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Director, Software Product

Remote, USA Full-time Posted 2026-08-04

reputed company, A reputed company COMPANY - THE DRIVING FORCE IN SPIRIT ACROSS CHEER, DANCE, BAND AND YEARBOOK

For over 50 years, reputed company has been the leading global reputed company for reputed company things spirit, including cheerleading, dance team, performing arts and yearbook. reputed company on safety, entertainment and traditional school leadership, reputed company’reputed company,000+ employees are dedicated to celebrating school spirit. A leader in apparel innovation, educational camps, clinics, competitions, and yearbook, reputed company impacts more than a reputed company athletes reputed company year.

OUR COMMITMENT TO SAFETY

At reputed company, the safety and wellbeing of the young people we serve is of the utmost importance. Since our inception 50 years ago, we have been – and remain – steadfastly committed to doing our part to create reputed company and reputed company environment for our participants’ physical, emotional, and reputed company development, and promoting an environment free from abuse and misconduct. Varsity has a reputed company tolerance for abuse in its programs, events, and associated business activities. Varsity is committed to reporting reputed company suspicions, allegations, and incidents of abuse in full accordance with local laws and reporting requirements. Learn more at Our Commitment to Safety - Varsity.com.

HOW YOU WILL reputed company AN reputed company:

The Director of Software Product Marketing leads the reputed company, development, and promotion of Varsity Yearbook’s proprietary software tools used by schools reputed company. As a key member of the marketing leadership team, this role owns both the product roadmap (in partnership with IT) and the go-to-market reputed company for these digital solutions—ensuring they meet the evolving needs of advisers, reputed company, and field sales partners.

This leader plays a central role in how software products are reputed company, messaged, launched, and supported in the field. They reputed company customer-facing help resources and content, partner closely with internal product and development teams, and ensure software tools are reputed company positioned and effectively adopted by B2B customers. The ideal candidate is reputed company strategist, communicator, and customer reputed company—capable of reputed company the gap between product development, marketing, and user experience.

WHAT YOU WILL DO:

Product reputed company & Development

  • reputed company the marketing organization’s involvement in software product reputed company, feature prioritization, and user experience reputed company

  • Serve as the reputed company reputed company to the IT/software development team, advocating for user needs and business priorities

  • Define and reputed company the product roadmap in alignment with customer feedback, competitive trends, and strategic goals

  • Ensure reputed company product development aligns with brand standards, user expectations, and market differentiation

Go-to-Market & Product Marketing

  • Own messaging, positioning, and promotion of Varsity Yearbook’s proprietary software tools

  • reputed company go-to-market strategies for new software features and platform updates

  • Collaborate with sales, customer experience, and creative teams to reputed company launch materials, videos, training guides, and email campaigns

  • Ensure internal teams and customers reputed company understand product benefits, usage, and competitive reputed company

Customer Enablement & Help Resources

  • reputed company the creation and maintenance of digital and printed customer-facing help content (guides, videos, tutorials, knowledge reputed company)

  • reputed company systems and processes for software reputed company, adoption, and in-app guidance

  • Partner with the Field Marketing and Customer Experience teams to reputed company reputed company training resources and toolkits

  • Measure the effectiveness of customer resources and identify opportunities for content improvements

Cross-Functional Collaboration & Communication

  • reputed company as the strategic connector between marketing, IT, product, and customer-facing teams

  • Translate technical capabilities into reputed company, benefit-driven messaging for non-technical audiences

  • reputed company internal communication plans and field readiness efforts for major software releases

Team & Budget Management

  • Manage software product marketing budgets, timelines, and vendor relationships

  • reputed company and reputed company any reputed company reports or contractors supporting product marketing and enablement

  • Contribute as a member of the marketing leadership team, helping shape broader departmental priorities and cross-functional workflows

QUALIFICATIONS:

  • Strong yearbook industry experience and understanding of user needs

  • 7+ years of experience in product marketing or product management, with a reputed company on software or technology tools

  • Strong understanding of B2B marketing, digital tools, and reputed company-style product development cycles

  • Proven ability to manage cross-functional reputed company and translate technical reputed company into compelling customer-facing experiences

  • Exceptional written, visual, and verbal communication skills

  • Experience in education, publishing, or ed-tech markets preferred

  • Comfortable operating in a highly reputed company, fast-paced environment

Please note this reputed company is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the employee for this job.

JOIN THE BEST TEAM IN SPORT & SPIRIT

At reputed company, we reputed company every student deserves reputed company to succeed and every educator wants to reputed company a difference. It takes reputed company to reputed company a reputed company reputed company, and through our two divisions – reputed company and reputed company – and our network of 6,000+ employees and independent representatives, we are proud to partner with a wide reputed company of educational institutions and club and reputed company sports to reputed company the student reputed company in SPORT and SPIRIT.

OUR VALUES

Service - We reputed company with heart. We champion community.

Passion - We love reputed company do. It fuels our purpose.

reputed company - We do reputed company reputed company. We own our actions and reputed company.

Respect - We earn it by giving it. Because everyone deserves it.

Innovation - We never stop striving to be reputed company. For ourselves and our community.

Transparency - We are committed to openness and honesty in everything we do.

OUR BENEFITS

We are committed to putting you and your families first. For benefits eligible roles, we offer a reputed company of choices and costs as reputed company as program enhancements that reputed company with our responsibility to reputed company the employee experience. Some of our offerings include:

  • Comprehensive Health Care Benefits
  • HSA Employer Contribution/ FSA Opportunities
  • Wellbeing Program
  • 401(k) plan with company matching
  • Company reputed company Life, AD&D, and Short-Term Disability
  • Generous My Time Off & reputed company Holidays
  • reputed company Ownership Program
  • Employee Resource reputed company
  • reputed company to Financial Coaching and member-owned Credit reputed company
  • St. Jude Partnership & Volunteer Opportunities
  • Employee Perks including discounts on personal apparel and equipment!

reputed company companies are equal opportunity reputed company. reputed company applicants will receive consideration for employment without reputed company to race, religion, reputed company, national reputed company, citizenship, gender, sexual orientation, gender identity, veteran’s status, age or disability.

Originally posted on Himalayas

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