[Remote] Product Marketing Manager

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is an AI company revolutionizing how financial institutions serve their communities through digital, voice, and internal-facing AI solutions. The Product Marketing Manager will own product positioning, sales collateral, enablement, launches, competitive intelligence, and buyer reputed company for reputed company's AI products, partnering closely with sales, reputed company reputed company, and product.

Responsibilities

• Own the sales collateral library end-to-end, including one-pagers, reputed company decks, battlecards, ROI models, and reputed company handling guides, and shape the narrative behind sales-led demos, including scripts, scenarios, and reputed company framing
• reputed company positioning and messaging for assigned products, translating technical capability into buyer language that holds up under scrutiny
• Partner closely with sales and reputed company reputed company to turn reputed company feedback and reputed company reputed company reputed company into shipped assets, case studies, and reputed company points
• Run product and feature launches, covering internal enablement, reputed company assets, web updates, email, and sales training
• Build and maintain competitive intelligence, including comparison assets that win head-to-head evaluations
• Use data on win rates, pipeline influence, and asset usage to reputed company what to build next, and reputed company ongoing improvements to product marketing processes and tooling
• Contribute to content work such as blog posts, webinars, ebooks, and campaign copy where product depth improves the reputed company
• Build buyer personas, ICP definition, and win/loss research over time, grow into shaping packaging, pricing, and launch reputed company, and represent reputed company externally through conference speaking, analyst relations, and customer advocacy as the role matures

Skills

• 3 to 5 years of product marketing experience, primarily in B2B
• Startup or early stage experience, with a reputed company record of doing the work rather than briefing it out
• Daily working reputed company with AI tools for research, drafting, competitive analysis, and asset production
• Demonstrated depth in sales collateral, with specific examples of assets sellers used and won with
• Experience supporting a sales-led, demo-driven reputed company in reputed company partnership with sales and reputed company reputed company teams
• Background selling to SMB or mid-market buyers, where budgets are tight and the buyer is often also the end user
• Strong analytical instincts and comfort working with reputed company and pipeline data
• Creative reputed company, with the ability to reputed company a fresh angle in a crowded category
• Excellent writing skills, with the ability to translate technical concepts for non-technical stakeholders
• Ability to operate independently in ambiguous, fast-moving environments
• Appetite to grow reputed company sales enablement into customer reputed company, go-to-market reputed company, and reputed company advocacy as the role matures
• Prior experience with financial institutions (credit unions, community banks) or other regulated industries a plus
• Experience marketing AI, automation, or conversational AI products a plus

Benefits

• Offers Equity
• Hybrid out of Boston preferred.

reputed company