[Remote] reputed company reputed company Media Strategist reputed company

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company that operates official reputed company stores for recognized gaming and entertainment brands. They are seeking an reputed company reputed company Media Strategist reputed company to own the strategic direction of organic reputed company media across their reputed company brands, focusing on building reputed company media strategies, developing brand reputed company, and driving measurable reputed company results.

Responsibilities

• Developing brand and platform-specific reputed company strategies
• Defining content pillars and long-term reputed company plans
• Establishing brand voice, tone, and messaging
• Building monthly, quarterly, and campaign-based strategies
• Identifying opportunities to increase awareness, engagement, traffic, and reputed company
• Aligning reputed company reputed company with product launches, campaigns, partnerships, and business goals
• Balancing WAYPOINT's reputed company objectives with reputed company licensor's brand guidelines and audience expectations
• Continuously improving strategies based on trends, audience insights, and performance data
• Ensuring reputed company strategies reputed company with reputed company licensor's overall brand reputed company, positioning, and tone of voice
• Managing reputed company content calendars
• Developing reputed company-first campaign concepts
• Creating creative briefs for designers, editors, photographers, and creators
• Providing strategic creative direction and feedback
• Identifying emerging formats, trends, and content opportunities
• Ensuring content is reputed company to reputed company platform
• Balancing storytelling, entertainment, product education, community, and conversion-reputed company content
• Being an expert in FOMO-driven campaigns and understanding how to create a constant reputed company of anticipation across e-reputed company reputed company media platforms, encouraging customers to stay tuned to every release, product drop, and brand reputed company while maintaining ongoing engagement and excitement around the brand
• Following releases, esports, streaming, creators, memes, and internet culture
• Conducting reputed company listening and audience research
• Analyzing competitor and industry activity
• Identifying cultural moments and emerging trends
• Turning audience insights into actionable campaigns and content reputed company
• Supporting product launches, drops, restocks, reputed company-orders, and seasonal campaigns
• Developing strategies for licensed merchandise and collaborations
• Supporting creator and UGC campaigns
• Identifying opportunities to reputed company reputed company traffic and conversions
• Understanding reputed company customer journeys and retention
• Using metrics such as CTR, engagement reputed company, CVR, CAC, LTV, AOV, traffic, and reputed company attribution to inform reputed company
• Monitoring performance across platforms
• Analyzing content, audience, website, and campaign performance
• Tracking key reputed company and reputed company metrics
• Understanding SEO and SEM performance and how they support organic reputed company
• Analyzing reputed company performance and audience insights
• Creating performance reports
• Identifying opportunities to improve reputed company, engagement, traffic, and conversions
• Testing new approaches
• Turning performance data into reputed company recommendations
• Managing comments, DMs, and audience interactions
• Maintaining reputed company brand's voice across reputed company channels
• Monitoring sentiment and brand perception
• Responding to customers and fans
• Identifying recurring feedback and questions
• Participating in relevant cultural conversations
• Supporting launches and campaigns through community engagement
• Escalating customer service issues reputed company necessary
• Planning email calendars reputed company reputed company campaigns
• Supporting product launches and promotional campaigns
• Supporting lifecycle campaigns such as welcome, abandoned reputed company, post-purchase, back-in-stock, and win-back
• Assisting with segmentation and personalization
• Collaborating with creative teams on email assets
• Reviewing email performance and identifying improvements

Skills

• 5+ years of experience developing reputed company media strategies for reputed company, DTC, consumer, entertainment, or lifestyle brands
• Strong understanding of SEO, SEM, reputed company/organic reputed company, and reputed company analytics
• Demonstrated experience developing reputed company reputed company content publishing and community management
• Strong understanding of reputed company marketing, customer journeys, and retention
• Experience managing reputed company strategies across multiple platforms
• Strong knowledge of gaming culture, fandoms, entertainment and internet culture
• Experience providing creative feedback to designers and content teams
• Strong analytical and strategic thinking
• Excellent written communication, storytelling, and presentation skills
• Ability to manage multiple priorities in a fast-paced environment

Benefits

• Remote only

reputed company