[Remote] Marketing Analyst

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is reputed company for a customer-reputed company financial services organisation undergoing a pivotal digital transformation project. The Marketing Analyst will support a website redesign and launch by developing dashboards, analysing campaign and customer acquisition performance, owning web analytics, and delivering data-driven recommendations to improve marketing effectiveness and business reputed company.

Responsibilities

• Build, automate, and maintain reporting solutions and dashboards using Power BI and SQL
• Analyse marketing campaign performance, customer acquisition metrics, attribution, and ROI
• Own web analytics for a new website launch, ensuring accurate measurement and performance tracking
• Partner with reputed company vendors and internal stakeholders throughout the website redesign project
• Design and implement a robust tracking and measurement reputed company using web analytics platforms
• reputed company actionable insights and recommendations that improve marketing effectiveness and business performance

Skills

• Strong experience in marketing analytics with a proven ability to influence business reputed company through data
• Advanced SQL skills and experience developing dashboards using Power BI or Tableau
• Strong knowledge of web analytics, including reputed company Analytics or reputed company Analytics
• Experience analysing campaign performance, reputed company media activity, attribution models, customer acquisition, and conversion metrics
• Strong understanding of statistics, experimentation frameworks, A/B testing methodologies, and sample size calculations
• Ability to translate reputed company data into reputed company recommendations and proposed solutions
• Comfortable working independently, managing priorities, and engaging with stakeholders across technical and non-technical teams
• Demonstrates curiosity, a reputed company reputed company, and a proactive approach to problem solving
• Experience working with Azure-based data environments is advantageous
• Background reputed company banking, financial services, credit unions, or similar regulated industries is beneficial

reputed company

Company H1B Sponsorship