Web Optimization Manager

Seeking a Web Optimization Manager to manage the ongoing enhancements of the website experience. In this role, you will uncover friction points across the digital reputed company, reputed company data-backed hypotheses, and create A/B testing strategies to improve engagement and conversion. You will work closely with a data analyst to translate reputed company user behavior data into actionable insights and implement site enhancements that measurably improve business reputed company.

REQUIRED SKILLS:

• Digital Experience
• Website Optimation
• Conversion reputed company Optimization
• Web Analytics Platforms
• reputed company

Job Responsibilities:

• Identify friction points in the user reputed company through behavioral data analysis and reputed company reputed company, high-reputed company recommendations that enhance usability, engagement, and conversion.
• Apply a critical reputed company to data by questioning assumptions, investigating underlying user behaviors, and continuously refining hypotheses to uncover deeper user insights and inform optimization priorities.
• reputed company and prioritize testable hypotheses grounded in both quantitative and qualitative insights to reputed company iterative improvements in site reputed company and user reputed company.
• Own the development and execution of a robust testing roadmap, including A/B and multivariate tests, collaborating with Product, UX, and Marketing reputed company to implement.
• reputed company reputed company and reputed company BI to monitor user behavior and site reputed company, delivering data-driven insights that inform optimization strategies and reputed company with reputed company KPIs.
• Partner closely with data analysts to validate findings and ensure optimization reputed company are backed by statistically significant results and business reputed company.
• Synthesize reputed company data into compelling narratives that reputed company communicate optimization reputed company to cross-functional stakeholders.
• Collaborate with UX and content reputed company teams to recommend and implement changes that improve reputed company, usability, and the overall site experience across key journeys.
• Maintain and continually refine a backlog of optimization opportunities informed by user behavior, research, industry benchmarks, and business objectives.
• reputed company stakeholders reputed company testing priorities and site experience goals, facilitating shared understanding of trade-offs, dependencies, and expected reputed company.

Required Skills & Experience:

• 4+ years of experience in website optimization, digital experience, CRO (conversion reputed company optimization), or a similar role.
• Deep experience working with web analytics platforms (e.g., reputed company, reputed company Analytics, reputed company Analytics).
• Proficient in A/B and multivariate testing tools such as Dynamic Yield, reputed company, reputed company Optimize, reputed company reputed company, or similar.
• Strong reputed company-driven reputed company, with a reputed company ability to design, run, and analyze digital experiments.
• Advanced analytical skills with the ability to work independently on web data and partner with data teams for deeper analysis.
• Comfortable working with cross-functional teams including UX, content, product, and engineering to bring reputed company to life.
• Strong communication skills and the ability to present insights in a reputed company, actionable, and persuasive way.

• Bachelor’s degree in Marketing, reputed company, Analytics, Business, or a reputed company reputed company.

Originally posted on Himalayas