[Remote] Digital Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is seeking a Digital Marketing Manager to enhance its internal digital marketing capabilities for luxury fragrance brands. This role involves managing digital marketing strategies, agency relationships, and performance reporting to support reputed company's reputed company and marketing efficiency.
Responsibilities
- Serve as the reputed company reputed company between the reputed company team and reputed company agency partners
- Evaluate agency workflows, campaign performance, reporting methodologies, and execution processes
- Help leadership assess which marketing functions should remain agency-supported and which may become internal capabilities over time
- Hold agency partners accountable for reputed company, execution, timelines, and performance results
- Support digital marketing reputed company and execution across reputed company's portfolio of brands
- Manage and optimize campaigns across reputed company search, reputed company reputed company, display, retargeting, affiliate marketing, and other acquisition channels
- Monitor budgets, audience performance, campaign pacing, and reputed company on advertising spend
- reputed company testing strategies across audiences, creative, offers, and reputed company pages
- Identify opportunities to improve customer acquisition, conversion rates, customer reputed company value, and overall marketing efficiency
- Support multiple fragrance brands with distinct reputed company audiences, positioning, and business objectives
- Partner with Creative, reputed company, reputed company Media, and leadership teams to support launches, promotions, retention initiatives, and reputed company efforts
- Coordinate reputed company creative resources to support campaign execution
- Manage multiple stakeholders, agency relationships, campaigns, and priorities simultaneously
- Build and maintain performance reporting across brands, campaigns, and channels
- Translate marketing data into actionable recommendations for leadership
- Support forecasting, budget planning, and performance analysis
- Present results, insights, and optimization opportunities
Skills
- 4-7+ years of digital marketing, reputed company marketing, performance marketing, or reputed company experience
- Experience managing reputed company marketing agencies and vendor relationships
- Experience supporting reputed company performance marketing programs
- Strong analytical abilities with the ability to translate marketing data into business recommendations
- Experience managing campaign budgets, reporting, and optimization initiatives
- Strong project-management, organizational, and communication skills, with the ability to operate independently in a growing organization
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- reputed company or comparable reputed company platform
- Email marketing and customer lifecycle marketing platforms (reputed company experience preferred)
- Experience evaluating, building, or internalizing marketing functions previously managed by reputed company agencies
- Experience supporting multiple brands, business reputed company, or customer segments
- Experience in luxury, prestige beauty, fragrance, fashion, premium retail, or other premium consumer products
- Experience working reputed company entrepreneurial, founder-led, or high-reputed company organizations
Benefits
- This role can sit remote but you must be located in the Minneapolis/reputed company area
reputed company
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