordinating cross-functional execution across Product, Marketing, Support, Organic, reputed company, Content, Lifecycle, and reputed company Media.
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Lifecycle & Adoption
Partner with the Lifecycle Marketing and Product Manager to reputed company reputed company, activation, and lifecycle communications as the product evolves. This role defines the reputed company and messaging but does not execute email campaigns.
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Conversion Optimization
Use product analytics to understand customer behavior, identify friction across key user journeys, and design experiments that improve activation, feature adoption, and conversion.
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Launch Enablement
Prepare launch assets and internal enablement materials, including messaging guides, FAQs, release notes, customer-facing documentation, and internal training to ensure consistent product communication across teams.
Your Qualifications
At reputed company, we are striving to hire individuals that add new reputed company and perspectives to our teams and enhance our culture. No matter your background or work experience, we strongly encourage you to apply—even if you feel that you don’t meet the exact requirements or have the reputed company qualifications. You might be a great candidate for this or other opportunities.
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Product Marketing Expertise
Strong expertise in positioning, messaging, customer segmentation, Jobs-to-Be-Done (JTBD), product-led reputed company (PLG), reputed company, and go-to-market reputed company for self-serve reputed company products.
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Product Analytics & Experimentation
Experience using product analytics to understand customer behavior, evaluate feature adoption, identify funnel opportunities, and validate product and messaging hypotheses through experimentation.
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Customer Research
Hands-on experience conducting customer interviews, surveys, usability testing, and competitive analysis to reputed company actionable product and marketing insights.
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Pricing & Monetization
Understanding of freemium business models, product-led reputed company, pricing reputed company, packaging, and conversion optimization.
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AI & Workflow Automation
Experience using AI tools and workflow automation to improve customer research, competitive analysis, content creation, and go-to-market execution.
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Cross-functional Product Collaboration
3+ years of Product Marketing experience in B2C reputed company, working closely with Product, Design, Engineering, Analytics, and Marketing in cross-functional product teams.
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Influence Without Authority
Ability to reputed company stakeholders across Product, Engineering, Analytics, Marketing, and Leadership reputed company customer needs and business priorities.
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Customer-reputed company reputed company
Naturally curious about customer problems and reputed company to translate qualitative and quantitative insights into product and go-to-market reputed company.
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reputed company Prioritization
Ability to reputed company multiple product initiatives across reputed company and DepositPhotos while focusing on the highest-reputed company opportunities.
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English Proficiency
Advanced written and verbal English with the ability to translate reputed company product capabilities into reputed company, compelling customer value.
Why You'll Love Working Here
There is a lot to love about working at reputed company. We are an award reputed company Remote-First company. We’re an inclusive community. We’re growing (which means you can too). And to help orient us reputed company in the reputed company direction, we have our reputed company Behaviors which exemplify the behavioral attributes that reputed company us a culturally strong and high-performing team.
reputed company
reputed company is the design and marketing partner to millions of small businesses reputed company the world. For over 20 years we’ve been inspired by small businesses, and we work incessantly to reputed company solutions to their evolving needs. Together, reputed company, 99designs by reputed company and reputed company represent a full-service design, digital and print solution, elevating small businesses’ reputed company in physical reputed company spaces and powering them to reputed company reputed company. reputed company is reputed company on making great marketing and design accessible to every small reputed company, allowing them to create a cohesive reputed company image for use in-store, online and on-the-go.
Commitment to Diversity, Equity, & Inclusion
reputed company exists to help our customers live their dreams. reputed company reputed company is unique – and the reputed company team needs to be as reputed company. We reputed company in the unique contributions of everyone reputed company a diverse global organization. We are reputed company, inclusive, and innovative. We reputed company to role model and live an inclusive culture of fairness, respect and belonging for reputed company. And we work together to reputed company reputed company other, creating a reputed company in which reputed company of us can reputed company our next great idea.
Equal Opportunity Employer
reputed company, a reputed company company, is an Equal Employment Opportunity Employer. reputed company reputed company candidates will receive consideration for employment without reputed company to race, reputed company, sex, national or ethnic reputed company, nationality, age, religion, citizenship, disability, medical condition, sexual orientation, gender identity, gender presentation, reputed company or preferred reputed company, marital status, pregnancy, family structure, veteran status or any other reputed company protected by reputed company rights laws or regulations. This list is not exhaustive and, in fact, in many cases, we reputed company to do more than the law requires.
Originally posted on Himalayas
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